Get Referralsfrom
CPAs & Attorneys
Part 1 of a Series2nd August, 2012
Who is a CPA?Certified Public AccountantAudits & Ratifies your AccountsIs legally authorized to “Attest” your
financial details
Who is an Attorney?Attorney is the one who has been
given the rights to prosecute or defend the rights of a client in a court of law.
How can they help you?They already have a substantial client-
baseThey are considered as “High Priests”
in financial & legal matters by commoners
A sort of trust factor gets attached to you, by virtue of being recommended by an “Upholder of Law”
How will it help them?They will get an insight into financial
investments & the stakes involvedWill help them diversify their service
offeringMore “Billable” hours with client
Why now?It is always better to go in for the kill,
specially when “Blood is in the Water”Tremendous potential to re-acquire
clients, who are sitting on the fenceNumerous Competitor Financial
Advisory Firms have soured their relationship with High-Network Clients
Journey So Far - HurdlesFAs haven’t had major success rate in
professional alliances with CPAsPrimary Reasons:-
◦ Lack of Proper Communication◦ Absence of Care for the partner’s
reputation◦ Lack of Follow-Up with the CPA & Attorney
Road AheadCreation of Systematized Process for
Striking Professional Alliances & taking them forward
Financial Advisor needs to come out of the “Investment” mode & start looking into “Reputational Risk” factors too.
Combine Legal Expertise & Financial Acumen into a winning combination
Thank You For more information on Podcast visit : http://advisorpod.com/PB042
Company Website : www.securitiesamerica.com
About Securities America
Securities America, based in Omaha, Nebraska, was founded in 1984 and we celebrated 25 years of Innovation, Leadership and Independence in 2009! Today we are one of the nation's largest and most successful independent general securities broker/dealers, in part because of the wide range of investment products and services available to our representatives. Securities America is a member of the Financial Industry Regulatory Authority (FINRA) and the Securities Investors Protection Corporation (SIPC). Customer accounts are cleared through National Financial Services, LLC and Pershing, LLC.
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