ENTERING GREECE
Team 6
Billy Hooper | Erin Hillis | Jacinta Mastin | Janie Dowdy | James Daniel | Kristin Wilson
Greece’s Flag and Map
Presentation Outline
Economic Scenario
Political and Business Landscape
Business Etiquette
Entering Greece
Greece’s Current Economy
GDP
Balance of Trade
Currency
GDP and InflationElements of a Country’s Economy
GREECE
GDP GROWTH RATE 0.2%UNEMPLOYMENT 26.8%INFLATION 0.2%TRADE DEFICIT/SURPLUS Deficit
850.9 EUR million
DEBT 347.6 billion EUR
OECD.ORG
Trade
Currency• Euro• 1 Euro equals 1.34 Dollars
Euro Value Chart
Greece’s Political System
Type of Political System
Risk
Corruption
Legal System
Political and Business Landscape
Type of Political System
• Three Branches of Power
• Two Socialist Parties
• Elections
• Separate Local Governments
Political Risk
• High Unemployment
• Bankruptcy
• Tax Increases
• Spending Cuts
• Protests
Legal System and Corruption• Legal Tradition of Civil Law
• Transparency International
• Demanding and Accepting Bribes
• Limitations on Criminal Offenses
• Ministers who have committed crimes
Political and Business
Landscape• Starting a Business
• Cost of Doing Business
• New Democracy
• Mass Layoffs and Budget Cuts
Business Etiquette in Greece
Basic Etiquette Norms in Greece
Adjustments to do business in
Greece
Business Etiquette Norms
• Doing business with people they know.
• Using the Greek Language
• Seniority
• No set agenda
Needed Adjustments• Language
• Currency
• Customs
• Stereotypes
• Rules and Regulations
• Religion
• Political Systems
Entering Greece• Why Greece is good for our service• Dealing with the challenges• Entry Mode • Competitive Dynamics• Strategies
• Market• Supply Chain• Human Resources
• Financing and Governing the Corporation• Corporate Social Responisbility
Why Greece is Good for Our Service
• Financial Cuts and the National Healthcare System
• Economic Crisis and Healthcare Cuts
• DME Genotype Panel Testing
• How it works
• Less Trial and Error
• Less Medical Service
• Saving Money Without Cutting Benefits
Dealing With the Challenges • Economic
• Pressure on the Government• They will save money!
• Political• Professional Strikes, tax increase, and unemployment
• Having capital• Cultural
• Family and Time• Group Oriented• Learning the Language
Mode of Entry• Large Scale in Equity Mode
• Advantages
• Ownership
• Location
• Internalization
• Joint Venture
Managing Competitive Dynamics
• Healthcare
• Workers getting sick
• Education
• Lack of skill
• Strategic Actions
Strategies• Marketing
• Product, service, price, promotion, and place.• Enhancing the outlook of healthcare• Costs and benefits
• Supply Chain• Adjusting to agility, adaptability, and alignment• Being open to change
• Human Resources• Getting them employed• Using the four C’s• Four key dimensions
Financing and Governing
• Business Model
• Being involved with bank loans and
stockholders
• High risk
• European Aid Grants
• Tax incentives
Corporate Social Responsibility
• Getting to know the area
• Making the country better
• Providing more jobs
• Taking a stand for the people
• Organizational Culture
Questions and Comments…
References• Economics, T. (n.d.). Retrieved 2013, from www.tradingeconomics.com• Forbes. (n.d.). Retrieved 2013, from
http://www.forbes.com/sites/deanpopplewell/2012/12/21/the-currency-outlook-for-2013-mixed-year-for-the-mighty-dollar/
• Google. (n.d.). Retrieved 2013, from www.google.com(pops up with search)• oecd.org. (n.d.). Retrieved 2013, from
http://www.oecd.org/eco/outlook/greeceeconomicforecastsummary.htm• oecd.org. (n.d.). Retrieved 2013, from http://www.oecd.org/daf/internationalinvestment/FDI
in figures.pdf• (n.d.). Retrieved from www.doingbusiness.org.• Greece Economy-Overview. (2012, January 9). Retrieved from
http://www.indexmundi.com/greece/economy_overview.html• Peng, M. (2011). Global Business 2nd ed. . Mason, OH: South-Western.• pslweb.org. (n.d.).• Reuters. (2011, December 2011). Take a Look: Greece's Main Political Risks. Retrieved
February 27, 2013, from Foxbusiness.com: http://www.foxbusiness.com/markets/2011/12/12/take-look-greeces-main-political-risks/
• The Greek Political System Divided in Powers. (n.d.). Retrieved February 27, 2013, from http://www.greeceindex.com/political-system/greek_political_system_powers.html#greek_president
• Transparency International-the Global Coalition Against Corruption. (n.d.). Retrieved February 25, 2013, from http://www.transparency.org
References• (n.d.). Retrieved from www.doingbusiness.org.• Greece Economy-Overview. (2012, January 9). Retrieved from
http://www.indexmundi.com/greece/economy_overview.html• Peng, M. (2011). Global Business 2nd ed. . Mason, OH: South-Western.• pslweb.org. (n.d.).• Reuters. (2011, December 2011). Take a Look: Greece's Main Political Risks. Retrieved
February 27, 2013, from Foxbusiness.com: http://www.foxbusiness.com/markets/2011/12/12/take-look-greeces-main-political-risks/
• The Greek Political System Divided in Powers. (n.d.). Retrieved February 27, 2013, from http://www.greeceindex.com/political-system/greek_political_system_powers.html#greek_president
• Transparency International-the Global Coalition Against Corruption. (n.d.). Retrieved February 25, 2013, from http://www.transparency.org
• What does Capitalist Economy Mean. (n.d.). Retrieved February 28, 2013, from http://www.audioenglish.net/dictionary/capitalist
• www.athensnews.gr. (n.d.).• www.gsdrc.org. (n.d.). Retrieved February 2013• www.isite.lps.org. (n.d.). Retrieved February 2013• www.unconstitution.net. (n.d.). Retrieved February 2013
References• Etiquette, G. B. (2013). foreigntranslations.com. Retrieved from Greek Business Etiquette Tips:
http://www.foreigntranslations.com/languages/greek-translation/greek-business-etiquette/• kwintessential.com. (n.d.). Retrieved from kwintessential.com• Peng, M. (2011). Global Business 2nd ed. Mason, OH: South-Western.• Scevola, C. (2009, 09 12). Retrieved from hg.org: http://www.hg.org/article.asp?id=7796• Alderman, L. (2012, October 24). Amid Cutbacks, Greek Doctors Offer Message to Poor: You Are Not
Alone. Retrieved April 2013, from The New York Times: http://www.nytimes.com/2012/10/25/world/europe/greek-unemployed-cut-off-from-medical-treatment.html?pagewanted=all&_r=0
• Crookes, Del. (2012, September 26). Greece in Crisis: How European Debt Problems Affect You. • Retrieved April 2013, from http://www.bbc.co.uk/newsbeat/19727017• Drum, Kevin. (2011, May 13). The Political Problem That is Greece. Retrieved April 2013, from • http://www.motherjones.com/kevin-drum/2011/05/political-problem-greece• Langhans, C. (2009). Doing Business in Greece. Retrieved April 2013, from Communicaid.com.• News, B. (2012, November 27). Eurozone Crisis Explained. Retrieved April 2013, from
http://www.bbc.co.uk/news/business-13798000• Peng, M. (2011). Global Business (2nd ed.). Mason, OH: South-Eastern.• Peng, M. (2011). Global Business (2nd ed.). Mason, OH: South-Western.• Schwab, K. (2012). Global Competitiveness Report. • Startup Overseas. (2013). Financing a Business. Retrieved from • http://www.startupoverseas.co.uk/starting-a-business-in-greece/financing-a-business.html• Tsakarestou, B. (2000). Issues and Prospects. Corporate Social Responsibility in Greec, 1-12.• Whitney, W. (2011, October 25). Austerity cuts in Greece cause suffering. Retrieved April 2013, from
Peoples World: http://www.peoplesworld.org/austerity-cuts-in-greece-cause-suffering/