Consulting 2.0Next generation consulting

15th March 2009

traditional technology consultants work for fortune 500 companies

build an ivory tower

The traditional consultant’s ethos:

20% of MBA graduates want to work at consulting firms

The definitive MBA profession

Consultants are used to defining themselves as ‘Kings of Strategy’

Lets open our eyes

The ivory tower is inefficient

Knowledge Redundancy

Consultants sent on-site to learn and analyse the business.Learning curve at the client’s expense.

Research and Recommend is not interactive Just time consuming and expensive

a new breed of consultant is emerging

consulting 2.0

Redefines consulting

Web 2.0

The Internet creates a real-time consulting paradigm

The Internet facilitates business intelligence

1 – Leverage existing technology

Traditional consultants produce polished 200-page reports to justify fees.

Do not reinvent the wheel.

Add value to intelligence using social media

2 – Interactive Engagement

Collaborate with management in real time using social media to beta test solutions

3 – Open up the discovery process

Apply ‘Zen’.Real-time collaboration with ideascan provide new direction

4 – Level the client/consultant relationship

Do not dictate, collaborate.Execute iteratively

why consulting 2.0?

Recruitment and hr is heavily reliant on internet marketing,and becoming more reliant on Web 2.0

why consulting 2.0?

Attributes required:

Senior Management BackgroundManagement ConsultingStartup Mentality Sales & MarketingProduct ManagementCorporate FinanceLegal Expertise

Consultant 2.0 – a new paradigm

Making innovative strategies accessible to companies efficiently and economically:

1. Leverages existing management knowledge2. Develops an interactive engagement3. Values discovery in the consulting process4. Collaborative, not dictatorial