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● CEO/Art Director/Art Manager/Creative Director/Lead Designer/Fund Raiser/Level Designer/World Builder/UI Designer/Scripter/Game Tester● Age: 29● Years of Gaming Experience: 20
Pirate Epstein
● Next-Gen Casual Games for Facebook and Tablets● First Game- SqueeDogs● One of the First 3D Casual Games
What is SqueePlay?
● Most Casual Games Involve Customization● Usually Very Simple With Cookie Cutter Elements
Current Games
Confidential
● In-depth Customization Using the Squee Editor● Watch Your Character Morph in Real-Time
● Provisional Patent Filed
SqueeDogs
Confidential
● Gameplay is Limited by Simple, 2D Graphics● Exploration is Limited
Current Games
Confidential
● 3D Graphics for New Immersive Gameplay Experience● Full 360 Degree Movement to Explore Quirky Worlds● Not Possible in 2D Games
SqueeDogs
Confidential
● All or Nothing● Most Popular● Kickstarter takes 5%● Amazon payments takes 3%-5%
Crowdfunding Sites
● Keep what you raise● All or Nothing is an option● IndieGoGo takes 4% if you make your goal, 9% if you don't● PayPal takes 2%-3%
Crowdfunding Sites
● Option to offer equity to accredited investors● $99/month
Crowdfunding Sites
Crowdfunding Sites● Invest in the individual, not the project● Raise money for a share of your income for 5 or 10 years● School matters!!
● What is your product/service?● Who is your audience?● Crowd funding audience wants pre-orders, early access, exclusives and deals
Your Project and Audience
● Product: Free-to-Play Facebook game with virtual goods● Product Problem: It's free...● Audience: Women 35+● Audience Problem: How many women 35+ do you know that have heard of Kickstarter or go to crowd funding sites?
SqueePlay Project/Audience
● People are not waiting around to give money● Advertising, flyers, social media
You Bring The Crowd
The Video
Video- Who are you?
Video- What are you doing?
Video- How will you do it?
Video- Why do you need $?
Video- Project Status?
● Beware of Reward Fulfillment Problems● Cost And Time To Produce Rewards
Rewards
● Set A Reasonable Goal (Especially On Kickstarter)
Goal
Stretch Goals
● Make Sure The Quality Matches Your Story
Video, Rewards and Goal
● Be Clear And Concise
Video, Rewards and Goal
● 50% funded!! Time to relax!
Critical Mass
● Posting Your Project Is Just The Beginning
Another Full Time Job
● Partnerships
● Grants
More Ways To Raise Money
Partnerships for Credibility
Partnerships for Goods
Partnerships for Money
Grants
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