GENERATE SPONSORSHIP REVENUE, BRAND ENGAGEMENT AND DATA CAPTURE THROUGH SOCIAL GAMES

ENGAGING FANSwith game-based marketing

We offer a new way to engage/extend your fan base,and generate revenue through a truly social game

FANTOM – digital collections

We turn your squad and match day digital images into a collecting game

You gain a new revenue stream (sponsored messaging, in game purchases)

We capture data including 1000’s of email marketing permissions

You increase brand-to-fan Facebook engagement x 5 times

CORE VALUE TO YOU..

New sponsor revenue

Ticket and merch sales

Full season fan interaction

• In-programme rewards

• Fan packs for completers

• Big match ticket prizes

• Capture marketing emails

• Revenue from

merchandise and tickets

CORE VALUE TO SPONSOR

Their brand on the game

Qualified database for marketing

Audience growth

• Menus

• Covers

• Stickers

• Emails

• Facebook shares

• Twitter Posts

FANTOM – in Sports and Entertainment

Menus

Covers

Emails

StickersFacebook

shares

Twitter Posts

Facebook shares

Album advertisement

Rich media stickers

“The Fantom app is a fantastic marketing tool; it is flexible, reactive, captures data and it offers us a brand engagement solution for Facebook as well as a vector for our ticket sales.”

Claire SurrattMarketing Co-ordinator

Impact Wrestling

CASE STUDIES: Impact Wrestling

30,000 fans playing it

Over 500,000 interactions between fans

50% of fans logged in 10 days in a row

CASE STUDIES: Wolves

Average user logged in 13 times to play.

Average fan interacted with 25 other Wolves fans

Increased Wolves’ Facebook engagement

with fans by 10 times

“Fantom provided us with a fantastic social media engagement tool… that seemed to re-ignite fans passion for the Club by reminding them of past events and achievements.”

Laura PriceMarketing Manager

Wolverhampton Wanderers

CASE STUDIES: QPR

42% of QPR fans that engaged played 7 days in a row

Average QPR fan logged in 13 times to play

“I couldn’t speak more highly of Fantom and the digital sticker album they created for us this season. The engagement rates have exceeded all expectations and the feedback we’ve had, particularly from our

younger fans, has been superb. It has been a pleasure working with the team at Fantom, their work is highly recommended by everyone at QPR.”

Jon Davies CRM & Digital Marketing Manager

HOW IT WORKS

You attract a sponsor

We build it

We host it

You promote it on your facebook and website

We keep it updated together

We report monthly

We give you the database at the end of season

MAKE YOUR BRAND STICK

paul.healy@fantom.ie (+353) 1 645 3002 - (+353) 87 205 4405

Contact

Paul Healy