Art Of Listening

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Event Camp presentation - The Art of Listening - Feb. 6, 2010 - New York, N.Y.

Transcript of Art Of Listening

The Art of ListeningConsumer Intelligence & Actionable Insights

FOR FREE!

Event Camp

February 6, 2010New York City

We think we do, but don’t

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Listening Allows Us To Serve

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Photo: Pefkos on Shutterstock.com

How Do We Listen?

What Do We Do With It?

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Search

Prioiritize

Route

Act

YES!

Google Reader

Google Alerts

Twitter Search

Icerocket Search (Others)

Social Mention

Twitter Apps Make Real Time Real Easy

Radian6

Scout Labs

Sysomos

Visible Technologies

Techrigy SM2

DNA13

BrandWatch

K.D. Paine & Partners

Nielsen Online

Cymfony

Collective Intellect

MotiveQuest

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Negative Mentions

Transactional Opportunities

Positive Mentions

Relevant Conversations

Suggestions

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Assign for follow up

Capture into project management system

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Image: Shutterstock.com

Listen

Mitigate Complaints

Engage In Conversation

Capture Ideas & Use Them

Some Resources

Jason Falls

PrincipalSocial Media Explorer

Email: jason@jasonfalls.com

Twitter: @JasonFalls

Phone: 502.509.4763

Web: socialmediaexplorer.com

Newsletter: socialmediaexplorer.com/newsletter