Why be Uncomfortable?

Why Change?

• You get told to?• You don’t want to be obsolete• You want to lead the future• People copy you, you want to keep ahead of the game• Fashions change, technology changes, everything always changes.

Why Change? Because it’s always an opportunity to grow

Your degree of DiscomfortudeTM

DC 3 DC 95

Discomfortudinal Axes• The graph

Control

Discomfort

Perception of risk

Uncertainty

Resistance

ResponsibilityExpectation

Internal / External

Perceived / Actual

Discomfortudinal Axes• The graph

Control

Discomfort

Hobby

Social

Coach Leader

Play

Vocation

Adventure

Pioneer

Specialist

Discomfortudinal Axes• The graph

Control

Discomfort

Checking emails

Team meeting

Running a training session

Creative brainstorm

Feedback session from grumpy client

Business Pitch

Firing someone

Discomfortudinal Axes• The graph

Control

Discomfort

AUTOPILOT

SURVIVALREFLECTIVE

BAU + VALUE

BREAKING NEW GROUND

BREAKING THE RULES

Discomfortudinal Axes• The graph

Control

Discomfort

AUTOPILOT

SURVIVALREFLECTIVE

BAU + VALUE

BREAKING NEW GROUND

BREAKING THE RULESTHE IDEAL

COMFORT ZONE

Discomfortudinal Axes• The graph

Control

Discomfort

AUTOPILOT

SURVIVALREFLECTIVE

BAU + VALUE

BREAKING NEW GROUND

BREAKING THE RULES

Checking emails

Team meeting

Running a training session

Creative brainstorm

Feedback session from grumpy client

Business Pitch

Firing someone

WHAT STOPS US?

• “I’m content – shouldn’t that be okay?”• “I’m unsure – how do I do this?”• “I’m doubtful – it won’t work.”• “I’m not allowed – it’s not the way we do things.”• “I don’t have the time/budget.”• “I’m afraid – what if I look stupid?”

COMFORTCONFIDENCEDOUBTRULES / CULTURERESOURCESEGO

THE COST OF NOT

• “I’m content – shouldn’t that be okay?”• “I’m unsure – how do I do this?”• “I’m doubtful – it won’t work.”• “I’m not allowed – it’s not the way we do things.”• “I don’t have the time/budget.”• “I’m afraid – what if I look stupid?”

YOU GET BOREDA STALE SKILLSETSTUCK IN STATUS QUOYOU’RE THE PROBLEMNEVER GET TIME/BUDGETYOU LOOK BORING

WHAT’S THE CIRCUIT BREAKER?

• “I’m content – but I’ll make this a challenge.”• “I’m unsure – I need to create a process.”• “I’m doubtful – have I been wrong before?”• “I’m not allowed – I’ll find some space to start.”• “No time/budget – what’s low value right now?”• “I’m afraid – DiscomfortudeTM bonus points!”

PERSONAL GOALSBUILD-MEASURE-LEARN CREATE EXPERIMENTSMANDATE / UNDER RADARKILL SOMETHING ELSEGRIT YOUR TEETH

THING RESISTANCE ACTION TIMEFRAME

Lean Work ProcessExperimentsIdea ValidationCustomer DiscoveryCulture Circuit Breakers

Nick Churchouse 021 536 085info@creativehq.co.nzCreativeHQ.co.nz

“Get Discomfortudinal!”