Estate agency services for busy people
SOLD for a good price: Marketing for best results
Valuation Update Club Join for free
Our Story
Mobile Internet marketing –reach home buyers on the move
My AccountSales progress at your fingertips
Expert Selling Advice
The Customer is King –How we make a difference
MAKE US WORK
FOR YOU
LT SellingGuide2012.indd 1 17/07/2012 15:18
Our experience means we are regularly quoted in the national press
From major websites to national press, high street offices and our nippy VW Beetles, we’ve got London covered.
Established
Almost 20 years exp.
Credentials
We invest in the best staff
120,000+
Customer moves to date
Experts
Managers have an av. 5 yrs exp
Pioneers
Market Leaders
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What’s Important to You ludlowthompson understands today’s
property seller. A premium service without the extra charge.
Maximum Exposure = Maximised Price
How and where we promote your property First class promotion & expertise.
Great HeightsWith proactive IT we reach places others don’t. Systems for easier &
quicker transactions.
Activity & MarketingWe will not stop activity and marketing
until we sell your property.
Location, Location, LocationWe market more than just your property:
Schools, transport, local cinemas and more nearby.
Selling Process at a Glance A flowchart view from valuation
to Sale completion.
Property Tracker My Account Sales progress at your fingertipsYou’re always in the know with
your My Account.
Buy-to-let Club Join free today. Designed for professional investment landlords. Special BTL finance.
The Customer Is KingMaking your life easier is what we do best –
but don’t take our word for it, see what our customers say.
Property News & Expert Advice How we keep you up-to-date with
the property market.
Our Story How it all started, our ethos,
what we stand for. ludlowthompson supports Centrepoint charity.
Sales Area Offices across London Contact details and addresses for our 10
Offices in London.
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Design & Print: www.prestigeprint.biz Copywriting by: www.keymarcoms.co.uk
Excellent (40%)Good (30%)Average (25%)Below Average (5%)
Excellent (10%)Good (40%)Average (50%)Below Average (0%)
Excellent (0%)Good (40%)Average (50%)Below Average (10%)
Excellent (50%)Good (30%)Average (20%)Below Average (0%)
Excellent (20%)Good (60%)Average (15%)Below Average (5%)
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4 | Make Us Work For You
What’s important to you?Through your online personal account you will be able to review all your web marketing stats and property visit ‘viewings’. And you will receive handy hints throughout the Sale including feedback from potential buyers who have visited your property. With us, selling your property in London will feel surprisingly easy from start to finish.
ludlowthompson understands today’s property seller
100% free marketing
No hidden costs
No long tie-ins
Competitive flexible fees to suit you
When you sell with us, you will receive a premium service without the extra charge. You will always be kept up to date with progress on your sale by your own dedicated Property Consultant and online Property Tracker.
SIGN UP FOR FREE
Valuation Update Club
Keep track of your property’s price every 6 months
KEEP UP-TO-DATE
“...kept us informed and always maintained constant contact doing whatever he could to keep things on track”MR V, FINSBURY PARK
WATCH THE VIDEOwww.ludlowthompson.com/selling
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First class promotion and expertise
Zoom map with amenities and transport route planner
Enhanced listings and slick slide shows with professional photography
3D Floorplans
Marketing to maximise interest & price inc. 30+ web property portals.
Evening Standard Ads & Open House days
Your own Property Consultant & online Account to track progress
Expert Managers – NFOPP qualified and an av. of 5 years experience
Almost 20 years experience with over 120,000 customer moves
Readership:
1.5m Source: NRS March 2012
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6 | Make Us Work For You
Mobile phone internet marketing: ludlow.mobiFully interactive website property details via mobile phone.
Full details of your property are easily accessible for buyers who are ‘out and about.’
Major property portals and search enginesYour property is included in key UK property listings across the World Wide Web.
Ten high-street based Offices – open late We’re open 6 days a week, until late Monday – Thursday and Saturdays for more time to sell your property.
Property Alerts! By Email We match and send full details for your property details by email to any potential buyers. The email is fully interactive for booking a viewing, emailing a friend or requesting a call.
Text/SMS to mobile Property UpdatesBuyers signed up for SMS will receive details of your property if it matches their requirements. Your ‘My Account’ for sales progress will even tell you how many SMS/Text we have sent.
RSS feedsReaching people who prefer not to receive email or Text Property Alerts, we capture this growing market of web users.
Our website features the latest technology to promote all the best features of your property: Professional photos, slideshows & 3D floorplans.
All nearest public transport types (cycle routes, tube, DLR, train, tram, bus stops & river taxis) & integrated London Journey Planner from TFL to plot and time routes.
Interactive ZoomMap plotting nearest amenities e.g. supermarkets, convenience stores, bars, restaurants, cinemas, public parks and gyms.
Area guides for your area.
High resolution Satellite and Aerial Photography.
Schools in the area (public and private) – including results and performance tables.
Online Book a Viewing request.
Call Me Request.
Email A Friend.
Printable PDF brochure.
Marketing on major and wide reaching property websites
RSS
Maximum Exposure = Maximised Price
High street offices across London
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ludlowthompson Property Market Newsletter – average readership:15,000 page views per monthSource Google analytics 2012
SOLD for a good price“Every year, ludlowthompson invest hundreds of thousands of pounds in marketing and Information Technology. Our systems make it quicker and easier for buyers to find and move-in to property; our marketing raises awareness of this superior service: a winning combination for our sellers who want to sell quickly, for a good price.”
We’re pro-active in keeping and regenerating business from our buyer database, growing it day by day. From attractive prize draws to targeted property lists, we send thousands of emails and RSS feeds every week. The resulting figures speak volumes
– we make ourselves stand out. In doing so we attract more buyers for our sellers property which equals better prices.
With proactive web, email, SMS and telemarketing we’re reaching places others don’t.
HEI
GH
TSGreat “Ludlow Thompson
achieved £30,000 more than the highest estimates from two rival estate agents”MR JH, DULWICH
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8 | Make Us Work For You
Value for moneyNo extra or hidden charges 100% free marketing No compromise on service
ConfidenceProfessional credentials accredited qualifications trusted sales process
Best priceMarketing and viewings management to maximise interest and maximise price
Communication Expert property consultants + 24/7 online My Account
Activity and Marketing does not stop until
we sell your property
“A 6 star service. Kept me well informed and answered all my questions in a frank and honest way”MS S, CITY DOCKLANDS
Location, Location, Location
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We market more than just your property. Schools, transport, local cinemas & restaurants nearby
Buyers can see and plan journey times – even cycling and walking – from all our property details.
ZoomMap with map and satellite images
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SIGN UP FOR FREE
Valuation Update Club
Keep track of your property’s price every 6 months
KEEP UP-TO-DATE
Location, Location, Location
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10 | Make Us Work For You
At a glanceselling with ludlowthompson.com
Here’s how we sell your property from valuation and marketing to completion.
You will receive regular updates and can monitor progress via your online ‘My Account’ at any time.
How do we show property 24/7, 365 days a year?
Extended open hours to 8pm most days – open Saturdays
Full website property details with photo tours, 3D floorplans + ZoomMap
Property is automatically emailed/text messaged/RSS
Mobile website with photos for 3G phones
A dedicated property consultant
How do we attract thousands of buyers?
Email and text marketing to 100’s of enquiries every day
Professional PR + adverts raise our profile in the national press
Well-located offices in prime locations across London
Proactive database marketing + leaflet drops
Powerful website and portal marketing
Area guides; where to live in London
PROPERTYMARKETING
BUYEROFFERS
IF NO OFFERS:REVIEW AT6-8 WEEKS
REVIEWOFFERS
OFFER ACCEPTED
VISIT PROPERTYVALUATION
TELEPHONEVALUATION
YOURENQUIRY
FOR SALEBOARD
REMARKETING
PROPERTYVIEWINGS
BUYERENQUIRIES
24/7
IF NO VIEWINGREQUESTS:
REVIEW AFTER2/4 WEEKS
LT GIVESFEEDBACKTO SELLER
REVIEWOFFERS
SELLERCOMPLETESPROPERTY
INFO FORMS
SELLERINSTRUCTSSOLICITOR
WEEKLYUPDATE FROM
SOLICITORS
WEEKLYUPDATE TO SELLER
AND BUYER
SEEK EXCHANGE/COMPLETION DATES:ADVISE SOLICITORS
SOLICITOR STARTSCONVEYANCING
WE SEEKYOUR
FEEDBACK
CHASESURVEYS
LTFOLLOW UPS:
MY ACCOUNTPROPERTYTRACKER
REVIEW PROGRESSAT ANYTIME
DATABASE OFTHOUSANDS OF
POTENTIALBUYERS
PROPERTY MARKETINGCUTTING EDGE WEBSITE LISTINGS
LISTING ON MAJOR PORTALS
AUTO EMAIL TO BUYER MATCHES
AUTO SMS TO BUYER MOBILES
MARKETING ACROSS LONDON OFFICES
MOBILE INTERNET WEBSITE
FOR SALE BOARD
SIGN UP FOR FREE
Valuation Update Club
Keep track of your property’s price every 6 months
KEEP UP-TO-DATE
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What are our professional credentials?
Membership to Ombudsman for Estate Agents
Investors in People: accreditation award for excellence in training
Successfully trading for nearly 20 years
Our customer feedback: read what they say about us at our website
PROPERTYMARKETING
BUYEROFFERS
IF NO OFFERS:REVIEW AT6-8 WEEKS
REVIEWOFFERS
OFFER ACCEPTED
VISIT PROPERTYVALUATION
TELEPHONEVALUATION
YOURENQUIRY
FOR SALEBOARD
REMARKETING
PROPERTYVIEWINGS
BUYERENQUIRIES
24/7
IF NO VIEWINGREQUESTS:
REVIEW AFTER2/4 WEEKS
LT GIVESFEEDBACKTO SELLER
REVIEWOFFERS
SELLERCOMPLETESPROPERTY
INFO FORMS
SELLERINSTRUCTSSOLICITOR
WEEKLYUPDATE FROM
SOLICITORS
WEEKLYUPDATE TO SELLER
AND BUYER
SEEK EXCHANGE/COMPLETION DATES:ADVISE SOLICITORS
SOLICITOR STARTSCONVEYANCING
WE SEEKYOUR
FEEDBACK
CHASESURVEYS
LTFOLLOW UPS:
MY ACCOUNTPROPERTYTRACKER
REVIEW PROGRESSAT ANYTIME
DATABASE OFTHOUSANDS OF
POTENTIALBUYERS
PROPERTY MARKETINGCUTTING EDGE WEBSITE LISTINGS
LISTING ON MAJOR PORTALS
AUTO EMAIL TO BUYER MATCHES
AUTO SMS TO BUYER MOBILES
MARKETING ACROSS LONDON OFFICES
MOBILE INTERNET WEBSITE
FOR SALE BOARD
SIGN UP FOR FREE
Valuation Update Club
Keep track of your property’s price every 6 months
KEEP UP-TO-DATE
For more details about selling with us visit:
www.ludlowthompson.com/selling
Terms & Conditions available on request.
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12 | Make Us Work For You
You’re always in the know with ‘My Account’It’s the answer you’re looking for...
Your ‘My Account’ features a real-time property tracker which is connected to our live system. You will have everything you need at your fingertips whenever you need it.
Current status of your property transaction.
Full marketing breakdown figures – website views, email alerts, text alerts. See how many people look at your website property details minute by minute.
Monitor property viewings, appointments, buyer feedback and ‘offers’.
Feedback and viewing figures – times and dates of future & past viewings.
Easy access to documents and contact details for all parties.
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VIEW DEMOwww.ludlowthompson.com/selling
Monitor marketing activity and progress, anywhere, anytime with your Property Tracker
“I liked being able to login to My Account and follow marketing and viewing progress”MR C, LONDON
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Excellent (40%)Good (30%)Average (25%)Below Average (5%)
Excellent (10%)Good (40%)Average (50%)Below Average (0%)
Excellent (0%)Good (40%)Average (50%)Below Average (10%)
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Viewing Feedback (based on 10 feedbacks received) - View all feedback
We are always available
to speak to you in
person; your online
Account is the icing on
the cake offering you
the best of both worlds.
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14 | Make Us Work For You
Join free today
Free annual bespoke BTL health check
Specialist BLT finance
BTL Finders Club
Valuation Club 6 monthly price updates
Buy-to-let Club
Available to buy-to-let: A variety of properties and yields across London, including flats above shops
We believe that buy-to-let Landlords should receive the same level of expert professional advice as other commercial investors.
As early adopters in the buy-to-let arena with years of experience we are geared to the needs of investors. Our buy-to-let specialists will appreciate and support your yield and property portfolio targets.
With our extensive database of tenants across London we can rent your new investment from day one. And our pre-emptive re-let strategy will ensure we minimise any void rental periods to maximise your returns.
“LT has been a fantastic source of information over the last few years and has been a major driving force in allowing me to run 2 successful BTL properties securing the best possible yields and tenants.
Be it phone calls, texts or emails, LT has always responded to my every query and question with both enthusiasm and speed second to none.
As a result, Ludlow Thompson will always be my first point of reference when buying/selling/letting all of my properties going forward as I look to expand my portfolio.”MR G, LEWISHAM?Did you know?
We search the London market and not just property For Sale with us...
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Find out more at www.ludlowthompson.com/buytolet/buy_to_let_club.htm
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We have an industry
leading track record
LOW ARREARS
LOW VOIDS
6 good reasonsto evaluate your buy-to-let property portfolio today
Rents may have risen since your last tenancy renewal
If your rental voids are high or if you suffer rental arrears
To check your buy-to-let mortgage is the best value at www.ludlowthompsonmortgages.com
Underperforming buy-to-lets can be sold or relet
To plan and support your buy-to-let portfolio expansion
To check you have the right tenants and bring current rental income up to its maximum potential
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16 | Make Us Work For You
The Customer is
KING
Putting customers first is what we do best – but don’t take our word for it: read what our customers say
ludlowthompson is accredited with the Investors In People award.Investors In People provide straightforward, proven frameworks for delivering business improvement through people.
All our staff undergo professional training courses and we regularly reward evidence of ‘excellent’ customer service.
We ask every single one of our customers to provide feedback and rate our service performance.
Customers reviews published weekly at our website www.ludlowthompson.com/vendor/reviews.htm
“... was very friendly and efficient in dealing with the sale, getting the house on the market quickly. Succeeded in finding a buyer quickly”MISS E, OVAL
“My Account: I could
monitor and plan
around viewings. It’s an
all-in-one stop for any
correspondence”
MR F, LONDON
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Source: ludlowthompson website 2012
“I received excellent service in the space of two weeks. They had a fantastic offer for me. Thumbs up to Ludlow Thompson!”MS M, OVAL
“This agent was faultless. Well managed and caring staff. Extremely hard working easy to deal with all staff. Very focused and always having a drive to achieve a Sale. I have dealt with lots of agents... this Agent floors them all”MISS S, DULWICH
“...did a great job even with a difficult sale. Always entirely professional and accommodating. Should the situation arise, I would definitely use Ludlow Thompson in the future. I would recommend without hesitation. These guys should be ranked No.1 for sure”MR R, CITY DOCKLANDS
“...my house sold quicker than I’d ever
imagined. They are very professional
to deal with, and have been friendly
but efficient and business-like in
all my dealings with them. I would
recommend talking to them first if
you’re looking to sell a property”
MISS S, OVAL
“...highly professional throughout the process and provided an excellent service. Very good at keeping you informed – whether by phone, email or text – provide regular updates and is quick to respond to any messages. Of particular note is the effort that went to matters when problems arose (so often the case in conveyancing). Highly recommended”MR I, TOOTING
“I liked being able to
login to My Account
and follow marketing
and viewing progress”
MR C, LONDON
“Very quick identification
of a potential buyer and
followed up with him
promptly to obtain an
acceptable offer”
MRS P, CITY DOCKLANDS
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18 | Make Us Work For You
Property News & AdviceNeed an answer to a question about selling?Ask away using our free online Property Advice facility, and see our news at:
www.ludlowthompson.com/news
Sign up for free at www.ludlowthompson.com/news
Property News & Views Available for free by RSS feed or Email Weekly updates featuring:
Regular updates about London’s housing market
Buy-to-let Top 20 Property List with gross rental yield
Property Tips
Our News
Expert Property Advice
Crazy But True property stories
House price and lending report
“Always insightful about the London property market”MR G, LONDON
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ludlowthompson supports Centrepoint charity helping London’s young homeless since 2004
To date over £55,000 has been donated
Stephen Ludlow, Chairman of ludlowthompson, says:
“Centrepoint is such a valuable charity and it’s great to support their work. We spend our days helping Londoners find their ideal home, but it’s important to remember those who are not as fortunate.”
Graduates of Royal College of Estate Management
40 years of combined industry experience
Respected industry commentators
Our Story
Stephen LudlowChairman
David ThompsonChief Executive
Drive
PassionNFOPP
Professional Industry
Qualification
Managers with av.
of 5 years experience
We subscribe to the highest
industry standards
Accredited with Investors in People For over 10 years
Sign up for free at www.ludlowthompson.com/news
LT SellingGuide2012.indd 19 17/07/2012 15:19
Sales Area Offices across London
Acton Area & Surrounds172 High Street, London W3 9NNT. 020 8752 9999F. 020 8752 9977E. [email protected] includes:Acton, South Acton, East Acton, Ealing, West Acton, North Acton, Gunnersbury, South Ealing, Chiswick, Ravenscourt Park, Ealing Common, West Ealing, Shepherds Bush, White City, Hammersmith
City Docklands Area & Surrounds3-5 Dock Street, London E1 8JNT: 020 7480 0170F: 020 7480 0106E: [email protected] includes:Tower Hill, City of London, Wapping, Isle of Dogs, Bow, Bethnal Green, Aldgate, Stepney, Brick Lane, Mile End
Dulwich Area & Surrounds81-83 Lordship Lane, London SE22 8EPT. 020 8299 8300F. 020 8299 8787E. [email protected] includes:Dulwich, Herne Hill, Forest Hill, Brockley, Peckham, Sydenham, Crystal Palace, West Norwood, New Cross, Nunhead, Tulse Hill, Herne Hill
Finsbury Park Area & Surrounds8 Blackstock Road, London N4 2DLT. 020 7704 5788F. 020 7704 5787E. [email protected] includes:Finsbury Park, Stoke Newington, Islington, Highbury, Crouch End, Tufnell Park, Holloway, Hampstead, Camden Town, Highgate, Hornsey, Muswell Hill
Kennington Oval Area & Surrounds12 Clapham Road, London SW9 0JGT: 020 7820 4100F: 020 7820 4111E: [email protected] includes:Kennington/Oval, Stockwell, Clapham, Battersea, Brixton, Camberwell, London Bridge, Pimlico, Waterloo, Walworth
Kilburn Area & Surrounds381 Kilburn High Road, London NW6 7QET. 020 7604 5111F. 020 7604 5140E. [email protected] Coverage includes:Kilburn, Queens Park, Brondesbury, Maida Vale, St Johns Wood, Marylebone, Cricklewood, Hendon/Harlesdon, Kensal Green, Kensal Rise, Bayswater, Notting Hill
Lewisham/Greenwich & Surrounds258 Lewisham High Street, London SE13 6JXT. 020 8613 9677F. 020 8613 9699E. [email protected] includes:Lewisham, Greenwich, Blackheath, New Cross, Hither Green, Lee, Deptford, Kidbrooke, Eltham, Ladywell, St. John’s, Catford, Woolwich, Thames Mead, Plumstead
Walthamstow Area & Surrounds159 Hoe Street, London E17 3ALT. 020 8509 6677F. 020 8509 6688E. [email protected] Coverage includes:Walthamstow, Wanstead, Leyton, Clapton, Chingford, Dalston, Hackney, Stratford, West Ham
Wandsworth/Tooting & Surrounds62 Tooting High Street, London SW17 0RNT. 020 8772 7200F. 020 8682 2222E. [email protected] includes:Wandsworth, Balham, Tooting Broadway, Tooting Bec, Colliers Wood, Streatham, Earlsfield
Wimbledon Area & Surrounds43-45 Wimbledon Hill Rd, London SW19 7NAT. 020 8405 5454F. 020 8405 5455E. [email protected] includes:Wimbledon Village/Town, Southfields, South Wimbledon, Raynes Park, Merton Park, Earlsfield, Putney, Fulham, West Kensington, Chelsea
See Area Office location maps at: www.ludlowthompson.com/contactusludlowthompson.com Limited is registered in England at Ground Floor, 3 Apex Park, Wainwright Road, Worcester WR4 9FN.Registered Number: 6959011, VAT Number: 100106501.
Open late most weekdays until 8pm and Saturdays until 5pm
“Very efficient, painless to deal with. Responded quickly with any queries, and found a buyer very quickly”MS S, OVAL
SIGN UP FOR FREE
Valuation Update Club
Keep track of your property’s price every 6 months
KEEP UP-TO-DATE
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