NAPHSIS 2013 Annual MeetingBASIC ADVOCACY | STATE LOBBYING

ALL COLBY

•INTERN - STATE POLITICAL PARTY

•PRIVATE CONSULTING FIRM

•AMERICAN CANCER SOCIETY

•ARIZONA DEPARTMENT OF HEALTH

WORK HISTORY

WHY DO I DO IT?LOBBYING

INSTANT RESULTS

•MISSION DRIVEN

•LIKE STRATEGY

•CHANGING ENVIRONMENT

•QUIET INFLUENCE

•3 BRANCHES OF GOVERNMENT

•LEGISLATIVE

•JUDICIAL

•EXECUTIVE

GOVERNMENT 101

LOBBYISTS EVERYWHERE

•National Football League•Theatre Owners Association•Self Storage Association•Cattle Feeders•Cattle Growers•National Elevator Industry•AZ Pork Council

LOBBYIST LOVE

•QUASI-EXPERT

•POLITICAL EXPERT

•HISTORICAL KNOWLEDGE

•LOBBY THE LOBBYIST

LIAISON vs LOBBYIST

•EXPERTS | EXPERTS

•PROVIDE FACTS | SINGLE SIDE

•AGENCY | MULTIPLE INTERESTS

•FACILITATE STAKEHOLDERS | STAKEHOLDER

SESSION BASICSWHEN OUR GOVERNMENT MAKES LAWS

DIFFERENT STATES

•EVERY YEAR vs. EVERY OTHER YEAR

•SHORT SESSIONS, BUDGET SESSIONS

•100 DAYS, 120 DAYS, 60 DAYS

•TWO YEAR BUDGETS vs. ONE YEAR

DEADLINES

•INTRODUCTION OF BILLS

•HEARINGS

•SWITCH WEEKS

•LEGAL TIME FRAMES

•POLITICAL TIMEFRAMES

REMEMBER THIS

•LIMITED TIME

•MULTIPLE PATHS TO SUCCESS

•RULES ARE MADE TO BE BROKEN

•MULTI-YEAR PROCESS

WHO ARE THEYOUR ELECTED OFFICIALS

WHO ARE THEYRACE

ARIZONAU.S.

WHO ARE THEYGENDER

U.S. ARIZONA

WHO ARE THEYAGE

U.S. ARIZONA

WHO ARE THEYRELIGION

U.S. ARIZONA

WHO ARE THEYEDUCATION

U.S. ARIZONA

WHY DO I CARE

•PEOPLE ARE PEOPLE

•APPLY FILTERS

•APPLY IDEOLOGY

•APPLY EXPERIENCE

•APPLY THEIR DISTRICT

HOW TO PASS BILLSTHE #1 WAY TO HAVE SUCCESS

PUBLIC PERCEPTION

•LAWMAKERS ALWAYS ARGUE

•SYSTEM PARALYSIS

•CONSTANT FIGHTING

•NO FOCUS

•SELF SERVING

DIFFERENT REALITY

•1200 BILLS INTRODUCED ANNUALLY

•350 PASS

•FEW OUTLIERS

LEGISLATIVE MAKEUPARIZONA

2012 2013

AZ BREAKDOWN2012

19/362 BILLS RECEIVED LESS THAN 66% SUPPORT

AZ BREAKDOWN2013

7/160 BILLS RECEIVED LESS THAN 59% SUPPORT

KEY = CONSENSUS

HOW TO: CONSENSUS

•ID STAKEHOLDERS

•USE INTERIM

•BE EARLY

•GIVE

•THE RIGHT WAY

REMEMBER THIS

•USUALLY ABOUT $$

•BIG PICTURE

•BABY STEPS

•RESOLVE CONFLICT

MODEL LEGISLATION

•MAKE IT FIT

•DO RESEARCH

•BE EARLY

•LOOK FOR CONFLICTS

QUESTIONS

COLBY BOWER

•COLBYBOWER@YAHOO.COM

•FIND ME: LINKEDIN

•COLBY.BOWER@AZDHS.GOV