Voice, Video and Graphics: An Exploration of Tools that Will Influence SMB Adoption of VoIP and Other IP Enabled DevicesRavi Kodavarti
SMB and Unified CommunicationsTexas Instruments
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Driving SMB Adoption
• SMB Market Trends• Networks for SMB • End points geared towards
– Business Process Transformation – Super wideband – Speech Recognition– Power is still key
• Office in a Box– Voice and Video integration– IP Video Surveillance
• Summary
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SMB Market Trends
5Market Trends
• Seamless experience to the user for all communications needs, i.e., Data, security, telephony, and Information integration
• Ease of installation and maintenance. Avoid expenses in skilled IT personal and low cost TCO
• Unified communication
• SIP – extensions and ease of use….
Unified Communication
6Importance of IP Specifically to the SMB
• Monthly costs
• Application convergence – data, voice, inventory, contacts, etc.
• Seamless growth
• Productivity enhancement
• Future proofing
Grow without investing in a lot of new equipment
Grow without investing in a lot of new equipment
Eliminate costly visits
Eliminate costly visits
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Networks for SMB
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Converged Network for SMB
SMB Network
AccessNode Aggregation Network
Security Server
DHCPServer Softswitch
ServiceEdge
Broadcast TV
InternetFXS/FXO Gateway
Open Media Suite
Media Data Center
Greater Performance and
Manageability at the Edge and Premise
Multi-Service IP at the Edge
Hosted Storage for Subscriber Content
IP Phones
PSTN Gateway
Media GatewayIP Cameras
IP PBX
Hosted/CentrexSMB managed IP PBX
FXS/FXO Gateway
IP Phones
IP Cameras
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OneConnection
One Low Cost
Smart IP Applications
Hosted SolutionsReliability/ Security
Simplicity Plug+Play
Install
Service Provider
IP Network, Voice, Video, Data Services
Hosted/SIP Trunking Solutions• No specialized IT department required• Lower up front costs• Scalability and network upgrades• Easier to add on services• No Floor Space Required• Reduces long distance costs, especially
for organizations with multiple branches
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LAN
Analog Phones
Corporate LAN
IP Phones
WAN
PSTN
RemoteIP Phones
IP PBX
Gateway
PBX Solutions• Specialized IT department
or dedicated resources required, but PBXs are becoming easier to install/maintain (e.g., peer to peer)
• IP PBX has the most features and feature control
• Preferred by banks, finance, real estate for ability to merge with applications (employee directories, customer record pull up)
• IP PBX Reduces long distance costs, especially for organizations with multiple branches
• Drastically reduces complexity of SLAs
Gateway
VoIP EnabledRouters
Gateway
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Example Functional Partitioning
• Phone– Low cost, mid tier, high end– Wired, wireless, FMC
• VoIP Gateway– Line (access) gateway– Trunking gateway
• IP PBX Application– Call routing– Call attendant– Voicemail
• Router– Enterprise class routing
• Firewall/UTM
• QOS/Management
• WLAN Access Point
• WAN modem– DSL, Cable, PON, etc
Functions Required by a Small Business
Firewall
Modem
AP
Router
VoIP GW
IP PBX
Phone
Modem
Firewall
AP
Router
VoIP GW
IP PBX
Phone
Firewall
Modem
AP
Router
IP PBX
VoIP GW
Phone
Firewall
Modem
AP
Router
VoIP GW
IP PBX
Phone
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End points geared towards…
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Business Process Transformation
– Push video and graphics to end user device
– Authentication •RFID and Biometrics
•Personalize a phone
– Information management •Push critical email snippets
•Youtube!
•Stock updates, Feds interest rate cuts!
– Speech recognition
– Contact management •Synch between multiple devices
– Full HD video conferencing
– Super -wideband voice codecs for real-life audio quality
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Eliminating Legacy Telephony Constraints
• We will begin to see more widespread use of wideband codecs
• End-to-end VoIP eliminates the 3 KHz restriction imposed by the local loops in the PSTN
• Phone calls will sound more like CDs and less like AM radio
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High Definition Voice
• The experience will be similar to speaking with someone in the same room
• Codecs and speakers capable of handling 16KHz will be required and there are software changes necessary to handle wideband acoustic echo
• Higher sampling in the 48Khz range will get more music quality voice and will be able to make speech sound like music to your ears
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Voice Recognition
• Largest beneficiaries will be speech recognition over network applications
• Higher resolution audio will improve the accuracy of speech recognition engines
• Instead of dialing a device to communicate with someone, we will naturally call their name
Call John ….
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Pulling it all together…
Speaker
Microphone
Handset
Headset
RJ11
RJ11
IPP SoC
PC
Memory Interface
FLASH
DDR-2 SDRAM
EMIF
AEMIF
DEVICE HOST
USB Interface
OR
LAN Programmable Keys
JTAGInterface
XTAL
Wideband
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Programmable Keys
Power is key…
Speaker
Handset
Headset
RJ11
RJ11
PC
Memory Interface
FLASH
AEMIF
DEVICE HOST
USB Interface
OR
LAN
BL: LED: <0.6W, CCFL: 2W
Panel: < 200mW
SDR: 450mw / ChipDDR1: 600mw / ChipDDR2: 250mw / Chip
NOR: < 100mw / ChipNAND: < 100mw / Chip
Power management
+ POE
< 0.5W.50 to 90% Efficiency.
1W to 3W dependent on integration and performance
SDR: 3.3VDDR1: 2.5VDDR2: 1.8V
NOR: 3.3VNAND: 3.3V
USB: 5V
DisplayDigital: 5/3.3V
Analog: 5V
Wideband
IPP SoC
DDR-2 SDRAM
XTAL
EMIF
Microphone
JTAGInterface
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Office in a Box
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Example Functional Partitioning
• Phone– Low cost, mid tier, high end– Wired, wireless, FMC
• VoIP Gateway– Line (access) gateway– Trunking gateway
• IP PBX Application– Call routing– Call attendant– Voicemail
• Router– Enterprise class routing
• Firewall/UTM
• QOS/Management
• WLAN Access Point
• WAN modem– DSL, Cable, PON, etc
Functions Required by a Small Business
Firewall
Modem
AP
Router
VoIP GW
IP PBX
Phone
Modem
Firewall
AP
Router
VoIP GW
IP PBX
Phone
Firewall
Modem
AP
Router
IP PBX
VoIP GW
Phone
Firewall
Modem
AP
Router
VoIP GW
IP PBX
Phone
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WLAN and WAN can be added on as cards
Firewall and security for data and voice streams
Data routing and scalable Ethernet ports
FXS/FXO and Fax support and full range of codec support
“Office in a Box” Functions
Firewall/UTM
VoIP Gateway– Line (access) gateway– Trunking gateway
Call management software with voicemail, etc applications
IP PBX Application– Call routing– Call attendant– Voicemail
Router– Enterprise class routing– Multiple Ethernet Ports
WLAN Access PointWAN modem
– DSL, Cable, PON, etc
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Support for video surveillance cards, convergence with voice/data applications
Video Surveillance
Voicemail/Video storage capabilityStorage
Piqua elements for QOS/MgmtQOS/Remote Management
“Office in a Box” Future Functionality
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“Office In A Box” Network Diagram
Network Management Device• Network management SW
– VPN, Firewall, Security, etc.• Call manager
NAS
WAN
• Office in a box SW:– Setup, configuration, management
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LAN
SMB System Partitioning
WAN PSTN
Voice
FXS
Digital
PSTN
Video
Capture
Display
HDD
BB Modem
PHYPHYMACMAC
Host Processor: All sub-system Control Function
Data
Expansion Port
Native Port
WLAN
Analog Y
NAS
Internal Inter-connect Bus
Digital
Expansion Capable
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Voice support using add-in with personality card to fit, analog, digital and PSTN connectivity and port count.
Scalable Architecture
Data capability using add-in module to expand connectivity, port count and network support.
Integrated Voice / Video add-module available for common platform support. Personality card to select analog, digital, PSTN voice or video ports.
Video support through add-in modules for different feature and port count.
Motherboard platform built around host processor
requirements on performance, feature, etc.
RJ45
Pwr Mgmt Clocks
RJ45
RJ45
Opt Flash
X-port GigE Managed Switch
PO
E
DDR2 Pwr Mgmt
Clocks
RGB Video In
S-Video Out
S-Video In DSP
x-port Codec /
SLIC
RJ11RJ11RJ11RJ11
RJ11RJ11RJ11RJ11
T1 / E1 Framer
RJ45
Bu
ffer / FP
GA
RJ11RJ11RJ11RJ11
Digital Phone I/F
DDR2
Pwr Mgmt Clocks
TDM DSPx-port Codec /
SLIC
Digital Phone I/F
X-port Codec / SLIC
RJ11RJ11RJ11RJ11
T1 / E1 Framer
RJ45
Bu
ffer / FP
GADigital
Phone I/FRJ11RJ11RJ11RJ11
DDR2
Pwr Mgmt
Clocks
TDM
SAA7105 – S-video Out
TVP5154 – S-Video In
DSP
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IP Video Enhances Security
• Security monitoring is a large growth opportunity
• Analog video has archives on tape; difficult to store and harder to search
• Digital formats with IP connectivity means that DVR-like technology can be used to capture and store video
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Intelligent Video Surveillance• Analytics software can
be applied to the video stream and issue alerts when an exception is detected
• Response can be instantaneous and assured rather than dependent on a guard
– Video indexing, – Biometric – face,
iris/retinal– Alarm management– Image storage– Plate - number
analyses
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Summary
We Live in an Analog World
• Our vision is that nearly every device with an IP connection will support high quality voice, video, and graphics
• Video processing will be a key part of the application
• This speaks to the success we have had as an industry in fielding “mission critical” voice and video networks
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Today’s VoIP is the Foundation for the Future
• Advances in silicon and software have enabled infrastructure chips that can support hundreds of simultaneous calls
• In the early days, state of the art silicon could barely support 4 simultaneous calls
• Similar advances are occurring in voice and video processors that will drive a revolution in video and graphics applications, both networked and standalone
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Summary
SMB is here to stay!
It’s not about cost savings anymore… How do we together transform businesses….?
TI’s committed to core technology – Voice, Video, Fax, Modem, Graphics, Security, Authentication, Analog - Power Management…
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Thank You!
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