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Yodo1:TheFastestGrowingMobileGamePublisherinChina
490M+TotalUsers
5.5M+DAU2.2M+
MonthlyNewUsers
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Building Long-Term Franchises
2013Yodo1 Launches the first localized build ofSki Safari: Chinese
2014Ski Safari Fantasyhits Chinese markets
2014Working with Turner and Defiant, Yodo1 brings Ski Safari Adventure Timeto China
2012Yodo1 LaunchesSki Safari
2015Yodo1 Launches Ski Safari 2 In China
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24K
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GrowingSkiSafariintoanEvergreenBrand
2012 2013 2014 20150
Baidu Indexuseskeywordsearchesanduserbehaviortoidentifymarkettrendsandquantifybrandequity.
(Mar.2016)
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Co-producingwithourStudioPartners
PAC-ManUpdate
GlobalLaunch
ChinaLaunch
GlobalLaunch
GlobalLaunch
AustraliaUpdate
UKUpdate
ChinaLaunch
CNYUpdate
GlobalLaunch
KoreaUpdate
CNYUpdate
HalloweenUpdate
ChristmasUpdate
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TheTopDownloadedGameintheWorld!(Mar2016)
35 Countries#1TopGame
$20M+in6 months
180MTotalDownloads
TopdownloadedgameinKorea,EU,andNA!
Top Globally Downloaded Game in the first half of 2015
2015 Apple Design Award
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Globally Featured by the App Store
Top 10 downloaded paid game in
14 countriesFeatures in 30
Different Countries
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TopFeaturedChinesePublisherforiOS andAndroid
50+ TitlesFeaturedinAppStore
90+TitlesFeatured in Androidplatforms
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Apple Design Award2015 Winner
2015 Press conference Subway advertisingin SF
TopFeaturesandAwardsontheAppStoreGlobally
Confidential.©YODO1.Allrightsreserved.
BestGameoftheYear
Editor’sChoice
Top Developer
Outdoor AdvertisinginLondon
TopFeaturesandAwardsonGooglePlayGlobally
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Sniper 3D Feature
PC GameHand of Fate
TopFeaturesonthe Global WindowsStore
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EntertainmentCo-branding
PSY (Global)
New in-game PSY characterMusic and voices provided byPSYCo-produced ads on TV/Web
PSY,theglobalstarofGangnam Style,hasofficiallyjoinedCrossy Roadasaplayablecharacter
Qilin Baby (China)Created a CTRThemeSongcomplete with a MusicVideo & AlbumMarketed through OfflineEvents, TV/InternetMedia,KTV Music,etc.
Qilin Baby is a duo of 7 year old child stars. They haverepeatedly appeared on television, most notably on thewidely acclaimed CCTV Chinese New Year show.
ASO & Marketing
• Through AB testing, optimize game name, keywords,description, screenshots and video preview
Keywordoptimization
Through Multiple AB Tests,we were able to boostRodeo Stampede’s install rate by over 15%
Confidential.©YODO1.Allrightsreserved.
InfluencerMarketing
• Byworkingwith a wide range of Youtube andTwitchInfluencers wepromoted RodeoStampedeandspikedownloadnumbers
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InnovatingBeyondUA
HTML5Games
600,000T o t a l P l a y s
EmoticonsandStickers
600,000TotalShares
ViralVideos:
4,000,000TotalViews
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