LinkedIn Marketing - The White, Grey, and Black Techniques

Post on 02-Jul-2015

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This session covers the LinkedIn Content / Publishing Network, profiles, groups, blackhat hacks, and some middle of the road techniques.

Transcript of LinkedIn Marketing - The White, Grey, and Black Techniques

Jabez@gngf.com | www.GNGF.comLI: in/jabezlebret | @jabezlebret

2015

@JabezLeBret

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Profile Highlights:

Headline – Benefits based statements

Posts – Looks like you’re busy

Picture – Stay professional

YOUR PICTURE MATTERS

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LI – Content Publishing Platform

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LI – Hates Dup Content

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User has:2,300 followersOver 30 Articles90% + are Dup (blog)

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168 Views

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1,670 Views

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ContentAll Posts Show Notifications

Does Not = Views

Shares Are Crucial

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Pages Views Up 400%

Followers Skyrocket

Shares Off the Charts

Google Indexing Sucks

Timing & Topic Key

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What To Write1,000+ Words Look at Popular List:Business AdviceCareer AdvicePersonal ImprovementCompany GrowthMarketingLeadershipGoal = 3.8K Views +

@gngfoun

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9 of 57 Comments Mine

LINKEDINhttp://bit.ly/1xfzjJ1 Joe Youngblood

Ask For HelpCareer AnnounceHumor GraphicAdvice Text Graphic New Job

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• Coattail Popular Articles• Join Groups to Email People• Post Ad on FB to Drive Views• Article Headline Copy…copy• Update Work History• Send Contact Link to ReDirect

page on your website

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WARNING: What you are about to hear are techniques that will absolutely get you banned from LinkedIn…if you get caught. Personally I’ve never tried any of these techniques, but this is how I would go about gaming the network to get results.

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@seanthinks

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LINKEDINReal Picture (not a hot chick)More than one companyRecommendations 150+ Connections (purchased)Contact Links Fake Twitter Account Join GroupsSend Mail through Groups

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Change Popular Story

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High Jacking Groups:Pay Fiverr – spam discussionsOffer to ModerateOffer to be AdminKick Out OwnerSpam ListAlt: Find groups that have died

Jabez@gngf.com | www.GNGF.comLI: in/jabezlebret | @jabezlebret