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Consulting 2.0Next generation consulting

15th March 2009

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traditional technology consultants work for fortune 500 companies

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build an ivory tower

The traditional consultant’s ethos:

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20% of MBA graduates want to work at consulting firms

The definitive MBA profession

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Consultants are used to defining themselves as ‘Kings of Strategy’

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Lets open our eyes

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The ivory tower is inefficient

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Knowledge Redundancy

Consultants sent on-site to learn and analyse the business.Learning curve at the client’s expense.

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Research and Recommend is not interactive Just time consuming and expensive

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a new breed of consultant is emerging

consulting 2.0

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Redefines consulting

Web 2.0

The Internet creates a real-time consulting paradigm

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The Internet facilitates business intelligence

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1 – Leverage existing technology

Traditional consultants produce polished 200-page reports to justify fees.

Do not reinvent the wheel.

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Add value to intelligence using social media

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2 – Interactive Engagement

Collaborate with management in real time using social media to beta test solutions

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3 – Open up the discovery process

Apply ‘Zen’.Real-time collaboration with ideascan provide new direction

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4 – Level the client/consultant relationship

Do not dictate, collaborate.Execute iteratively

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why consulting 2.0?

Recruitment and hr is heavily reliant on internet marketing,and becoming more reliant on Web 2.0

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why consulting 2.0?

Attributes required:

Senior Management BackgroundManagement ConsultingStartup Mentality Sales & MarketingProduct ManagementCorporate FinanceLegal Expertise

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Consultant 2.0 – a new paradigm

Making innovative strategies accessible to companies efficiently and economically:

1. Leverages existing management knowledge2. Develops an interactive engagement3. Values discovery in the consulting process4. Collaborative, not dictatorial

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