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SolarCity CONFIDENTIAL
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SolarCity CONFIDENTIAL
CCSE Solar Energy WeekResidential Financing OptionsJonathan Bass, SolarCity
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SolarCity CONFIDENTIAL
Agenda
About SolarCitySolar Financing DriversSolar Financing OptionsFinancing AccompanimentsQuestions for Providers
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SolarCity CONFIDENTIAL
A Full Service Solar Provider
SolarCity is a one-stop shop for homes and businesses
Financing Design Installation Monitoring & Maintenance
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SolarCity CONFIDENTIAL
SolarCity At A Glance
Innovations
SolarLease™
SolarGuard™
PowerGuide™
SolarWorks™
Quick Facts
4,000+ Customers
2,000+ Solar Leases
3 States—CA, AZ, OR
450 Employees
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SolarCity CONFIDENTIAL
Why Do Homeowners Choose Solar?
Protect against future costs
Environmental stewardship
Save money immediately
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SolarCity CONFIDENTIAL
California Electricity Generation Mix
Data Source: Energy Information Administration, Jan 09
California generates 64% of its electricity from fossil fuelsLarge price swings occur, as there is a finite supply of resources
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SolarCity CONFIDENTIAL
Solar Compared to Top SDGE Tiers
Tier 1 Tier 2 Tier 3 Tier 4
$40/mo $55/mo $120/mo
13¢/kWh15¢/kWh
32¢/kWh34¢/kWh
Solar Power
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SolarCity CONFIDENTIAL
Net Metering Makes Solar Economics Work
Peak Hours
Midnight
Noon
6 AM6 PM
Buy Low(less $ per kWh)
Sell High(more $ per kWh)
Off-Peak Hours
PartPeak
PartPeak
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SolarCity CONFIDENTIAL
Residential Financing Options
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SolarCity CONFIDENTIAL
Purchase Roughly Half Gross Cost in San Diego
Provides excellent return on investment over system life
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SolarCity CONFIDENTIAL
Solar Leasing
Can provide clean power to homeowners at a cost less than the utility
$200
$150
$100
$50
$0
OLD UTILITY BILL
SOLARLEASE PAYMENT
NEW UTILITY BILL
• Can eliminate upfront cost
• Immediate Savings
• A full package of services
• System owner takes care of everything for the customer
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SolarCity CONFIDENTIAL
Financing Accompaniments
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SolarCity CONFIDENTIAL
Key Terms of a Solar Proposal
MONTHLY SAVINGS
Before Solar SolarLease
Utility Bill $250 $87
SolarLease Payment $113
Total Monthly Cost $250 $200
Net Monthly Savings $50
BENEFITS OVER 15 YEARS
Estimated Savings Over 15 years $15,134
Payback ImmediateAfter-Tax ROI Infinite
OLD ELECTRIC
BILL
SOLARLEASE PAYMENT
NEW ELECTRIC
BILL
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SolarCity CONFIDENTIAL
Web Calculator Allows You to Compare Options
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SolarCity CONFIDENTIAL
Production Monitoring Provides Accountability
Online Account
Tracks your system production 24/7
Viewable from your computer, corporate website, lobby kiosk or iPhone
Monitoring & Repair Service
Proactive monitoring identifes problems before they affect your savings
Uptime is a key component of the return on your solar investment
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SolarCity CONFIDENTIAL
Energy Usage Monitoring Changes Behavior
Shows when and how you are using energy throughout the day
Highlights opportunities to reduce or modify energy use to increase savings
The Bottom Line
Energy Usage Monitoring allows the homeowner to get a better return on a solar investment
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SolarCity CONFIDENTIAL
Questions to Ask When Considering Financing Options
Installation Partner?—Who is your installation partner, and how does their
product/service guarantee align with the financing option you’ve chosen?
Which Products and Services? —Which solar products and services are
included in your financing option, and who takes care of what? Does your
service include monitoring? A performance guarantee?
Terms—Upfront cost? Immediate savings? Lifetime savings? Buy or Lease?
Predicted Performance —Output of your system will impact your costs and
ROI, be sure to familiarize yourself with the data behind your financing
partner’s performance predictions
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SolarCity CONFIDENTIAL
888.SOL.CITY I 888.765.2489 I SOLARCITY.COM
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