Jon Drakes
Leveraging Contextual Learning In Your Talent Development-Strategy
Topics for Today
• Unique Business Challenges for the GCC
• Defining Talent
• The Talent Development Lifecycle
• Why Contextual Learning is Mission Critical
• Summary & Close
UNIQUE BUSINESS CHALLENGES
3 Key Challenges
• Rapidly Rising Headcounts
• Nationalisation Targets
• Skill Gaps
Rapidly Rising Headcounts
Nationalisation Targets
• 13m expats make up 70% GCC workforce
• Private Sector = 80% expats - Some > 95%
• Labour force to increase by 5m by 2020 (World Bank)
• 7m new jobs created in GCC in 10 years
• UAE expats up to 84.5% in 2030, (80% now)
• UAE national population not large enough to sustain economic growth
The Skill Gap Challenge
• Local Skill Gaps are Limiting Growth Prospects
• Pre-Work Education is lacking across the GCC
• Difficult to Analyse Current Skills within Organisations
• Current Employee Engagement is below Global Average
The Skill Gap Challenge
CEO Confidence Levels by Region
Perceived Business Threats 3 Year Priority
Short to Medium Growth Prospects
The Skill Gap Challenge
Enabling Job Creation in the Arab World
GCC has highest %ages of disengaged employees globally
Resulting Talent Challenges
• Attracting and Retaining Skilled Employees
• Educating & Up-Skilling the Workforce
• Identifying and Nurturing Emerging Talent
• Increasing Employee Mobility
• Improving Employee Engagement
DEFINING TALENT
Defining “Talent”
• Top 10% of Employees?
• High Potentials?
• Fast Track Intake?
• Every Employee? “Talent consists of those individuals who can make a difference to organisational performance either through their immediate contribution or, in the longer-term, by demonstrating the highest levels of potential.”
“Companies need to define expectations of what “talent” is for them both internally and externally. When they do that, a whole new world will unfold. People won’t work for jobs, they’ll work for a cause and a mission that is a daily factor of what they do.”
“There is considerable debate within companies about what constitutes “talent” and how it should be managed.”
How Do You Define “Talent”? E. Gallardo-Gallardo et al. (2013)
How Do You Define “Talent”?
“You must find a definition which makes practical sense for your company. If you do not have a strong clear definition you cannot link it to your HR strategy, develop good talent management KPI’s or evaluate it.” MORTEN KAMP, 2013
TALENT MANAGEMENT LIFECYCLE
HIRE
ALIGN
MANAGE
MONITOR DEVELOP
PLAN
REWARD Goals &
Objectives
Competencies
& Skills
Performance
Feedback Development Plan
Career Plan
Succession
Key Roles
Talent Pools
Pay Review
Bonus
Promotion
Profiling
Role Based Induction
Training
ANALYTICS PERVASIVE
CONTEXTUAL INTEGRATED
WHY CONTEXTUAL LEARNING IS MISSION CRITICAL
What is “Contextual Learning”?
Context
Similar to consumer technology, the system understands the users profile and what they are trying do and can offer relevant advice and actions to help the user be more effective Pervasiveness Users don’t come to the system, the system uses embedded “widgets” and mobile capabilities to deliver functionality to them wherever they are working
1.
2.
3 Parts of Contextual Learning
Action More Than Just Viewing and Recording, Taking Action in
Real Time
Access From Anywhere, On Any Device, Where I Do My
Work
Inform Complete View of
Relevant People and Business Data Provides
Context
Contextual Learning in Sales
9:00 am
Assigned a new product opportunity for a top 10 customer
9:15 am
Opens SFDC opportunity record and sees learning specific to the product related to the opportunity
9:30 am
Completes product training to get rapidly up to speed
2:30 pm
Closes new product sale with a very happy customer
Contextual Learning in Sales
Contextual Learning in Industry
8:00 am
Clocks in and finds equipment has been updated overnight
8:01 am
Receives immediate training on mobile, takes and passes certification test. Manager automatically notified of certification
8:30 am
Starts equipment for the day’s work
Contextual Learning in Tech
10:30 am
Finishes project and is assigned a goal that requires Ruby, which he has not used for 2 years
10:45 am
In addition to alignmet with company goals, 2 specific learning activities are suggested to update his skills.
4:30 pm
Starts new project with confidence and is immediately productive.
Learning & Development
On-Boarding
Compliance Employee
Enablement
Extended Enterprise
Performance & Career
Development
Faster Time to Productivity
Mitigate Risk
Develop Talent & Grow Leaders
Improve Retention & Internal Mobility
Broaden Reach & Boost Revenue
Improve Efficiency
Increase Readiness
Learning Drives Business
CASE STUDIES
• Fast track career development programme, Al Masar, for UAE nationals.
• 12 month programme will support customised career guidance and development opportunities tailored to each participant's individual strengths.
• Includes intensive learning programmes, departmental rotations, professional certifications as well as coaching sessions.
• Exhaustive Certification process pre-opening
• 175 new Doctors - Cultural Education & Continuous Medical Education
• 2000 technical, nursing need specific training
• 100 requiring onboarding per week
• Curriculum designed for user involvement
• Developed metrics around engagement
• Training delivery via Tablets at point of need
• Specific Training for Saudi Nationals
• Banking Training Program (BTP):
–Diploma/Bachelor Degree level
–6-8 months of extensive classroom and OJT
–Upgrade skills of tellers & customer services
• Samba Professional Program (SPP):
–Graduate/undergraduate
–10 months of classroom and OJT
SUMMARY
Employees Want More
Just-in-time contextual learning
More productive
Real-time collaboration with experts
More capable
Targeted, practical career development
More opportunities
Productivity
200%
40% Engagement
75% Promotions
Context drives all HR activities
Leadership & Succession Provide targeted, practical development to drive readiness for your critical roles
Workforce Management Schedule your best resources
based on skills and certifications
Performance Management
Provide real-time training that improves competencies and
skill gaps
Talent Acquisition Create talent pools dynamically and assign development activities for critical positions
Learning Centric Talent Management
VISIT US AT STAND E21
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