Anusha Iyer

ux designer

anushaiyer

dovetailed_ux dovetailed.co|

light BULBSover yourHEADS

METAPHORS

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Cambridge Usability GroupUX Lightning Talks ‘14

Metaphorscompare two seemingly different things to drive the point * home

* especially if it’s drunk and lost

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Creativityis the ability to connect different dots to make something entirely new

Metaphorscompare two seemingly different things to drive the point home

anushaiyer

creative writing

design

architecture

Creativity

Metaphorsaid

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Metaphors help you look for different dots to connect

Communication Design problem solving Visual design Interface design Content strategy Interaction design

have a role in UX

Metaphors

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Folded paper

INTERFACE + INTERACTION

Tablet app

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Adventurous trip

CONCEPT + INTERACTION + CONTENT

Web app for students

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anushaiyer

Startup

INNOVATION FACILITATION

Design workshop

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Superhero power

INTERACTION + INNOVATION FACILITATION

3D object manipulation ideas

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Me ta phors be with you

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THANK YOU