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Jordan Brand Pricing AnalysisbyMelanie Rogers
FILE
TIME SUBMITTED 18-FEB-2014 06:36PM
SUBMISSION ID 397943082
WORD COUNT 1756
CHARACTER COUNT 9267
JORDAN_BRAND_ASSIGNMENT_5-FINAL_DRAFT.DOCX (50.62K)
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FINAL GRADE
46/50
Jordan Brand Pricing Analysis
GRADEMARK REPORT
GENERAL COMMENTS
Instructor
PAGE 1
PAGE 2
Article ErrorYou may need to use an article before this word.
PAGE 3
Article Error
You may need to remove this article.
Hyph.Review the rules for using punctuation marks.
P/VYou have used the passive voice in this sentence. You may want to revise it using the active voice.
Wrong Article
You may have used the wrong article or pronoun. Proofread the sentence to make sure that the articleor pronoun agrees with the word it describes.
PossessiveReview the rules for possessive nouns.
Missing ","Review the rules for using punctuation marks.
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Missing ","Review the rules for using punctuation marks.
P/VYou have used the passive voice in this sentence. You may want to revise it using the active voice.
PAGE 4
PossessiveReview the rules for possessive nouns.
Comment 1source?
P/VYou have used the passive voice in this sentence. You may want to revise it using the active voice.
Article ErrorYou may need to remove this article.
Comment 2what discount would you recommend? be careful discounting may hurt the high end image.
P/VYou have used the passive voice in this sentence. You may want to revise it using the active voice.
Missing ","Review the rules for using punctuation marks.
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Comment 3what are the price points for Adidas?
CompoundThese two words should be a compound word.
CompoundThese two words should be a compound word.
Article ErrorYou may need to remove this article.
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Comment 4good
Comment 5this sounds inconsistent with earlier paragraph
Article Error
You may need to remove this article.
Article ErrorYou may need to remove this article.
Hyph.Review the rules for using punctuation marks.
Comment 6good idea but careful of discounted prices...maybe offering contest to play golf, basketball with Jordan,
etc..
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Sp.This word is misspelled. Use a dictionary or spellchecker when you proofread your work.
Comment 7
this could lead to loss of current customers. maybe a line extension, down market stretch..
Comment 8i'd be concerned with losing existing customers, destroying the image of the brand
Sp.This word is misspelled. Use a dictionary or spellchecker when you proofread your work.
Article Error
You may need to remove this article.
Comment 9ok
Article ErrorYou may need to use an article before this word. Consider using the article the.
Sp.
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This word is misspelled. Use a dictionary or spellchecker when you proofread your work.
Comment 10good idea..perk for continuing college education
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RUBRIC: PROJECT ASSIGNMENTS
CONTENT
EXCELLENT/EXCEEDS
(15)
AVERAGE/MET
CRITERIA(12)
POOR/NEEDS WORK
(10)
ANALYSIS
EXCELLENT/EXCEEDS
(15)
AVERAGE/MET
CRITERIA
(12)
POOR/NEEDS WORK
(10)
CLASS/TEXT
EXCELLENT/EXCEEDS
(10)
AVERAGE/MET
CRITERIA
(8)
POOR/NEEDS WORK
(7)
WRITING
EXCELLENT/EXCEEDS
(5)
AVERAGE/MET
CRITERIA
(4)
POOR/NEEDS WORK
(3)
0 / 5
0 / 1
Presented information in clear,interesting way. Shows originality and highlights important
points.
Solid presentation of ideas but less accomplished, evaluations.
Genuine effort with demonstrated understanding of brand but focused more on reporting
rather evaluating.
0 / 1
Strong evidence of critical thinking and analysis
Some evidence of critical thinking but missing connections, linkages
Focus is on reporting rather than critical thinking and analysis.
0 / 1
Clear usage of concepts from textbook and lectures with strong evidence of understanding
and application
Some usage and reference to textbook and lectures with evidence of understanding and
application
Little usage and reference to concepts from textbook and lecture.
0 /
Strong writing skills with ideas clearly presented and very few grammatical or stylistic
weaknesses.
Sufficient clarity of ideas but stylistic and grammatical weaknesses create difficulties
Serious writing deficiencies with several stylistic, grammatical errors.
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REFERENCES
EXCELLENT/EXCEEDS
(5)
AVERAGE/MET
CRITERIA
(4)
POOR/NEEDS WORK
(3)
0 /
Clearly lists all references and cites usage throughout paper in MLA format. Uses several
different sources.
Lists majority of references used and generally cites properly throughout the paper. Uses a
few different sources.
Fails to list references or cite usage properly. Uses a narrow set of sources.
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