Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

45
(877) 592-6224 www.ForwardProgress.NET Top 10 LinkedIn Techniques To Generate New Sales

Transcript of Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

Page 1: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Top 10

LinkedIn TechniquesTo Generate New Sales

Page 2: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

LinkedIn Top 10!

• Founder and CEO of Forward Progress• Over 25 years in Business Coaching and Training• Campaign Development in Social Media• Call Center, Internet, eMarketing, Event Management, • Lead Generation, Web Seminars, eSelling• Trained over 10,000 people in Social Media• Over a Billion Dollars Sales, 25 Million Leads, Coach and Trained

Thousands of People using Internet Based Lead Generation• Financial Services, Real Estate, Professional Services, Legal,

Accounting, Manufacturing, Coaching, Educational, Insurance, Agencies, Auto, Retail, Banking and Channel Sales…..

Dean DeLisle – Social Media Coach

Page 3: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

The Issue with Social Networks People add connections They make postings They link to content and articles They make updates They even link to their websites

THEY DON’T CLOSE ANY BUSINESS!

Page 4: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

LinkedIn Top 10!

1. Profile Tune Up – Key Terms 2. Profile Summary – the Ultimate Pitch3. Adding Target Connections – Get Regular4. Organizing Connections - Leads5. Public Settings – Be Seen6. Recommendations – Give to Get7. Advanced Search….and the Blind Reverse8. The Answers Connection – Be the Expert9. Groups Diving – Get in on the Conversations!10. Tools to use – Free – make it easy!

Page 5: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#1 - Profile Headline

A Goal!

THE GOAL!

Generate Business!

Page 6: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Tips to 100% Completion:

+ Add a photo (+ 5%)+ Add a Position (+ 25 %)+ Add your summary (+ 5%)+ Add your specialties (+ 5%)+ Ask for recommendations (+5%)+ Add your education (+15%)

Page 7: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Page 8: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Create Relevancy!

#2 – Profile Summary

1.Create your personal tagline2.Appear focused3.Put your elevator pitch to work4.Point out your “RELEVANT” skills5.Explain your experience6.Distinguish yourself from the

crowd7.How will you help them?

Page 9: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Profile MaintenanceYour Alignment

What to change when…..2.When your products change3.When your service offerings change4.When your campaigns shift5.When your territory re-aligns6.When your vertical adjusts7.When your website changes8.When your credentials change9.When you add any of the above

Page 10: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

LinkedIN – Your Reach

Page 11: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

• LinkedIn Has Over 65 Million Members – +3 Million @ Month

• Average User has 240 Connections

• One Degree From Over 35,000 Trusted Connections

• Two Degrees From Over 3,200,000 Trusted Connections

•In September 2009 20% of All Online Advertising Was in Social Networks

• Projected 2010 - Social Network Ad Spend to Exceed 1.3 Billion

Growing Numbers

Page 12: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#3 Adding Connections

Page 13: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Adding Connections

BATCH THEM!

Don’t Get Punished!

The NEW CRM!

Page 14: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Adding Connections

Be Polite – Take EXTRA Time to

Connect!

Page 15: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Page 16: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#4 - Organizing Connections

1. Organize Leads

2. Organize Partnerships

3. Organize Referral Sources

4. Organize Clients

5. Send Group Messages

6. Make Group Updates

Page 17: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#5 – Public Settings

Page 18: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Page 19: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Improve Your Google Page Rank Contact Settings

Page 20: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#6 - Recommendations

Page 21: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Why get recommended?• It helps you hire and get hired • It helps connect to customers and partners • It builds your brand and reputation • It makes your network more valuable - score

Who should recommend you?• Former managers • Colleagues and co-workers • Customers and clients • Business partners

Where are recommendations found?• Your comment is listed in your profile under the

Recommendations tab. • Recommendations you receive are listed under

“Recommendations For” at the bottom of the “Experience” section.

• Used by LinkedIN Search

#6 - Recommendations

Page 22: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#7 - Advanced Search and Blind Reverse

Page 23: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Page 24: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Find Important Connections!

3.Previous Network Connections4.Previous job movements5.Patterns of their business

#7 - Advanced Search and Blind Reverse

Page 25: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#8 Answers Section

Page 26: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Page 27: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Strategic Search

Page 28: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Page 29: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#9 Finding Your Target in Groups

Page 30: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Finding Groups

Page 31: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Strategically Select Your Group!

Page 32: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Page 33: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Find Relevant Discussions

Page 34: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Finding Your Target in Groups

Page 35: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

#10 - Cool Tools

Page 36: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Slideshare.net - Relevancy Based Content

Page 37: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Company Buzz = Measure Buzz

Page 38: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

What Should You Do Next?What Should You Do Next?3 Key Things To Remember: 3 Key Things To Remember:

• Be Proactive NOW!Begin implementing these tips every day

6.Focus on 20 Minutes Per Day MAX!Work towards spending 20 minutes or less

9.Focus on Your BEST Investment! LinkedIn - Best Business Network is FREE

www.ForwardProgress.NET

Page 39: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Exclusive New Coaching Series:Exclusive New Coaching Series:LinkedIn Accelerated Sales Program

4 Week Online Group Coaching Series

If you NEED MORE SALES – This is a MUST!New Appointments Guaranteed!

If You Are Looking to Increase: • Company and Team Visibility • Inbound Leads • Quality Appointments • Targeted Referrals • Client Retention • Profitable Sales

Then this program is for you!

Page 40: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

More Quality Targeted Appointments Than You Ever Thought Possible!

Page 41: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

This Package Includes: 4 Weeks of Group Coaching Sessions – Step by Step

1. Session One – Build and Optimize2. Session Two – Power Building Your Network3. Session Three –Advanced Appointment Setting4. Session Four –How Build Your 20 Min A Day Plan!5. Unlimited Access to Recordings6. Slides for Team Review7. Course Planning Worksheets8. 2 LinkedIn Personal Profile Reviews9. New Appointments Set within 30 days!

Online and on the Phone

Page 42: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

You and Your Team will Learn How to:• Improve prospecting • Make cold calls “warmer” • Research your potential customers• Find ideal industry and geo-targeted prospects • Use your network effectively• Get Found on Google

This Package Includes:

Page 43: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Session Dates – Attend Live and Unlimited Recordings1. Session One – Build and Optimize

LIVE Online Thursday, May 27, 2010 2PM Central

2. Session Two – Power Building Your Network LIVE Online Thursday, June 3, 2010 2PM Central

3. Session Three – How to Get New Business LIVE Online Thursday, June 10, 2010 2PM Central

4. Session Four – Advanced Appointment Setting LIVE Online Thursday, June 17, 2010 2PM Central

This Package Includes:

On Demand 24x7!

Page 44: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

Exclusive New Coaching Series:Exclusive New Coaching Series:LinkedIn Accelerated Sales Program

4 Week Online Group Coaching Series

If you NEED MORE SALES – This is a MUST!New Appointments Guaranteed!

If You Are Looking to Increase: • Company and Team Visibility • Inbound Leads • Quality Appointments • Targeted Referrals • Client Retention • Profitable Sales

Then this program is for you!

Was

$295

Now Only

$149

Page 45: Top 10 LinkedIn Techniques to Generate New Sales - all new 2010

(877) 592-6224www.ForwardProgress.NET

www.linkedinsales.eventbrite.com