Social Media + Online Presence Workshop: LinkedIn Wednesday, May 9, 2012

Facilitated by Kiné Camara and Teila Evans Special Guest: Hollie Hilde, Marketing Manager, Moss Adams LLP

#SMOP2 #WWU

@Kine_Camara @TeilaEvans

ICEBREAKER •  Introduce yourself to your neighbor.

•  How is your day?

•  What do you hope to gain from this workshop?

PREVIEW

1.  Overview: Benefits of LinkedIn

2.  Etiquette

3.  Success Stories

4.  Tutorial

5.  Open workshop

6.  Networking reception

VIDEO: Facebook Ruins Job Interview

•  Do you think employers should prejudge you based on your social media accounts?

•  Has anyone had any experiences like these?

•  161 million professionals around the world in 2012

•  4,743 students and alumni found WWU

BENEFITS OF LINKEDIN

•  Network with professionals •  Direct communication

•  Establish a professional identity •  Positive personal branding

•  Find possible paths to your desired career

LINKEDIN ETIQUETTE

•  Be reflective on your experience using LinkedIn

•  Be direct, open, honest

•  Formal or informal not sloppy

PEOPLE WANT TO HELP!

DEFINE YOUR STRATEGY

TUTORIAL

•  Sign in to your linkedIn accounts!

Thank you for participating!

•  Please fill out feedback forms

•  Connect in room 203 for refreshments & networking opportunities!