How to tell your story with killer graphics charticles, infographics and "exploded" views

Intel l igence in S ocia l Media

The intro: a couple of sen-tences where you set up the premise for the Exploded View and why the topic matters to the reader.

The main image showing the item to be "exploded" or explained - this is the back-bone of the feature.

The various focus areas of the image (normally four or five) providing a detailed analysis of each. You should be able to tell the whole story of the topic in these mini sections.

1.

2.

3.

Exploded View:

Data-driven storytelling has been reborn through social media. Blogs are making clever use of statistics, company timelines and study results to publish infographics, charticles and "exploded view," or graphics-rich stories. This guide covers "Exploded

View" articles, but the concept here can be used for any form of data-rich storytelling.

Bridge

Strings

Scroll

Tuner

F hole

Back plate

Ribs

Tailpiece

Bottom block

Saddle

Pegs

Bridge

Strings

Scroll

Tuner

F hole Back plate

Ribs

Tailpiece

Bottom block

Saddle

Pegs

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Long a favourite storytelling device of magazine editors, the "Exploded View" is a great way to impart a lot of information in a small number of words.

This type of mini feature is easy for an audience to digest and often quite humorous. The some-what formulaic structure means this form of storytelling can become a regular editorial feature on any site.

Here's a look at how a typical Exploded View works: