Infographics: Using data to tell great stories
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17-Oct-2014 -
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Transcript of Infographics: Using data to tell great stories
How to tell your story with killer graphics charticles, infographics and "exploded" views
Intel l igence in S ocia l Media
The intro: a couple of sen-tences where you set up the premise for the Exploded View and why the topic matters to the reader.
The main image showing the item to be "exploded" or explained - this is the back-bone of the feature.
The various focus areas of the image (normally four or five) providing a detailed analysis of each. You should be able to tell the whole story of the topic in these mini sections.
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Exploded View:
Data-driven storytelling has been reborn through social media. Blogs are making clever use of statistics, company timelines and study results to publish infographics, charticles and "exploded view," or graphics-rich stories. This guide covers "Exploded
View" articles, but the concept here can be used for any form of data-rich storytelling.
Bridge
Strings
Scroll
Tuner
F hole
Back plate
Ribs
Tailpiece
Bottom block
Saddle
Pegs
Bridge
Strings
Scroll
Tuner
F hole Back plate
Ribs
Tailpiece
Bottom block
Saddle
Pegs
Socia l Media In�uence o�ers workshops, bespoke tra ining and eLearning sess ions on socia l media content creat ion. For more detai l , v i s i t http://socia lmediain�uence.com/tra ining/
Researched and produced by S ocia l Media In�uence
@socia l in�uence
Long a favourite storytelling device of magazine editors, the "Exploded View" is a great way to impart a lot of information in a small number of words.
This type of mini feature is easy for an audience to digest and often quite humorous. The some-what formulaic structure means this form of storytelling can become a regular editorial feature on any site.
Here's a look at how a typical Exploded View works: