Bringing The Benefits Of The Online Experience Into The Store

Post on 22-Nov-2014

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Web applications, mobile technology and social networking sites have offered retailers new outlets to drive customer loyalty and engagement. However, the brick-and-mortar store still drives the majority of retail purchases. In order to create a more compelling in-store customer experience, best-in-class merchants are implementing interactive technologies within the fours walls of the store. Digital applications and technologies drive engagement, education and conversion, while delivering on the need for a consistent cross-channel brand experience. This session will offer best practices on how retailers can use virtual sales assistance and other interactive tools and to make the store the star of all cross-channel strategies.

Transcript of Bringing The Benefits Of The Online Experience Into The Store

Bringing The Benefits Of The Online Experience

Into The Store

Presented by Session sponsored by

#CCSeries12

About CCS

8-part series (June 11-21)

Sessions covering Mobile,

Social, In-Store, X-

Channel, and more

www.retailtouchpoints.com/connected-consumer

Featuring industry

analysts and consultants

Free for Retail executives

#CCSeries12

Follow The Webcast On Twitter

#CCSeries12@ConnectConsumer

@RTouchPoints

#CCSeries12

About Retail TouchPoints

Launched in 2007

More than 20,000 subscribers

Provide executives with relevant,

insightful content

Free Resources such as White Papers,

E-book, Webinars, Research and

Podcasts

www.RetailTouchPoints.com

#CCSeries12

BrightTALK

#CCSeries12

Today’s Panelists

Christopher Krywulak

President and CEO

iQmetrix

Alicia FiorlettaAssociate Editor

Retail TouchPoints

MODERATOR

Kris ParkerDirector of Brand

and Marketing

Jump.ca

Tate FisherChief Creative Officer

Katalyst Group

#CCSeries12

www.retailtouchpoints.com/connected-consumer

View the on-demand

session on BrightTALK

Thank You For Your Interest In The Connected Consumer Series