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Page 1: Mastering Digital Transformation - ericbruno.comericbruno.com/papers/CA/CA-DigitalTransformationGraphic.pdf · Mastering Digital Transformation From app delivery to a multi-channel

Mastering Digital TransformationFrom app delivery to a multi-channel customer experience:Are you ready?

Consumer Demand

The Capabilities

Multi-devicesupport

App discovery

Great experience

Interaction

Developer Challenges

Capture user feedback

Internal resource management

Predicting user needs

Brand engagement

Infrastructure needs

Time-to-market

User/device

provisioning

Performance & Quality

Remote app management

ServiceVirtualization

Security

Customers want a seamless experience in-store, online, or on the go

Simplified purchase

Secure billing

Quick and easy

Collaboration

Quality Frequency

DevOps

Agile Development

Continuous build and delivery

Collaboration

Parallel Development

Social media integration

Mobile enablement

Resource management

The Goal: Multi-channel connectivity

Anywhere, anytime

Community

Collaboration

Continuous Development

Enhanced marketing

Analytics & data visualizationContinuity (device agnostic)

CONSUMER DEVELOPER