M1
Effects of advertising, an insight into advertising world.
Advertising From Mad Men to Social Media Madness
Chap 6,advertising planning & process
Definition and Measurement of Creativity
Lecture 5-creative strategy-planning
MEMOIRES DU CANNES - MEMORIAS DE CANNES
MEMOIRES DU CANNES -
New era New creative
Perceptible selling-differentiation
PPD 2015 Credentials
Creative Planning, Strategy and Development © 2003 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin.