Post on 21-Jan-2015
description
How To Invite a Good
Substitute Mike Darnell
BNI United Bangkok
Goal:
Ensuring you’re represented effectively even when you’re required to be absent from your chapter
Why do I need a substitute?
1. GIVE a source of referrals to compensate for your absence
2. GAIN a guarantee you’ll be remembered
Avoid substitutes that won’t represent your company well: 1. Competes with your
chapter members
2. Unlikely to provide referrals
3. Always a substitute, never a member
Send a substitute that will do a great job of representing you:
1. Team member or employee
2. Business person friend or family
3. Happy customer, happy customer, happy customer…
A happy customer is likely to GIVE you a great testimonial and will GAIN referrals from your chapter
Being a substitute isn’t a chore. It’s a PRIZE!
The Keys to Substitute Success…
Help them look good!
GIVE good preparation,
GAIN great substitution.
How to prepare your substitute: 1. Explain the basic concept of BNI
2. Provide the details of your meeting: – Where, When, Who…
3. Explain how to present themselves
4. Explain how to present your business
– Provide them with a written version of your 60 seconds. Prepare it in advance
– Walk them through it
– Bring them as your guest beforehand
THANK YOU! See you next week…
: ) Mike Darnell BNI United Bangkok The Key Performance Indicator Blog