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UPDATESFrom the Adver,sing Sales Sponsorships and TieUps
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PARTNERSHIP WITHNIDO FORTIFIED Science Discovery Center
EVENT LAUNCH: March 27 2010WORKSHOP (BATCH 1): April 19 2010 May 1 2010WORKSHOP (BATCH 2): May 17 2010 May 29 2010
DISCOVERY SUMMER ADVENTURES (3tle)
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Science Discovery Centerprepared this poster/ad for thepromotion of the workshops of
Discovery Summer Adventures.
Indicated in the poster is theofficial partnership of ScienceDiscovery Center and Private
Iris. The main characters of
Private Iris are also givenvisibility, as well as the workshop
that Private Iris will provide.
POSTER/AD OF DISCOVERYSUMMER ADVENTURES
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A day before thelaunch of Discovery
Summer Adventures,
we promoted the eventto the SPARX
members database.
Since Science
Discovery Centerwasnt able to send
their event posterimmediately, Czariedited the workshop
poster and came upwith this one.
EMAIL BLAST
PROMOTING THEEVENT LAUNCH
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This is the officialposter sent by Science
Discovery Center forthe promotion of theevent launch on March
27, 2010.
This design came late
though, night of March26. But we were ableto promote the event
through the improviseddesign (showed in the
previous slide).
OFFICIAL EVENTLAUNCH POSTER
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Handled by Science Discovery Center is the registration of the attendees. On the table arethe posters of the workshops of Discovery Summer Adventures, wherein Private Iris has
visibility (its characters, Private Iris as official partner, Private Iris as workshop provider.)
REGISTRATION IN FRONT OF SCIENCE DISCOVERY CENTER (SM MALL OF ASIA)
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A more close-up photo of the poster/ad in acrylic stand on the table at the registration area.It has the visibility of Private Iris (characters, as official partner, and workshop provider).
REGISTRATION IN FRONT OF SCIENCE DISCOVERY CENTER (SM MALL OF ASIA)
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The entrance of the event. Visibility of Private Iris: 1) Official partner note; 2) Image ofcharacter Danton Cord; 3) Image of character Iris Able.
THE ENTRANCE OF SCIENCE DISCOVERY CENTER (2ND FLR, SM MALL OF ASIA)
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On the main backdrop is the visibility of Private Iris: 1) Official partner note on top; 2) Image of character Danton Cord; 3) Image of character Iris Able.
CENTER STAGE OF SCIENCE DISCOVERYS EVENTS ROOM
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Located beside the center stage is the booth of Private Iris. Displayed are the following: 1)Private Iris comic books; 2) Private Iris merchandise items; 3) Posters of the Subscription
Promo, Science Comic Workshop, & Case 10 Launch of Private Iris;
4) fliers of Private Iris general flier and subscription promo flier
DISPLAYS OF THE BOOTH OF PRIVATE IRIS
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Heres a close-up of the poster ofthe Launch of Case #10.
To be held on April 18, 2010In Powerbooks at SM Mall of Asia.
This is the first time that Private Iriswill hold a launch in this branch.
We promoted this during the event
in Science Discovery, which islocated at the same mall.
PROMOTIONAL POSTER OFTHE LAUNCH OF CASE #10
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Heres a close-up of the poster ofthe subscription promo poster.
Aside from having presence on theofficial website, this was alsopromoted in the event through
poster, fliering, and by the hosts(Jamie Bautista & Czari) during the
Private Iris time at 3:00pm.
PROMOTIONAL POSTER OFTHE SUBSCRIPTION PROMO
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When the attendees visit thePrivate Iris booth, they
answer the tickets of the
Guess How Many Coinsgame. Then, they receivethe ADVENTURE CARD,
which has instructions aboutthe games they will play
before they could claim theirprizes from Private Iris.
*note: step 3 did not pushthrough because the Spark
Me Up booth could not fit inthe doors.
THE PRIVATE IRIS
ADVENTURE CARD
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This is also the main backdrop of the Private Iris booth. When a kid plays, he chooses whichcharacter he likes. Then, he holds the nametag of that character, and with his eyes
blindfolded he pins this nametag on the character.
PRIVATE IRIS GAME (STEP 1): PIN THE NAMES ON THE CHARACTERS
After completing the game successfully, the kid receives a Private Iris stamp on hisADVENTURE CARD.
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This a memory game. The kid looks at the photos of the characters first. Then, the cards areturned and the kid has to guess at least 1 pair.
PRIVATE IRIS GAME (STEP 2): SAVE N MATCH
After completing the game successfully, the kid receives a Private Iris stamp on hisADVENTURE CARD. Then, he claims his prize from Private Iris.
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The partners had a chance to beon the center stage of the event.
During the Private Iris time, thefollowing were promoted by writer
Jamie Bautista:
1. What is Private Iris?
2. Added values to the comic3. Anvil Award of Private Iris4. About Sparx 5. Upcoming events of Private
Iris (April 18 and April 21)
6.
Activities to enjoy in theexhibit of Private Iris duringthat event
7. About the Private Iris ScienceComic Workshop
PRIVATE IRIS TIME (ON THE CENTER STAGE)
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Mascots of Private Iris and Danton appeared in the event for the photo ops of the attendees.They appeared twice: 1) during the time of Private Iris on center stage, 2) during the raffle
draw at the end of the event. Private Iris also participated in the raffle.
THE MASCOTS APPEARANCE
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Storylands lion mascot prepared a lot of dance presentations for the kids. But everyonealso wanted to see Danton and Iris dance to the tune of Nobody. Iris didn t want to dance,
staying true to her personality, but Danton did dance on stage.
MASCOT DANTON CORD DANCES ON STAGE
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Heres another photo of the lion
mascot and Danton Cord dancingon the stage.
The man behind the Danton Cordmascot during this event was
Mr. VAL.
MASCOT DANTON CORDDANCING ON STAGE
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RAFFLE DRAWS
Science Discovery Center had its own
raffle draw. Private Iris also gave awayprizes to the winners of the game
Guess How Many Coins. Other prizeswere raffled off.
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Mr. Jamie Bautista (writer), PiaMendoza & Ces Angquilo
(accounts specialists), Jhack
Noveda (admin asst.)
Mr. Jamie Bautista (writer of Private Iris), Czarina Flores (advertising & marketing associate),
Pia Mendoza & Ces Angquilo (accounts specialists).
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Czarina Flores (Advertising & Marketing Associate of Blue Cow), Mr. Dennis Cruz (AssistantVice President Marketing of SM Supermalls), and Mr. Jamie Bautista (creator / writer of
Private Iris, consultant of Blue Cow)
COMPLIMENTARY COPIES OF PRIVATE IRIS COMICS GIVEN TO THE HEAD
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SPONSORSFrom the Adver,sing Sales Sponsorships and TieUps
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TIEUPSInterested brands to ,e up with Private Iris
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Interested brands to ,e up with Private Iris
GAKKEN Science
Experiment Classroom
CableLink Kiddie Club
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NIDO FORTIFIED Science Discovery Center is buying a full-page advertising space inthe 11th issue of Private Iris to be released in June 2010.
Along with this payment, Science Discovery Center is giving buyers of this issue entrancediscounts to Science Discovery Center valid until October 31, 2010.
Full-page ad material to be made by Science Discovery Center.
NEW PAID ADVERTISER
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