A Study of Mobile Applications Contribution

Mobile Traffic & Revenues

MOBILE APPS:What Store Owners Really Need To Know | 1

Conversion Rates for apps is 120% higher than on the mobile web

MOBILE APPS:What Store Owners Really Need To Know | 2

Integrated Marketing

According to a study made by Xtify, the open rates for

push notifications vary from 30% to 60%, and interaction rates run as high as 40%. In comparison, the average open rate for email is 20%, and the average click-through rate is only 5.4%. This means, on average, push notifications are 2 times more effective than email campaigns.

MOBILE APPS:What Store Owners Really Need To Know | 3

Integrated Marketing

According to a study made by Xtify, the open rates for push notifications vary from 30% to 60%, and

interaction rates run as high as 40%. In comparison, the average open rate for email is 20%, and the average click-through rate is only 5.4%. This means, on average, push notifications are 2 times more effective than email campaigns.

MOBILE APPS:What Store Owners Really Need To Know | 4

Integrated Marketing

According to a study made by Xtify, the open rates for push notifications vary from 30% to 60%, and interaction rates run as high as 40%. In comparison, the average open rate for email is 20%, and the average click-through rate is only 5.4%. This means, on average, push notifications are 2 times more effective than

email campaigns.

MOBILE APPS:What Store Owners Really Need To Know | 5

Recurring Purchase & Order Size

MOBILE APPS:What Store Owners Really Need To Know | 6

Devendra MangnaniVP – Mofluid

Email : devendra.mangnani@ebizontek.comSkype: devendra.mangnani

Thank You