Download - Digital Marketing to Humans: Invasions, Conflicts and Victories

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Page 1: Digital Marketing to Humans: Invasions, Conflicts and Victories

Digital Marketing to Humans: !!

Invasions, Conflicts and Victories!

Page 2: Digital Marketing to Humans: Invasions, Conflicts and Victories

The Dark Ages!

Page 3: Digital Marketing to Humans: Invasions, Conflicts and Victories

Invasions!

Page 4: Digital Marketing to Humans: Invasions, Conflicts and Victories

The Newbies!

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The Masses!

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The Corporations!

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Conflicts!

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Fear!

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Hype!

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Missteps!

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Victories!

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Real Connections!

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Customer Service!

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Actions!

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Transactions!

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Evangelism!

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Internet!!

Layers of Technology!!

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Internet!!

Web!

Layers of Technology!!

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Internet!!

Social Media!!

Layers of Technology!!

Web!

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Internet!!

Mobile!!

Layers of Technology!

Social Media!!Web!

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Internet!!

Layers of Technology!!

!Humans!!!

Mobile!!Social Media!!Web!

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Human Nature!

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We want to connect.!

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We want to belong.!

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We want to feel like we matter.!

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The 4 Cs of the 1990s!!Connection!Communication!Community!Convenience!

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The 4 Cs of 2014!!Connection!Communication!Community!Convenience!

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Human Marketing!

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Thank [email protected]!