Soo Jin Suzie ChoiBrianna Giarraputo

Daniel NeaguKonrad Testwuide

Background Information Financial Performances

Competition and Industry

Competitive Advantages

Threats and Opportunities

Bakery goods and Beverage Franchise

Size : $3.37 billion

9876 global locations in 32 countries

1.5 billion cups/year globally◦ 30cup/sec

Franchise◦ 5% of revenue Franchisee makes goes to

Franchisor

Support/Operation ManualSupplies

5% of

Franchisor(Dunkin’ Donuts Inc)

Franchisee(Local Store)

Source : Reuters.com

2011 (2nd Quarter): $157 million

thousands of dollars

Stock Performance

Dunkin’ Brands Market Cap: $3.37 BillionStarbucks Market Cap: $31.5 BillionKrispy Kreme Market Cap: $451.75 MillionMcDonald’s Market Cap: $92.8 BillionPanera Bread Market Cap: $3.2 Billion

Strong BrandHigh Consumer Loyalty

Increasing use of technologyAlliances and partnerships

Brand Keys Customer Loyalty Engagement Index

ResourcePRO and TerritoryPRO

Optimizing Routes◦ Volume and time requirements◦ Customer time windows◦ Driver work time parameters

High rivalry among competitors

Potential Substitutes◦ Tea sales climbed by 32% from 2005 to 2009

Nutritional Awareness

Global Expansion

◦ China 2007

◦ Russia 2010

◦ India 2011