Blog Activism Strategy
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Blog Activism Strategy Flickr: CarbonNYC
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Topics include:- You blog team- Content guidelines- Pages you need- Involving supporters
Transcript of Blog Activism Strategy
Blog ActivismStrategy
Flickr: CarbonNYC
Build a team.
photo: ninkinanka (Flickr)
Build a team.
photo: ninkinanka (Flickr)
Writer(s)
Build a team.
photo: ninkinanka (Flickr)
Writer(s)
Html coder
Build a team.
photo: ninkinanka (Flickr)
Writer(s)
Html coder
Graphic designer
Build a team.
photo: ninkinanka (Flickr)
Writer(s)
Html coder
Graphic designerCommunications
Build a team.
photo: ninkinanka (Flickr)
Writer(s)
Html coder
Graphic designerCommunications
Translator
Content
Background information
pagePhoto: danorbit (Flickr)
Background information
page
Who?
Hamid
Background information
page
What?
Spring vacation
Background information
page 14h37,January 2
2008
When?
Background information
page
Where?
London
Background information
page
Why?
His sister lives there.
Background information
page
How?
He flew from Casa.
Background information
page
Who? What? When? Where? Why? How?
HamidSpring vacation
14h37,January 2
2008
LondonHis sister
lives there.He flew
from Casa.
Background information page
Who?What?When?Where?Why?Goal
Get involved page
E-mail list sign-upon other platforms
future actionsfuture meetingscontact e-mail
photo: strawberryum (Flickr)
Contact page
e-mail for campaignGmail is good
Posts
Minimum 3 per weekLatest news on campaign
Calls to actionphoto: arnaudfabs (Flick)
1 2 3
Build Community
Involve your supporters
ask for help on defined tasksask for input (polls)
respond to supporter e-mail
Push power down the pyramid
Goal Execute Plan Evaluate Execute Plan Evaluate Execute Call to action Plan action Target Web Site Recruit
Information GoalTeam
StrategicSteps of aDigital Activism Campaign
Thank YouDigital Activism Workshop
presented by:
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