Ronny HaraldsvikVice President of Marketing
New Managed Services Opportunities for Operators
The Enterprise Radio Access Network (E-RAN)
June 17
The E-RAN Company™
© 2010 SpiderCloud Wireless, Inc.
Indoor 3G Access has Become Business Critical to the Enterprise
2
Works Here…
But Not Here!
The Rapid Growth of 3G Enabled Laptops, Smartphones and Other Devices Requires a Seamless Network Application Experience
Between the Enterprise LAN and the Cellular Network
© 2010 SpiderCloud Wireless, Inc.
Today’s Challenges for IT Staff
Networks Must Work 24/7
No Data is 100% Safe
Employees Are Inherently Mobile
Manage vs Outsource
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© 2010 SpiderCloud Wireless, Inc.
Enterprise Concerns
Security & access Control
Compliance and data protection
Access to qualified IT personnel
Reliable LAN/WAN connectivity & mobility
Management of mobile employees and devices
Balancing network and application requirements vs core business focus
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© 2010 SpiderCloud Wireless, Inc.
They Want a Reliable Managed Services Partner
Software Vendors
Education
Research
Hardware Vendors
Hospitals
Finance
Enterprise IT Do Not Want to Manage 3G or Wi-Fi Wireless Access – If Given the Choice*
*SpiderCloud Wireless Primary Research (interviews with 20 leading firms)
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SmartCloud® is Scalable System Architecture
Enterprise Switch (Ethernet)
Uu
ADRADIUS Enterprise
Intranet
Services Node
Radio Nodes
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Any Device, No Client
Voice Network Data
Apps
VPN GW
• Voice + Data mobility platform• Scalable Local Switching Platform• RF + Mobility + IP Networking• High value software• Enterprise Appliance• Value-Added Services
Services Node
• Scalable Radio Node• Solves Indoor RF Problems• High Density (# of subs)• SW upgrade to future
standards (e.g. HSPA+/LTE)• Leverages low-cost RF components
Radio Node
IP
Operator
SmartCloud® Benefits to the Enterprise
Mobility-as-a-Service Painless ‘Fixed-Mobile-Convergence’
Mobile Virtual Corporate Networks Cost Control (Lower OPEX)
• Secure mobile access to domains• Redefine accessibility & collaboration• Ease of branch-office set up• Centralized management of mobile
• Unlimited usage in office ‘zone’• Leverage infrastructure for savings• New bundled operator service offerings• Extend mobility services to all
• No operational or equipment burden• Security of licensed spectrum• Seamless & consistent user
experience outside and inside• Operator sponsorship
• The cellular phone as the work phone• Desktop phone replacement• Dual-ring / single number reach• No proprietary software client needed• Operator sponsored mobile devices
“A flexible and mobile workforce needs laptops and smartphones equipped to connect over high-speed networks from anywhere on the planet.”
– Rob Bamforth, Principal Analyst, Quocirca
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© 2010 SpiderCloud Wireless, Inc.
Opportunity: Managed Network Services for the Enterprise
Mobile as Desktop Phone Replacement
3G + WiFi Software + Compliance
Service
MVNO Service Enables for EDU
& Hospitals
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People & First Response
Buildings & Campus Maps
Security & Location Access
Assets & Their Location
Devices & Auto-Info Updates
Wireless Platform for Location Services
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Enterprise Circle of Co-Workers, Assets & Locations
1010
Location & Presence: When Seconds Matter
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Seminar
On a Call
© 2010 SpiderCloud Wireless, Inc.
Enterprise IT Cares About a Wireless Platform That Works for Voice & Data
*SpiderCloud Wireless Primary Research (interviews with 20 leading firms)
The Technology is Irrelevant As Long as it Works With Any Smartphone or Laptop with
Some Policy Access Control*
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A Scalable & Private Mobile Network for the Enterprise
Corporate HQ
PBX
CRMERPDB
Home Worker
Home Worker
Home Worker
Branch Office
Manufacturing
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Industry Trends Favor Managed Services
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Own Outsource Converge Virtualized On-demand
2000 2005 2010 2015 2020
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Virtualization of datacentersSoftware as a Service (SaS)WiFi as a Service (WaS)
PBX Outsourcing
16,000 datacenters worldwide (USA 9,000) Deutsche Bank (4/19/10)
90%
On-Demand Network
SpiderCloud Wireless, Inc.
Founded: 2006 Investors: Charles
River Ventures, Matrix Partners, Opus Capital, Shasta Ventures ($40 M Series A+B)
Experienced team: Cisco (Aironet), Flarion, Juniper, Qualcomm, Stoke, Trapeze…
Products (HW): SmartCloud™ system: Services Node (SCSN) which controls many Radio Nodes (SCRN). Operating System (OS) and Advanced RF Management
Trial status: Q4 2009
Senior Management Background
Michael Gallagher CEO
Fibertower, Flarion Technologies, Nortel Networks, Shasta Networks, Bay Networks, Synoptics
Behrooz Parsay SVP of Engineering & Operations
Aperto Networks, Ericsson, DIVA, Kestrel, Lantern Communications
Ron PelleyVP & Managing Director for Europe
Qualcomm, Flarion Technologies, Telindus, Network Equipment Technologies, Timeplex
Michael FinlaysonVP of Field Systems Engineering
Fibertower, First Avenue Networks, Flarion Technologies, Nortel Networks, Shasta Networks, Bay Networks, Wellfleet
Theresa McCarthyVP & General Counsel
Qualcomm, Flarion Technologies, Nextwave, NeoPoint
Ronny Haraldsvik VP of Marketing
Qualcomm, Flarion Technologies, Nortel Networks, Shasta Networks, Bay Networks
Russell AgleDirector of Business Development
IAG Research, Qualcomm, Flarion Technologies, PwC Consulting
15
2010 industry Recognition
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FierceWireless “Top Wireless Company 2010” for “Fierce 15” list of private companies
Winner of the 2010 World Vendor Award for Technology Foresight
Top Ten Wireless Startup for the 2010 TiE 50 Awards --The Indus Entrepreneurs (TiE)
Mobile Merit Awards 2010 for “Mobile Technologies, Infrastructure.”
GSMA shortlist for the distinguished 2010 Global Mobile Awards
Runner up (#2) for the CTIA Emerging Technology Awards
Frost & Sullivan - 2010 North American New Product Innovation of the Year Award for the category “Enterprise Wireless Switches and Routers”
© 2010 SpiderCloud Wireless, Inc.
The E-RAN Company™
SpiderCloud Wireless, Inc. is a privately funded company with investments from Charles River Ventures, Matrix
Partners and Opus Capital. The company is comprised of executives with proven success from companies such as Flarion Technologies, Juniper Networks, Motorola, Nortel
Networks, Shasta Networks, Bay Networks, and Qualcomm. The company is located in Santa Clara, California (USA)
with offices in Ohio and United Kingdom.
www.spidercloud.com17
Email: [email protected]
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