Finding the Win Win with Bloggers and Brands

Post on 17-Aug-2015

21 views 1 download

Tags:

Transcript of Finding the Win Win with Bloggers and Brands

• Used car salesman

BLOGGERS = INFLUENCERS+

MEDIA CHANNEL

+BRAND

BLOGGERS = INFLUENCERS+

MEDIA CHANNEL

+BRAND

GROW MY EXPERTISE

GROW MY AUDIENCE

GROW MY OFFERING

100%NON

SPONSORED

100%NON

SPONSOREDAuthentic, Persuasive

Unexpected Content Angles