ITM BQ

Round I

• 8 question, +5, No negative marks

Known as ‘Three strategic circles’ Who was the proponent of these concept created for GE?

Identify the print ad?

• In marketing age-group demographics, if DINKS stand for ‘Double Income No Kids’, then what does SKIPPIES stand for?

• Which is India’s biggest non-life insurance company which was established by Sir Dorabjee Tata in 1919 ?

• When Infosys was started in the early 1980’s its promoters had difficulty in raising funds. A low profile bank provided loan for a modest sum. Its is the only entity that is not directly to its business now in which Infosys still holds shares. Which bank provided the lifeline?

Identify the business Group from this logo?

• N M Electronics was formed in order to manufacture large scale integrated (LSI) circuits. But when Andrew Grove joined the company the new company soon changed its name to what?

• Who beat former Presidents Jimmy Carter & Bill Clinton to the grammy awards 2008 for the best spoken word for the audio of the book- The Audacity of Hope – Thoughts on reclaiming the American dream

Round I - Answers

Known as ‘Three strategic circles’ Who was the proponent of these concept created for GE?

Identify the print ad?

Bausch & Lomb

• In marketing age-group demographics, if DINKS stand for ‘Double Income No Kids’, then what does SKIPPIES stand for?

• School Kids with Income and Purchasing Power

• Which is India’s biggest non-life insurance company which was established by Sir Dorabjee Tata in 1919 ?

• New India Assurance Company

• When Infosys was started in the early 1980’s its promoters had difficulty in raising funds. A low profile bank provided loan for a modest sum. Its is the only entity that is not directly to its business now in which Infosys still holds shares. Which bank provided the lifeline?

• The Saraswat Co-operative Bank Ltd

Identify the business Group from this logo?

• N M Electronics was formed in order to manufacture large scale integrated (LSI) circuits. But when Andrew Grove joined the company the new company soon changed its name to what?

• INTEL

• Who beat former Presidents Jimmy Carter & Bill Clinton to the grammy awards 2008 for the best spoken word for the audio of the book- The Audacity of Hope – Thoughts on reclaiming the American dream

Round II

• Pounce with +10/-10

• Direct +10/0

• Infinite bounce…

• In 2005, Former ICICI Bank chairman K V Kamath had been entrusted with a special task by one of his family friend.

• That task officially completed in March that year, and his recommendations were implemented successfully on 18th June 2005. On the same date famous business executive Anant Jain resigned as the director of IPCL. What happened on 18th June 2005?

• Reliance split

• Which real estate mogul, an Irish citizen, was the former chairman of ACC and currently owns Forbes Textiles, now residing at Malabar Hill, Mumbai?

Pallonji Shapoorji Mistry

• Formation of this organization can be considered as one among the largest association of farmers in the country. It was registered as a trust on May 14th 1982.

• A group of farmers motivated by Dr. B.V. Rao travelled across the country, organizing over 300 meetings with groups, individuals, and traders to form this organisation.

• The crisis leading to the formation of this organization was created by market middlemen who had forced down prices and farmers were being paid less than their production cost.

• What?

• muda, mura, muri are the key concept in the Toyota Production System.

• Toyota adopted these three words beginning with the prefix mu, which in Japan are widely recognized as a reference to a product improvement program.

• In a production system what exactly these process concentrates on?

• Waste reduction

Connect these images with a Hollywood celebrity

• Pierce Brosnon

• “The first time I met X, I was working at Patni Computer Systems as head of the Software Group.

• He took me to Willington Club in Mumbai for a discussion. He was very courteous and very easy to transact with. Apparently, I did not come up to his satisfaction and I did not get the job. I am grateful to X that he rejected me, else my founding of Y would have been delayed by a few years.”

• Who said about whom? Not X and Y.

Round II

Image Round

You can see a screen in the image. What is that?

Invisible TV/Transparent television from Panasonic

Identify the location and claim to fame?

Ecuador Embassy, London

American multinational agrochemical and agricultural biotechnology corporation. Identify

Identify the musical instrument which in recent years became a popular alternative to Piano?

• Roli seaboard

• In 2005 November, this Indian industrialist became the first man to soar 69,852 feet above sea level in a hot air balloon.

• In the process, he broke the world record of 64,997 feet, set by Per Lindstrand, in June 1988, in Texas.

• The industrialist and his son in the image. Which Business group?

Round III

Tech & Trends

• This project became an instant hit because the parent company owned 25% stake in Indian Television market which was used as a means to large scale promotion.

• They have selected Accenture and invested over 15 months of hard work to develop this product. Owned by a company formerly known as Indya Interactive Services Private Limited. What?

• On October 20, 2016, Uber-owned Otto completed the world’s first shipment by self driving truck.

• The self-driving truck left Fort Collins, Colorado at 1 a.m. and drove itself 120 miles on I-25 to Colorado Springs. The driver was out of the seat during the entire 120 mile stretch of highway.

• What was the cargo loaded in the trailer?

Budweiser Beer

• “I have always liked him. He is very positive, But karma is a bitch.”

• This Facebook remark was posted by Rahul Yadav, The bad boy in Indian startup industry, in response to someone’s exit from a multinational internet corporation which had a 38% stake in Housing.com

• This organization is pretty famous among startups because they have already made huge investment in the sector, plunged $627mn in Snapdeal and $210mn in Ola.

• Which Japanese telecommunication/internet corporation?

• News articles and Twitter postings for climate change or global warming.

• Time trends show daily trends for news articles and Twitter postings that included the terms climate change or global warming

• 1st spike Earth day 2015

• 2nd Spike: November 2015, Lima, Peru hosted the 20th yearly session of the Conference of the Parties, Paris Conference

• 3rd spike: February 28, 2016 what happened?

• An establishment managed under terms spelled out in a tripartite agreement between the Norwegian government, the Global Crop Diversity Trust (GCDT) and the Nordic Genetic Resource Center (NordGen)

• The Norwegian government entirely funded construction of this project with Norway and Global Crop Diversity Trust paying for operational costs.

• Identify what project?

Svalbard Global Seed Vault(Doomsday vault)

• 18 years after the exit of LAKME, TATA group is back into the cosmetics business. Which Brand?

Round IV

Bridging the Gap

• Athleisure is a recent trend in fashion. What is that?

• Athleisure is a trend in fashion in which clothing designed for workouts and other athletic activities is worn in other settings, such as during work, casual or social occasions

What do you call these guys in the internet

world? Or What exactly they are doing?

• Lifeloggers

• Lifelogging is the act of tracking and recording every single moment of your daily activities to capture their entire lives, or large portions of their lives.

• According to World Economic Forum studies, X can be considered as a form of currency in nearest future, because of the huge value it accumulated along with the exponential growth of technology*. Ninety percent of the X in the world today was created in the last two years. Between now and 2020, the global volume of it is expected to multiply another 40 times or more.

• *There will be an estimated 4.9 billion connected devices by the end of the year, an increase of 30% from last year and that figure could hit 25 billion by 2020

• What is X?

• Data

CEOs and corporate leaders describe him as ‘Sherlock Holmes of brand consultants’.

• Martin Lindstrom

4

• What is Haptics or Haptic Communication?

Any form of interaction involving touch

A lifestyle practice increasingly becoming popular among Japanese youth. What?

• Minimalism

Round V

Inventions & Business

• Pounce: +Point/-Point

• Direct: +Point/0

Posters of an event happened in 1989 in a Canadian City. Connect these images with a product which is a registered trademark of The Chemours Company that was founded in July 2015 as a spin-off from DuPont. (15)

• Freon

For what common purpose this entity was formed in London in Year 24th June,

1878(5)

• Ambulance/First Aid

There has been a popular myth that cat's have nine lives

• This myth has a connection with a company organized by Conrad Hubert, a Russian who invented flashlight. Later this company merged with National Carbon, and bought by Union Carbide.

• Connect these cat myth with the company formed by Conrad Hubert? (10)

Eveready Battery Company

• A Belgian by birth, In his own day he was the world's most famous geographer but in addition he had interests in theology, philosophy, history, mathematics and magnetism. In 1569, one of his innovative creation simplified global navigation system.

• Who is he? (10)

• Gerardus Mercator

• Gordon Gould is best known for his thirty-year fight with the United States Patent and Trademark Office to obtain patents for what? (5)

• LASER

Where can you see this? (15)

Plimsoll Line

• The Plimsoll line is a reference mark located on a ship's hull that indicates the maximum depth to which the vessel may be safely immersed when loaded with cargo

Round VI

Culture & Tradition

• Pounce: +Point/-Point

• Direct: +Point/0

• Asprey & Garrard Limited is a United Kingdom-based designer, manufacturer and retailer of jewellery.

• What special jewellery they designed in 1997 became widely popular as an exceptional gift item, currently manufactured with Sworovski blue crystal elements (10)

Heart of the Ocean Necklace in Titanic

• In 1733, John Kay invented something, which later became critical to the development of a commercially successful version of this simple machine.

• It was one of the key developments in the industrialization during the early Industrial Revolution.

• Both inventions has largely influenced one of the dominant industry in North Malabar for a long period of time. Give me both names?(15)

• Handloom and Powerloom

Both entities are very popular in their segment regarding their very special X. Identify A&B(10)

A

• Their journey began in 1939 under the visionary leadership of Govindan Panhikeyil along with his son P.M Valsan who opened their first establishment in Calicut.

B

• Its original entity was started as a confectionary in Ceylon during 2nd World war foujnded by Late Mr. M. K. Ahmed Haji in the year 1942

• Currently its business is overlooked by a woman named Sareena Azees in Thalassery.

• This is a program to restore all the tanks and lakes in Telangana State, India, inaugurated on 12 March 2015 by chief minister Chandrashekar Rao. This mission is named as a tribute to a South Indian dynasty who developed large number of the irrigation tanks. What?(15)

• Mission Kakatiya

• An ancient science existed as part of Vedic tradition in India, something related with modern day mentalism, face reading, body language analysis, micro expression study etc

• Famous as one of the themes incorporated into the ancient Hindu text, the Garuda Purana

• Nowadays often used as a quality statement related with silk clothes. Which Sanskrit word I am talking about? (10)

• Samudrika

• In 1908, British Chief Engineers drew a plan for a project, the approximate cost of which was estimated at about Rs 2.5 crores, an amount that overshot the State Budget itself! So they rejected the proposal initially

• But since the project was a beneficial one to the people of that region, the then Regent Queen Vanivilasa Sannidhana and her young son came up with an ingenious solution to overcome the fiscal deficit.

• The jewels, costly diamonds, ornaments and gold and silver plates of the royal family were dispatched to Bombay and sold at competitive prices there. The money so obtained was used as seed-capital for the project.

Connect the story with this idol? (15)

Krishnaraja Sagara Dam