PARKS BUREAU WAYFINDING PROCESS
REPORT-OUTMARCH 13, 2020
Iowa Department of Natural ResourcesConservation & Recreation Division
Why Are We Here?
⚫ Peer Reviews at parks⚫ Sign guide providing a backbone for future signs⚫ Inconsistencies in policy and implementation⚫ Moving into the next 100 years
Sponsor:Enter name of sponsor(s), Dr. Dale Garner and Alex Moon
Sign Wizards⚫ Todd Coffelt, Parks⚫ Chad Kelchen, Parks⚫ Michelle Reinig, Parks⚫ Patrick Thomas, Parks⚫ Klint Peterson, Parks⚫ Brianna Martens, Parks⚫ Rylan Retallick, Parks⚫ Chris Anunson, Parks⚫ Tim Schutt, Parks⚫ Ryan Richey, Land & Waters
Facilitators:⚫ Michelle Wilson, DNR⚫ Alicia Plathe, DNR
Event Scope
Total park replacement, maintenance replacement schedules and emergency
signage for Iowa State Parks wayfinding
From design, fabrication to implementation
How Do We Get There?
1. Identified roles and process for total replacement of park wayfinding signage
2. Determine capacity of current time, expertise, and equipment needs identified for fabrication and installation.
3. Determination of switching to new signage guidelines for parks or staying with old until complete replacement
4. Identified roles and process for maintenance replacement
5. Identified roles and process for emergency signage needs
What is Design for Lean Six Sigma?
❑ Methodology to create a new service, product or process
❑ Applicable to any project that needs a significant amount of new design
❑ Strong emphasis on capturing and understanding the customer and organization needs
Design Introduction
Design Overview
Review Charter
Gather Information
IdentificationOf
Trends
SWOT
Design Creation
Formulate New Process
Ideas
Prioritize and Select
New Process Ideas
Implementation
Design New Process
Identify What Needs to be Done
to Implement
New Process
Report Out
Report Out
Celebrate!
Design Event ScheduleBrianna
Current State Goals for future state
⚫ Inconsistencies and variation in signs
⚫ Old and out-of-date signs
⚫ No MUTCD compliance
⚫ 10 parks per year will go through the full-replacement process
⚫ Maintenance replacement process will be implemented by July 1, 2020
⚫ 100% of new and replacement signs will be verified for compliance at all steps in the process
Current StateTim
SWOT
• Uniform appearance and location• Better understanding on flow• Clarifies roles for staff
Strengths
• Stagnation• Loss of branding – no identity• Lack of accountability
Weaknesses
• New image• Improved process• Kicking off the next 100 years
Opportunities
• Inconsistencies• Nobody enforces policy• Overproduction vs. order when needed
Threats
Chad
Discussion & Consensus
⚫ Waste discussion⚫ Value added discussion⚫ Brainstorming of improvements⚫ Deselection of ideas
Michelle
Future State MapRyan
• Simple• Transparent• Allows for consistency
Time Line
• New entrance sign installed in every park in FY21
• Big Creek State Park and Backbone State Park will have new signs in FY21
• Every park will have a sign plan and all parks will have new signs within 5 years
• Annual reviews to maintain consistency across the state
Chris
Team Member Experience
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