MERIL Product Planing
Changing Shopper Behaviour & the Rise of the Social Shopper
Sales Promotion Chapter 18 Ch 18: Sales Promotion 2 Sales Promotion Using incentives to create a perception of greater brand value Consumer Market –Induce.
Rim IMC PLAN Rough Draft 5
Cb12e basic ppt ch13
Promo PR btl presentation
Sales Promotion
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Btl (new year 2014)
> > > > Product and Distribution Strategies Chapter 13.
Chapter 13 Product and Distribution Strategies Learning Goals Explain marketing’s definition of a product and list the components of the product strategy.
12-1 Personal Selling, Database Marketing, And Customer Relationship Management 12 Personal selling –Retail sales –Business-to-business sales Database.
