Compuware Confidential. Do Not Duplicate Deep Transaction Management.

Compuware Confidential. Do Not DuplicateCompuware Confidential. Do Not Duplicate

Deep Transaction Management

Compuware Confidential. Do Not Duplicate

Application Evolution Demands A New Generation of APM

2000 2005 2010+

1st Gen. APM

New Gen. APM

Application-CentricWorld

Network-Centric• Network speed = app

Component-Centric• Component health

monitoring• Infrastructure

availability

Application-Centric• Highly complex• Transaction-centric • User perspective• Lifecycle mgmt.

2nd Gen. APM

Business Demands Increasing

Do More With Less

Complexity Explosion

User Expectations Continue to Rise

Macro Trends Demand A New Approach To APM

More features!Faster delivery!

Faster performance!

Workload

Staff and budget

dynaTrace APM: A New Generation of Business Value

1,800% Traffic Spike

40% Increase In Load

Less Than 1% OverheadJim Houska, Enterprise Architect

Crystal Clear Visibility80% Back-Office Performance Improvement30% Faster Check-OutRene NEUBACHER, B2C eBusiness Sr Tech ConsultantCompuware Confidential. Do Not Duplicate

66% Hardware Savings

4x Faster Card Load TimeDavid Snyder, Enterprise Architect

10xPerformance Improvement End To EndKevin Charlton, Dir., Performance

95%Reduced Problem

Determination Time

Jim Nichols, System Architect

Get More From Energy

Faster Business

TransactionsPatrick Progin, CEO

49%Increase In

Revenue Konrad Plankensteiner, CEO

Peter Starzacher, Technology

Director

The dynaTrace Difference - Real Business Impact

Business AwareAuto business transaction mappingReal-time revenue & conversion ratesTrending & reporting

Align IT With BusinessReal-time facts = smarter decisionsAccelerate business, not just ITTransparency

Lifecycle By DesignPurpose built for Prod, Test, DevCollaboration system built-inIntegrated with IDEs- Eclipse, VStudio

One System For EveryoneStop issues before production2x Faster time to market10x faster transactions

User PerspectiveKnow user experience & behaviorAll devices, all browsers, all clicksExtensible to native mobile apps

More Revenue & LoyaltyAssure optimal performanceUnderstand impact Delight customers & partners

Zero ConfigurationSmart Application MonitoringAuto-discovery, auto-adaptive

Auto-diagnostics, Auto-BTs & more

Fastest Time To Value10x the apps in 1/10th the time

Meaningful alerts on abnormalities Lowest TCO available

1dynaTrace Technology Business Impact

All Transaction, 24x7True trace and capture, across tiersLess than 2% overheadDeep visibility, to code-level

Proactive See issues before they impact users10x-100x faster time to resolve Give dev. a production view

dynaTrace: How It Works

Synthetics

Web ServerBrowser / Rich-Client Java .NET Other Database

PerformanceWarehouse

PurePathCollector

dynaTraceServer

dynaTraceClient

SessionsStore

ExportedSession

OfflineSession Analysis

Lowest overhead with externalized data processing. No app.-side data processing

Only 24x7 heterogeneousalways-on, distributed, deep, end-to-end trace – for all transactions. No after-the-fact tracing

CPU, RT, Mem., Method arguments / returns, SQLs, Remoting, Msgs., Logs Exceptions, Sync. No statistical guesses

Shared full-depth transaction, context info. – lifecycleNo guesswork

Smart Application Monitoring. Auto., Self-learning. Low maintenance

Real-time transaction analysis, business transaction mapping, alerting. No averages

Globally scalable collector architecture, secure. For cloud, virtual environments

Real user experience, Web 2.0 page actions, clicks paths - all users. Transparent in production

Zero-config. Deploy w/ single file.No config. files

Trace & compare real & synthetic transactions.One system

A Common Language Cross Lifecycle

End-to-End Transaction Execution Path

• Across tiers: browser –servers - database

• Remoting

• Web Services

• External services

• Code-level depth

• Heterogeneous- .NET, Java and more

Contextual Transaction Information

• Method arguments

• SQL bind variables

• Synchronization

• Exceptions

• Logs

Environmental Data• Memory Dumps

• Thread Dumps

• Monitoring data

• PMI, JMX, CLR

• Win, Unix, DB, VMWare, ETC

Production ArchitectureTest/QA

DevelopmentBusiness

dynaTrace Session

Synthetics

Visualize All Users’ Experience & Behavior

How are my customers doing?

Don’t wait to hear if they are happy, tolerating or frustrated?

“Instantly visualize your users’ experience.”

DevelopmentBusiness

Synthetics

Capture Revenue, Conversion & More

Conversion rates up or down? Revenue meeting plan?

Why wait till tomorrow or next week?

“View business performance in real-time.”

DevelopmentBusiness

Synthetics

Maps Transaction Flows & Dependencies

Still waiting for problems to happen?

Don’t be reactive, be proactive.

“Have the facts at your fingertips, fully

drillable.”

DevelopmentBusiness

Synthetics

Monitor Cloud, Big Data Environments

Which cloud instances are deployed? Where’s

the issue?

Don’t lose visibility & control.

“Auto-detect clouds, apps. & instances.

Automatically pinpoint issues.”

DevelopmentBusiness

Synthetics

Maintains A Precisely Accurate UML Diagram

How does my app. really work?

Don’t guess.

“Validate architecture, end to end.”

DevelopmentBusiness

Synthetics

Handoff “Facts” to Architects & Development

Production Alert !!!

Failed Test !!!

Don’t gather logs or re-create the issue.

“Just send the PurePath.”

DevelopmentBusiness

Synthetics

ONE APM System: 5 Modern APM Solutions

Application-CentricWorld

dynaTrace: A New Generation of APM Value

Lifecycle

Proactive

Service Level Eng.

Focused Tuning

Business

User Experience

Service Level Mgmt.

Impact Analysis

Transaction Types

Conversions

Code-Level

Context

Automated

Actionable

Full Coverage

24x7 Transaction Tracing

All Transactions & Users

End-to-end

All Tiers

Transaction-Pure

Painless POCTypically 1-2 DaysWebEx Implementation (1hr)Your Criteria, Processes, BTsYour Data and DashboardsDynaTrace Server NeededNo Developer Cycles Required

Over 500 World-class CustomersFinancial Services eCommerceSaaS & Cloud

OtherISV Government

Insurance

Thank You

Do More With Less

Faster performance!

Workload

Staff and budget

Simplify

Automate

Time to Market

Business Transactions

User Experience

Faster Transactions

Lifecycle Efficiency

Consolidate Tools

Do More With Less

Faster performance!

Workload

Staff and budget

Simplify

Automate

Time to Market

Business Transactions

User Experience

Faster Transactions

Lifecycle Efficiency

Consolidate Tools

dynaTrace APM - A New Generation of Business Value

100,000+ users

No overhead

Rahmi TURHAN, Group CIO Office

Simply Amazing: Results In Days!

Julian JOHN, Pre-Paid Operations Manager

Compuware Confidential – Do Not Duplicate

Improvement

In Overall

Application

PerformanceAndrew Turner, Group IT Director

2%Overhead In

ProductionJean-Michel TEXIER – CTO | David BOSSARD – Senior Architect

3xPerformance Test Throughput

Mike DemastrieLucy Monahan

Quality Assurance

80 % Faster Time to Market

Frank NAUMANN, Head of IT

100% Lifecycle VisibilityThomas RENNER, Director Global IT Solutions

System Across The Lifecycle

Eric Nordmann, Project Leader

Production Development

More Power,

Less Efforts.

Simple!

Dr. Carsten Schinzer

100% Visibility“esure had previously been using CA Wily Introscope for more than five years, but it is a very component-

centric and it did not provide an end-to-end view of the company's

infrastructure.”Darren Edwards, IT Service Manager

Solution Adoption Journey

Phase 1

Loadtest TroubleshootingDev Team Collaboration

Basic Reporting

Production

Pre-production

Phase 3

Build integrationRegression Mgmt.

Advanced SLAsMulti-layer view

Phase 2

Browser TestAutomation

User behaviorBusiness Impact

Phase 4

Business dashboardsConversions

Transaction Optimization

24x7 TroubleshootingDevOps collaboration

Basic reporting

Compuware Confidential. Do Not Duplicate37

Compuware APM Evolution “Our Performance Journey”

Network Performance

Troubleshooting and

Predictive Analysis

SyntheticEnd-user

ExperienceJ2EE and .NET

PerformanceBusiness Service

Management

1993 1995 1999 2004 2009

Server Performance

RealEnd-user

Experience

SaaS InternetEnd-user

Experience

2005 2007

Cross Lifecycle Java and .NETPerformance

PredictiveAnalytics

Compuware Confidential. Do Not Duplicate Deep Transaction Management.

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