presented by

presents

Mobile MarketingIs Mobile Marketing Meaningful to You?

Kathy HokunsonOctober 6, 2011

The Smart Phone Generation . . .

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Why is Mobile Relevant . . .

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70%of the world’s population

have mobile phones

9out of10people (men, women & children)in the U.S. have a mobile phone

There are 60,000,000

iPhones160,000

Android smartphones areactivated everyday

The Zero Moment of Truth

www.zeromomentoftruth.com

Google on Mobile

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Mobile Websites

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38%of mobile users will have

smartphonesby the end of 2011

In 5 yrs.more people will be

connected to the webvia smartphone than PC

Mobile Applications

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Smartphone app market is expected to grow to

$29 Billionby 2013

Today’s BOLT BUZZ WORD is…

ZMOT

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Mobile & B2B

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The top struggles for B2B companies today are . . .

• Customer Acquisition• Increasing Client Retention Rate• Increasing Quantity and Quality of Leads

IT’S TIME TO GET CREATIVE!

Q. QR Codes?

A. Quick Response Codes

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Other choices in mobile . .

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Some of the other platforms in mobilewhich we didn’t dig into today include . .

• MMS or Texting• Banner Ads• GeoLocation

Some fun stats & info graphs . . .

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Mobile Marketing Resources

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www.zeromomentoftruth.com

www.thekernorg.com

www.mmaglobal.com

Stats in this presentation were gathered from:EmarketerThe Kern Organization 2011 Mid Year Marketing TrendsThe ZMOT promotional videos and content

QUESTIONS?

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Register at site-seeker.com

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Download the Slide Deck @

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Thank you for joining us!

Don’t forget to enter today’s BUZZ BOLT WORDat joltandboltwebinar.com

You could win a $50 Amazon.com Gift Card!

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