Post on 05-Jul-2015
Role of Alumni Relations
Generally…
• to keep alumni connected to the school.
More Importantly…
• To identify alumni with the “right “combination of $ and willingness to support the school
• To move the “right” alumni into closer connection with school mission and vision
• To raise money from alumni
• What else?
• Mostly party planning – reunions, Homecoming, Hall of Fame, etc.
• A n office to facilitate alumni getting re-connected with each other – that’s called “Facebook.”
• The newsletter/alumni webpage editing office.
• What else??
It’s not about what the school can do for its alumni, but what they can do for the school
And what it’s not…
• Strategic
– The right alumni
– The right activities
• Proactive
– Your plan
– What “we do” and what we ask “you to do”
• Accountable
– Revenue
– Connections right activities
The Model
• Regional Gatherings
• Reunions
• Awards and Honors
• Network
• Interactions with students
• Other??
Leveraging Activities
.
• Prospect Research, Identification
• A “portfolio” of prospects
• Leveraging the right events/activities
• Some party planning
• Reunion Giving
Responsibilities
Discussion
• Alumni Relations and Social Media
• The Alumni Association
• Other?