MEKONGMOMENTS POWERED BY ENWOKE
COLLABORATIVESTORYTELLINGFOR EVERYONE
MEKONGMOMENTS POWERED BY ENWOKE
BE PART OF YOUR OWN STORY. JOIN MEKONG MOMENTS AND UTILIZETHE POWER OF COLLABORATIVE MARKETING AND SOCIAL COMMERCE.
WHATis Mekong Moments
MEKONGMOMENTS POWERED BY ENWOKE
MARKETING CAMPAIGNAn authentic image tells your complex story in a simple way. Research has shown that visual content, such as images and videos, builds stronger connections to consumers.
MEKONGMOMENTS POWERED BY ENWOKE
1 A VISUAL CONSUMER
MEKONGMOMENTS POWERED BY ENWOKE
INCREASE IN CONVERSION RATES through Instagram-stylephotos: 25%
CLICK THROUGHRATES increasefrom 2.35% to 8%
87% of interactions of top brand posts on Facebook were with posts with photos
150%87%25% 8%
Tweets with images receive150% MORE RETWEETS
THE IMPACT OF USING AUTHENTIC USER GENERATEDIMAGERY COMPARED TO USUAL PHOTOGRAPHY
A TRAVEL INSPIRATIONAL PLATFORM
Travellers already share their stories. With Mekong Moments you can leverage the phenomenon of social media sharing and allow moments to turn into memories by enticing your visitor to connect their social content and by connecting to social influencers, such as bloggers.
MEKONGMOMENTS POWERED BY ENWOKE
2
40M
4.75B
500M
STORIES ARECONSTANTLYBEING SHARED
*NUMBER OF POSTS PER DAY
ENABLE OTHERS TO TELL YOUR STORY!
AN EXPERIENCE is an offering that provides an experience to visitors. This can be as a PLACE, EVENT, CAMPAIGN or a STORY connected to a specific location. A hotel for example constitutes several experiences, the accommodation, each restaurant and the spa are each separate and unique experiences that can be marketed to separate target groups.
STORYTELLING
NARRATIVE:Story
THE COMPONENTS OFAN AUTHENTIC STORY
PERSON:Story Teller
PLACE:Experience
VISUAL: The story teller’s
photo/video ofthe experience
MEKONGMOMENTS POWERED BY ENWOKEMEKONGMOMENTS POWERED BY ENWOKE
EXPERIENCE:WHAT IS AN
GENERATING DIRECT BUSINESS
More and more travellers are finding their information through social media and relying to peer-generated content to make their travel decisions. Mekong Moments provides a direct link to your booking channel from user generated content.
85% OF MILLENNIALS REPORTTHAT USER-GENERATED CONTENTINFLUENCES WHAT THEY BUYAND WHERE
85%
3 THROUGH SOCIAL COMMERCE
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BUILDING SOCIAL MEDIA
Mekong Moments is easy to use. Any experience can sign up and run social media contests for free. Any individual can post images, which will automatically be aggregated to your personal page. Everything is done step-by-step, easy to understand
Ask us about the next Mekong Momentstraining in your region.
MARKETING CAPACITY
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4
MEKONGMOMENTS POWERED BY ENWOKEMEKONGMOMENTS POWERED BY ENWOKE
5 THE GREATER MEKONG SUBREGION
Use the power of many to build powerful and sustainable campaigns in collaboration with partners. The GMS has a strong network of experiences. This creates millions of shared moments through a strong network of micro social media contests , showcasing the diversity and strong appeal of the GMS by building a cloud of content that increases the awareness of the region internationally.
The more you engage your customers and connect to other experiences, the more exposure you will get online, the more bookings you will receive in the future, and the more the region will be promoted as a result.
COLLABORATIVELY PROMOTING
CAMBODIA CHINA LAO PDR MYANMAR THAILAND VIET NAM
Using common hashtags , for example #MekongMoments, in social media in collaboration with others can become very powerful by creating content clouds, expanding your reach and making it widespread across joint followers and their friends with no boundaries to the size of the network. The larger a content cloud gets, the higher the online impact.
MEKONGMOMENTS POWERED BY ENWOKE
THE POWER OF EXPOSURE
#137PILLARS
#RAWEEKANLAYABKK
#SINOUKCOFFEE
#OCKPOKTOK #KAMPOT
#THAISMILE
#LAOS
#SIEMREAPMOMENTS
#INTERCONTINENTALBKK
#SOFITELLUANGPRABANG #BANGKOKRIVER
#ASIANTRAILS
#KAMULODGE
#LAOAIRLINES #BANGKOKTOURISM
#CHOUIFONGTEAHOUSE
#GREENDISCOVERYLAOS
#SAIGONTOURISM
#GERRITSTOUR#VESPERBAR
#DOICHAANGCOFFEE
#DOICHAANGCOFFEE#AIRASIA
#AMAZINGTHAILAND #MEKONGMOMENTS
6
INCREASEDENGAGEMENT
MORE SHAREDMOMENTS
MORE BUSINESSEXPOSURE
MORETRAFFIC
HIGHERRELEVANCE
WHYMekong Moments
MEKONGMOMENTS POWERED BY ENWOKE
We are a public-private partnership collaborating with the six governments through MTCO and with development organisations creating a support structure for local businesses.
Mekong Moments has a curriculum of trainings on various topics, which are conducted in collaboration with partners to increase knowledge transfer in the region as well as build capacity on all levels.
Businesses also have access to an extensive online resource centre providing answers and support as well as giving access to promotional materials. In addition, they have access to partner services and products through the business interface.
AN ACTIVE PARTNER TO THE INDUSTRYI
OUR GOAL IS TO BUILD CAPACITY FOR THE TRAVEL INDUSTRY IN THE GMS.MEKONG MOMENTS IS ACCESSIBLE TOEVERYONE, EXPERIENCES OF ALL SIZESAND SHAPES FROM INDIVIDUAL TOURGUIDES TO INTERNATIONAL HOTEL CHAINS.
Jens Thraenhart,Executive DirectorMekong Tourism Coordinating Office
MEKONGMOMENTS POWERED BY ENWOKE
IIWe encourage and allow partnerships between businesses for a greater impact of their campaigns through a higher exposure by reaching wider groups of audiences.
Mekong Moments allows any experience to be connected to others or grouped with others under a common campaign, brand, and affiliation.
IT’S COLLABORATIVE
MEKONGMOMENTS POWERED BY ENWOKE
III
Participation at Mekong Moments is FREE as long as a campaign is actively run.
THERE ARE NO BARRIERS
MEKONGMOMENTS POWERED BY ENWOKE
TO PARTICIPATE
MEKONGMOMENTS POWERED BY ENWOKE
IV
Our technology help to drive social commerce engage audiences and create a cloud of authentic user generated content that promotes destinations, businesses, and organisations. Social CRM provide valuable consumer insights. Powerful combination of data and content creating inspirational storytelling.
IT SETS TRENDS
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V
Mekong Moments provides a unique level of customization options to experience and group pages. You have total control of the content that will be published as well as the branding and the location.
Image boards can be posted on any website.
Ability to use the experience page as your own homepage by connecting your URL and applying your own branding.
YOU CAN MAKE ITYOUR OWN
MEKONGMOMENTS POWERED BY ENWOKE
HOWdo I participate?
MEKONGMOMENTS POWERED BY ENWOKE
Create a user and business profile on MekongMoments.com, following the easy step-by-step instructions. You can later invite other users to your business profile and assign user roles to them.
At the same time, you can setup your experiences following the easy step-by-step instructions. You can choose between a free Bronze experiences to fully customized Gold Experiences.
If at any time you require support, book our setup service to have it done for you.
Determine, which hashtag is best for your campaign. We recommend using your Instagram # for the first campaign. Afterwards, follow the easy step-by-step instructions to complete the campaign set-up.
This includes setting a campaign image and poster, campaign types, duration and mechanics.
The campaign will afterwards be visible in the offers page of Mekong Moments.
If you require creative or setup support, feel free to book our services to create a stunning campaign.
A successful campaign requires customer engagement. Download and print marketing materials from your business user page, ask us to create custom collateral or a custom Mekong Moments video for your campaign, use social media channels to promote your campaign.
Check the reporting on your Mekong Moments business page frequently and adjust your customer engagement strategy accordingly.
Mekong Moments step-by-stepsign-up process
CREATEA CAMPAIGN
ENGAGEYOUR CUSTOMERS
MONITORAND ADJUST
SETYOURSELF UP
Mekong Moments campaignimage board
Customized collateral Business Reporting backend
DRIVESALES$
FEATURES
MEKONGMOMENTS POWERED BY ENWOKE
Your experience will be pinned on the main Mekong Moments map and will be searchable on the platform
MEKONG MOMENTS MAP LISTING
The Moments board shows the aggregated social media images from your campaigns. You are able to control the image via the business backend.
MOMENTS BOARD ON EXPERIENCE PAGE
Create and run as many campaigns as you wish.UNLIMITED CAMPAIGNS AND OFFERS
Your campaigns and offers will be listed on the Mekong Moments offers pageLISTING OF CAMPAIGNS AND OFFERS
Make yourself easier searchable by showcasing your features from accepting credit cards to offering pet friendly rooms.
SHOW YOUR FEATURES ON YOUR EXPERIENCE PAGE
Showcase your certified affiliations and your group membership to appeal to special target groups
SHOW YOUR AFFILIATIONS
Create a map of experiences on your Mekong Moments experience page (permission for two-way connection required)
CONNECT WITH EXTERNAL EXPERIENCES
Promote your events on Mekong Moments. Collect event images to the Moment board on the events page.
UNLIMITED EVENT PAGES
Feature your experiences, events and offer on the Mekong Moments map and listings pages with a targeted boost.
AVAILABILITY TO SHOWCASE EXPERIENCES, EVENTS AND OFFERS
Download marketing materials, request customized collateral, book creative and other support. Register for a training.
BUSINESS RESOURCES AND SUPPORT
MekongMoments will connect you to partner services of trusted business service providers, from photographers to booking engines.
ACCESS TO PARTNER SERVICES
Make your MekongMoments experience page your own by placing your own logo and applying your corporate colours. Removal of Mekong Moments watermark.
OWN BRANDING
Have a choice to templates for your experience. The template are customized to meet various requirements, e.g. hotels, restaurants, etc.
CHOICES TO CUSTOMIZE WEBSITE
Make your experience page your own by connecting it to your URL.OWN URL
Make direct bookings easier by integration your booking engine. BOOKING ENGINE INTEGRATION
WITH ACTIVECAMPAIGN
Have access to your personal customer service agent.GOLD SUPPORT
SET-UP FEE (ONE-TIME) $60.00
$10.00
$5.00
$250.00
$50.00
$25.00
$1,500.00
$300.00
$150.00
MONTHLY FEES (MONTHLY PAYMENT)
MONTHLY FEES (ANNUAL PAYMENT)
Showcase your own experiences on each other’s pages.CONNECT INTERNAL EXPERIENCES
Showcase your offers and campaign on your own page to your own customers.SHOW OFFERS AND CAMPAIGNS ON YOUR PAGE
In addition, to showing your event on the main page, add an event calendar page to your experience.
EVENT CALENDAR
Add an image gallery to your page to showcase your professional imagery.IMAGE GALLERY
Make your content and main images available to interested parties all over the world.
SYNDICATION AVAILABLE (UNDER DEVELOPMENT)
Generate an embed code your moments boards with various customization options and include it in any other media such as websites, LED screens, event projector screens, etc.
EMBED CODE FOR MOMENTS BOARD
MEKONGMOMENTS EXPERIENCE PAGEFEATURE
BRONZE SILVER GOLD
(Branded) (Full API)
(Advanced)REPORTING TOOLS
INCLUSION OF AN UNLIMITED NUMBER OF EXPERIENCES
Create a map of experiences on your Mekong Moments experience page (permission for two-way connection required)
CONNECT WITH YOUR EXPERIENCES
Generate an embed code your moments boards with various customization options and include it in any other media such as websites, LED screens, event projector screens, etc.
EMBED CODE FOR MOMENTS BOARD
Make your Mekong Moments group page your own by placing your own logo and applying your corporate colours.
OWN BRANDING
Show all your connected experiences on a custom map page. All experiences are searchable and can be browsed by category, location, features, etc.
CUSTOM MAP PAGE
Show all your connected experiences on a custom map page. All experiences are searchable and can be browsed by category, location, features, etc.
CUSTOM OFFERS AND CAMPAIGNS PAGE
Showcase your events and your experiences’ evebts on your own page to your own customers. Event can be searched and browsed.
CUSTOM EVENTS PAGE
Publish your stories on your own stories page.CUSTOM STORIES PAGE
Have a choice to templates for your group site.CHOICES TO CUSTOMIZE WEBSITE
Make direct bookings easier by integration your booking engine. BOOKING ENGINE INTEGRATION
SET-UP FEE (ONE-TIME)
MONTHLY FEES (MONTHLY PAYMENT)
MONTHLY FEES (ANNUAL PAYMENT)
Make your group page your own by connecting it to your URL.
OWN URL
Have access to your personal customer service agent.
GOLD SUPPORT
The Moments board shows the aggregated social media images from your experiences. You are able to control the image via the business backend.
MOMENTS BOARD ON GROUP PAGE
MEKONG MOMENTS GROUP PAGEGROUPPAGE
EXPERIENCEPAGE FEATURES
BRONZE SILVER GOLD
Access to FAQ and support page
Download standard marketing materials
Customized marketing materials (per item)
Customized MekongMoments video
Set-up support (per bronze experience)
Training Materials
Boosting of Experience, Offers, Campaigns and Events
Boosting of favourite Moments
BUSINESS SUPPORT
10 -24 Experiences
25 -49 Experiences
50 -74 Experiences
75 -99 Experiences
More than 100 experiences
NUMBER OF EXPERIENCES DISCOUNT
(Branded) (Full API)
$150.00
FREE
FREE
FREE
FROM $0.20 (PER DAY)
5%
10%
15%
25%
35%
FROM $0.10 (PER DAY)
$150.00
$450.00
$60.00
$100.00
$50.00
$350.00
$300.00
$150.00
$1,500.00
$1,000.00
$500.00
FREE
www.MekongMoments.com
IN PARTNERSHIP WITH
CAMBODIA PR CHINA LAO PDR MYANMAR THAILAND VIET NAM| | | | |
SUPPORT
MEKONGMOMENTS POWERED BY ENWOKE
FLYERS
VIDEOS
STICKERS & BADGES
POSTER & STANDEES
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EXPERIENCE SET-UP &CAMPAIGN CREATION
TRAININGS & HELP DESK
CREATION OF PRIVATE LABEL PLATFORM - POWERED BY “ENWOKE”
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