Transcript of JP Luchetti, Mubaloo - How data defines mobile strategy
- 1. Copyright Mubaloo Ltd 2015 Hello We are Mubaloo We are the
UKs leading mobile consultancy & app development company
- 2. Copyright Mubaloo Ltd 2014 Mubaloo Mubaloo is the UKs
leading Mobile Consultancy and App Development Company Founded in
2009, profitable from year 1, stable growth 57 people, 100%
in-house capabilities 100% custom built apps, IP and source code
owned by clients Platform agnostic - iOS, Android, Windows, BB and
HTML wrapped capabilities Full HTML responsive website capabilities
through sister company, TRW digital Location technology through
miBeacons, a division of Mubaloo End to end capabilities including
mobile strategy, consultancy, UX, design and development
Multi-award winning, enterprise developer of the year 2012/2013
(Appsters) 200+ bespoke applications delivered Improve Transform
Disrupt The Innovation Iceberg
- 3. Copyright Mubaloo Ltd 2014 Improve Transform Disrupt Define
SupportBuild Traditional linear Non linear strategy Ideate
Prioritise Review Impleme nt Focus on process rather than an
end-point Focus on process rather than an end-poi nt
- 4. Copyright Mubaloo Ltd 2015 There is no success without
adoption
- 5. Copyright Mubaloo Ltd 2015 Making life easier for the
user
- 6. Copyright Mubaloo Ltd 2015 Making life easier for the
user
- 7. Copyright Mubaloo Ltd 2015 Build to CHANGE Treat your live
App as a prototype
- 8. Copyright Mubaloo Ltd 2015 Its about listening and
reacting
- 9. Copyright Mubaloo Ltd 2015 Its about listening and reacting
Analytics Prototyping User testing APIs Security
- 10. Copyright Mubaloo Ltd 2015 Top 10 in the app store for
first 7 months 10% of all trades last Christmas
- 11. Copyright Mubaloo Ltd 2015 Thank you www.mubaloo.com JP
Luchetti Consultancy Director 01287 384648 Darren Ball Mobile
Strategy Analyst 01287 384648