Logistics excellence: creating a harmonious performance

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Creating a harmonious performance of a supply chain is an art. How fit is your supply chain? A balanced symphony can be achieved by a systematic approach towards supply chain design and control. A supply chain model is introduced to assess and design supply chains. A 4-step approach is proposed to effectively implement logistics excellence in the supply chain for an organisation.

Transcript of Logistics excellence: creating a harmonious performance

Dr. Marco Tieman (CEO LBB International & Adjunct Professor Universiti Tun Abdul

Razak)

Kuala Lumpur, 26 August 2014

Logistics Excellence: Creating a harmonious performance

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Agenda

IntroductionIntroduction

Organising your supply chainOrganising your supply chain

How to get startedHow to get started

ConclusionConclusion

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Introduction

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A harmonious performance ...

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Logistics Excellence is the art of a conductor in front of the orchestra, recognising the specific qualities of the players in the orchestra (read: supply chain partners) and knowing how to weld these together into a harmonious performance.

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Using the specific qualities of the various players, the conductor composes and implements best practice solutions to form a balanced symphony.

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Logistics excellence is reached when the company has (1) short supply chain lead-times, (2) low variation in the supply chain, and (3) low waste in the supply chain.

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How fit is your supply chain?

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Organising your supply chain

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Supply chain model

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Brand Value/Commercial

Strategy

Brand Value/Commercial

Strategy

Production & Distribution Strategy

Production & Distribution Strategy

Sourcing/PurchasingStrategy

Sourcing/PurchasingStrategy

Supply chain strategy

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Customer service objectives (order cycle time, inventory availability, order fill rate)

Logistics objectives (reduce lead-times, improve deliver reliability & flexibility, and reduce integral supply chain costs)

Supply chain objectives

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Inventory

Transporta-tion & Storage

HandlingValu

e d

en

sity

Packing density

1 10

100

100

1,000

10,000

Product characteristics

Source: Goor et al. (1999)

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What value we offer in the eyes of the customer…

Taste Preferences (flowers): stalk/stem (short, long), flower bud (open, closed) Halal: Muslim vs. non-Muslim country Packaging (colour, materials, portions) & labelling

Market requirements

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= Planning, coordinating and conducting processes and activities within a chain.

Logistics control

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Whe

re is

my

Cus

tom

er O

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D

ecou

plin

g P

oint

(C

OD

P)?

Logistics control

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Customisation -> CODP upstream -> need for fast, frequent and order driven delivery

Floating stock -> CODP downstream -> pipeline becomes virtual distribution centre

CODP

Logistics control

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Culture Organisation structure &

interdependencies ICT = qualifier!

Supply chain resources

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(1998)

Supply chain business processes

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Supply chain network structure

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Efficiency (cost, profit, ROI) Effectiveness (brand, complaints, waste) Flexibility (mix flexibility, volume

flexibility) Responsiveness (lead-time) Robust (rejects, availability of assets)

Supply chain peformance

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STRATEGIC FIT!

ALIGNMENT! ALIGNMENT!

Organising your supply chain

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How to get started

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The FIRST STEP is to map the current supply chain (AS-IS) for the organisation and measure its performance, strategic fit and degree of alignment.

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The SECOND STEP is to design the future supply chain (TO-BE) for the organisation with its targeted performance.

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The THIRD STEP is to improve the ‘fitness’ of the organisation:(1)identify quick wins -> motivation (2)training of staff -> capabilities (3)involve management -> endurance (4)establish project teams -> implementation power (5)establish a conductor -> coordination

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The FOURTH STEP is to implement improvement programs, in order to (1) shorten its supply chain lead-times, reduce its variation and waste; (2) establish strategic fit; and (3) ensure alignment with its markets.

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Conclusion

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Logistics excellence is the art of a conductor in front of the orchestra, recognising the specific qualities of the players in the orchestra and knowing how to weld these together into a harmonious performance.

Logistics excellence can be achieved by four steps: (1) AS-IS analysis, (2) TO-BE design, (3) improving the fitness of the organisation, and (4) effective implementation.

For more information on logistics excellence, please contact us!

LBB InternationalB-5-8 Plaza Mont Kiara

Mont Kiara50480 Kuala Lumpur

Malaysia

Dr. Marco TiemanChief Executive Officer

marco@lbbinternational.comwww.lbbinternational.com

www.logisticsexcellence.blogspot.com

Thank you