Blog Activism Strategy

Post on 09-May-2015

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description

Topics include:- You blog team- Content guidelines- Pages you need- Involving supporters

Transcript of Blog Activism Strategy

Blog ActivismStrategy

Flickr: CarbonNYC

Build a team.

photo: ninkinanka (Flickr)

Build a team.

photo: ninkinanka (Flickr)

Writer(s)

Build a team.

photo: ninkinanka (Flickr)

Writer(s)

Html coder

Build a team.

photo: ninkinanka (Flickr)

Writer(s)

Html coder

Graphic designer

Build a team.

photo: ninkinanka (Flickr)

Writer(s)

Html coder

Graphic designerCommunications

Build a team.

photo: ninkinanka (Flickr)

Writer(s)

Html coder

Graphic designerCommunications

Translator

Content

Background information

pagePhoto: danorbit (Flickr)

Background information

page

Who?

Hamid

Background information

page

What?

Spring vacation

Background information

page 14h37,January 2

2008

When?

Background information

page

Where?

London

Background information

page

Why?

His sister lives there.

Background information

page

How?

He flew from Casa.

Background information

page

Who? What? When? Where? Why? How?

HamidSpring vacation

14h37,January 2

2008

LondonHis sister

lives there.He flew

from Casa.

Background information page

Who?What?When?Where?Why?Goal

Get involved page

E-mail list sign-upon other platforms

future actionsfuture meetingscontact e-mail

photo: strawberryum (Flickr)

Contact page

e-mail for campaignGmail is good

Posts

Minimum 3 per weekLatest news on campaign

Calls to actionphoto: arnaudfabs (Flick)

1 2 3

Build Community

Involve your supporters

ask for help on defined tasksask for input (polls)

respond to supporter e-mail

Push power down the pyramid

Goal Execute Plan Evaluate Execute Plan Evaluate Execute Call to action Plan action Target Web Site Recruit

Information GoalTeam

StrategicSteps of aDigital Activism Campaign

Thank YouDigital Activism Workshop

presented by:

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