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TOP 100 Campaign: $4,900
Establishing long-lived success is important for apps striving to break through into the
mainstream. Yet, we appreciate how difficult that initial success is to find on the App
Store. That's why ComboApp's marketing teams will use every resource at their disposal
to guarantee your app finds a place in at least one of Apple's TOP 100 categories/
Games subcategories, where millions have the chance to notice it. Our teams will doeverything from drawing on our many media contacts to analyzing your app's target
consumers and developing an effective pricing strategy. The final result is a marketing
plan thats uniquely tailored to push your app into the TOP 100.
Simply put, this is our most kinetic marketing plan. It usually produces measurable results
within three days. And, since this is a 'guaranteed result'package, if we fail to get you into
a TOP 100 category/ Games subcategory you'll immediately be refunded half of your
$4,900 investment as consolation.
Now, just so you know, our marketing board analyzes every app's chances of breaking
into one of Apple's TOP 100 categories/ Games subcategories on a case by case basis. If
we feel this marketing plan is unlikely to help a given app we will not go through with it out
of fairness to our clients.
Sales Boost: $2,900Get Noticed in the App Store & Earn More
Getting apps noticed on the App Store by consumers and the media is crucial to making
your app a success. Widespread recognition elevates your app's profile as a brand and
helps ensure a stable revenue stream for you, the developer. ComboApp's complete
Sales Boost campaign is geared to give your app the best chance to catch the eyes of
consumers and the media alike. We'll conduct an in-depth analysis of your app's main
competitors and create a clear profile of your app's most likely consumers.
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Our mission is to pin-point where your consumers gather online and how they consume
their media, and after years of experience we've become experts at it. Once we find your
consumers, we are able to synthesize the exact demographics they fall into. This wealth
of information gives us the power to take our marketing efforts directly to your primary
consumer-base. Our teams will develop effective media pitches & branded press releases
and market your app in ways your prospective consumers will be most responsive
towards. It's important for your app to stand out from the crowd in order to be noticed. Let
us make sure your app is standing in front of the right crowd starting now.
The execution of this plan includes:
Branded Press Release
Twitter Boost
Guaranteed Submission to 10 major review websites.
App Release: $499
Once your app has been released on the App Store we will actively promote it to
interested audiences across a multitude of web based media channels. Our marketing
specialists will expand its public profile and stimulate consumer interest in the app in
general, ultimately increasing download volume and bolstering sales. We utilize time-
tested marketing efforts, such as creating vivid and catchy application descriptions,
writing and distributing press releases, in unison with innovative new techniques like our
signature Twitter Post service, which are geared to stimulate positive word-of-mouth and
foster wide-reaching marketing outreach. Our dedicated marketing team will generate
positive app reviews throughout various popular media forums to inform customers both
of its availability as well as its exceptional quality with incredible speed and efficiency. To
effectively complete your apps marketing plan our team will:
Create a concise and attention grabbing Application Description.
Create and distribute a professionally written Press Release extolling the app's
features, usefulness, and other redeeming qualities.
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Execute our exclusive Twitter Post promotion, instantaneously placing info on your app
and the means to download it to 7,000 dedicated Twitter followers.
Submit our clients app to at least 50 unique Review Websites to give it the greatest
levels of visibility on these media outlets.
Monetization Campaign: $10,500
Outreach & Monetization Campaign
There are three main steps on the road to building an application's popularity and turning
it into a viable revenue stream. Even before the app has been launched, it's crucial to
pinpoint its target consumer base, create an effective strategy by which to reach out to
them, and equip the app itself with the power to monetize its own success once
customers find it.
Part 1: Consumer Outreach:
Applications can only be as popular as the amount of consumers who know about it. Ourdedicated monetization team will carefully analyze your application and match it to the
demographic of mobile consumers that would be most interested in acquiring it. Once we
know who the app's audience is ComboApp will execute a precision outreach program to
enhance its visibility, promoting it directly to its targeted users.
We'll use our substantial resources to implement thoughtfully directed web based
advertisements and carry out a focused email campaign specifically aimed towards the
app's most highly responsive potential consumers.
Part 2: Monetization:
Generating downloads and building an active consumer base is only half the equation to
creating a truly successful application.
Especially when considering free applications the use of in-app advertisements to build a
given app's revenue stream is an industry-proven monetization method, but one which is
deceptively challenging to implement effectively.
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Stated more simply, our work guarantees that you'll be rewarded once your app finds its
user base.
Creative Content Package: $550
Your app is only as appealing to prospective consumers as the content they utilize to
discover and learn about it. As part of this service package our creative writing team will
draft everything from your products App Store description and promotional materials, to
web page content, in-app texts (if applicable), and more.
This marketing package includes the following services to fit your app with engaging
relevant written content:
Creating Mobile Marketplace Description (tailored for the App Store, Mac App Store,
Google Play, and all other major mobile market platforms).
Professionally written Press Release content featuring app description, overview of
app's functions and user-value, as well as developer information.
Creating product web page description.
Available on request - In-App text content, product use tutorials, and other product-
relevant content.
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Custom Marketing & PR Package
Create a marketing and PR plan as unique as your app. We can help you choose just the
right mix of promotional tools elevate your apps visibility and create a professional
marketing presence.
With a range of cost effective options, the question is not whether you can afford to
properly market your app, but whether you can afford not to?
Choose the best options for your individual needs and get instant quote:
1. Direct Mass Mailing (10,000 iOS User Recipient Base)
$2,500
Reaching out directly to prospective consumers is a simple effective method of driving
interest in applications with a variety of goals in mind. Whether youd like to publicize a
new product launch, spread awareness about application updates, or announce other
app-related news, direct digital mailing outreach remains a relevant and proven solutionto do so.
Professionally drafted promotional texts advertising your product.
Distribution through ComboApps network of 10,000+ engaged iOS users.
Active tracking of mailing execution and campaign results.
Provision of in-depth mailing campaign status reports.
2. Direct Mass Mailing Android (7,000 Android User
Recipient Base) $2,500
Implementing direct outreach campaigns to publicize new Android app releases, updates,
and other product-related news via email is an effective method to gain exposure. Direct
digital mailing outreach remains a relevant and proven publicity solution, bringing your
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products to the attention of a significant cross-section of the app-engaged Android
community.
Professionally drafted promotional texts advertising your product.
Distribution through ComboApps network of 7,000+ engaged Android users.
Active tracking of mailing execution and campaign results.
Provision of in-depth mailing campaign status reports.
3. App Store Optimization $870
Analyzing your product, our SEO optimization team will provide you with consulting
services, together with SEO conscious application descriptions, naming
recommendations, and more to ensure that your app can be easily found by the
consumers youve targeted it towards.
iTunes-internal App Store SEO
Web based App Store SEO
SEO Optimized App Description
App Category analysis & placement
App Name/ Title SEO consultation
4. Pre-Launch Publicity $950Driving pre-release buzz for new applications greatly increases the probability that they
will gain traction upon launch and catch the awareness of a mainstream audience. Our
PR specialists will ensure that your product is represented throughout app-centric online
media, social forums, and other web based outlets likely to attract a high volume of app
consumers that fit your target audience demographic.
Professionally written Press Release.
Press Release publication & distribution to targeted media outlets.
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Release announcement & hype-building campaign on targeted media/ app forums.
App Launch publicity campaign via outreach to mainstream blogs/ op-ed outlets.
5. In-App Advertising (Month to Month) $5,000
Extended In-App Advertising efforts with the support of popular partner apps is an
effective way to promote your application to an actively app-engaged audience and
generate consistent traffic to your product.
Creation of professionally designed Ad Banner
Simultaneous banner placement within 3 TOP Apps for one month.
Only Apps currently charted in iTunes TOP Apps Lists are eligible to carry your
advertisement.
Detailed weekly tracking reports quantifying impact/ influence of banner ads.
6. Mainstream In-App Advertising (3 Day Package)
$12,500
In-App Advertising with the support of highly visible mainstream partner apps is an
effective way to promote your application to an actively app-engaged audience and
generate an enormous volume of traffic and visibility for your product.
Creation of professionally designed Ad Banner
Simultaneous banner placement within 3 Major Apps for three days.
Only Apps with an elite level of popularity (w/ 500,000+ active users, ranking in the
TOP in major categories are eligible to carry your advertisement.
Detailed tracking reports quantifying impact/ influence of banner ads.
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7. Twitter Boost $450
Customers have to know an app exists before they can consider downloading it. Our
Twitter Boost service represents a guaranteed avenue for our clients to instantaneously
reach out tens of thousands Twitter users and introduce their newly released or upcoming
applications to them.
We'll tap into our diverse network of established Twitter account holders - whose captive
followers already have intrinsic interest in the mobile application marketplace and get
your app into their hands. This is a high visibility, high speed solution that guarantees
legions of your prospective consumer base become aware of your product with
unbelievably high efficiency.
This service includes:
Utilization of Established Twitter Follower networks to publicize your app
Access to over 30,000 unique Twitter followers
Specifically targeted campaign focuses on reaching out to the "app-interested" Twitter
Community
8. Press Release $183
The use of formal press announcements to promote the release of new products is an
effective, well established marketing technique and remains an integral part of promoting
the release mobile apps as well. Our press release generation and distribution service is
designed to highlight an app's main features, the benefits it holds for prospective users,
as well as its major sales points in a professional and concise manner. Our team of in-
house creative writers takes care to highlight the past successes of client apps and
eloquently describe their redeeming values, creating press content that will generate the
most potential buzz within the mobile marketplace and subsequently the greatest amount
of consumer interest in the app. This is one of our most quickly implement marketing
efforts, allowing our clients to observe prompt and direct results.
This service features:
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Professionally written Press Release content featuring app description, overview of
app's functions and user-value, as well as developer information. Detailed press release distribution and visibility tracking via click-count analysis.
Creation of customized URLs and keyword linking for use in press release.
Distribution to web based media outlets with combined affiliations to more than 250,000
RSS subscribers and 30,000 Blogs.
Next-day press release delivery popular web based media forums including:
o Macs
o Mac | Life
o MacUser
o + Hundreds of others
9. Branded Press Release $2,300
Branded Press Releases give your apps a bold, powerful introduction into mainstream
awareness. If a normal Press Release gives your apps a voice to grab consumers
attention with, our Branded Press Release service gives those same apps a megaphone
and multiple primetime stages, each complete with a captive nationwide audience. Your
products wont be jockeying to grab the attention of app shoppers - theyll command it.
Our Branded Press Release drafting and distribution services are geared to do more than
just publicize your applications to the public at large in hopes of drawing their interest.They are designed to be grand in scope, to effectively shed the spotlight on your apps,
and promote them throughout the most popular, relevant, and mainstream media outlets
available today - national magazines, major newspapers, and top-tier web based outlets
included.
Our Branded Press Release services feature:
Professionally written Press Release content featuring app description, overview of
app's functions and user-value, as well as developer information.
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Creation of customized URLs and keyword linking for use in press release. (Not
applicable for print-based media) Detailed press release distribution and visibility tracking via click-count analysis. (Not
applicable for print-based media)
Direct message to editors of media resources listed in our extensive database
Distribution to popular newspapers, tech magazines, and other mainstream media
outlets that are circulated on a national level.
Please note, we disclose the names of specific outlets contacted as part of this marketing
service to clients only.
10. Guaranteed Submission to 10 major review websites $671
Gaining product reviews is one of the most effective methods of raising public awareness
around an app's upcoming release. With this service we are able to use popular review
forums as a proxy to reaching the unique user base of each site, thus greatly expanding
the scope of an apps available audience. We guarantee that 10 separate reviews of our
client's apps will be published by independent sources on multiple popular review web-
sites that each focus on a varying spectrum of captive readers. All such reviews will be
completed on a professional level, with each published review accompanied by multiple
app screenshots, prior app ratings, as well as links to an app's video demonstration (if
applicable). All that is needed on the part of our clients for us to implement this service via
our plethora of internal contacts across many differing review sites is a general app
overview, app icon symbol, promotional codes, and between 3-5 screenshots. So that
they may observe progress after submission, all clients that request this service are
provided with timely tracking reports regarding the status of their app reviews as well.
This service effectively:
Increases the online visibility of client's apps.
Increases an app's media exposure.
Creates effective independent product endorsement.
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Encourages word-of-mouth marketing
Generates increases in sales due to increased visibility.
11. Article Submission to Related Resources $1,220
Different apps attract different users. By posting articles detailing client apps on sites that
cater to similar consumer demographics, we are able to attract the attention of those
browsing consumers who are most likely to follow up on their interest in the app via the
App Store and purchase it afterwards. Our marketing teams carefully research our client's
applications and produce a thought-out list of websites whose focuses most closely match
those of the apps we are charged with promoting.
This service effectively:
Increases app exposure on relevant web media sites.
Encourages generalized interest in client apps from outside the mobile marketplace.
Targets app promotion to consumers most likely to be interested in it.
12. Forum Participation $540
Reaching out to the consumer directly is perhaps the simplest and most effect means to
create buzz around any newly released app. After analyzing your app and its target
audience we begin participating in the web forums that are most likely to respond
positively to this form of outreach. It is through these channels that we will detail and
discuss client apps to its most likely users. Here we are able to take in their thoughts and
feedback in the form of suggestions, praise, or constructive criticisms. These discussions
at once serve to pique consumer interest and collect valuable consumer contributions to
further help us effectively promote the app itself.
Besides being an effective marketing tool this service allows clients to get in touch with
their customers and helps guide them in developing subsequent versions of their app as
well as fixing existing bugs in the current version of their app.
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This service effectively:
Places clients in touch with their app's end-user community
Exposes apps to consumers who love and use similar utilities on a daily basis.
Allows confident developers to quickly receive all-important consensus praise for their
apps.
Increases number of positive app reviews on the App Store.
Allows clients to aggregate important user feedback and improve their app.
13. Application Description $150
A concise and well written app description is very helpful in both lending credibility to apps
and encouraging interested consumers to go forward with purchasing an app as well. We
have a dedicated in-house team of professional writers to help our clients create vivid and
catchy descriptions that offer a straightforward and enticing overview of their apps. Our
writers will utilize screenshots, ad-hoc versions of client apps, and direct developer insightto draft descriptions that accurately convey the correct tone, functionality, and uses of our
client's apps.
This service includes:
Creation of attention grabbing App Store Marketing Copy.
Impetus for starting beneficial user-developer dialogues via social media channels right
from the App Store.
Viable platform to announce promotions, contests, and other important user oriented
news.
Catalyst for increasing app downloads/purchases.
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14. App Store SEO $150
Consumers can't buy an app if they can't find it. Our App Store SEO specialists will
analyze our client's products and create a set of highly effective targeted keywords and,
by clients request, will assist in creating the most highly marketable app title as well as
shortened iOS home screen name.
Our SEO specialists have an extensive track record of successful in-house as well as
client oriented iOS app SEO implementation and are ever-ready to parlay this experience
into successful collaboration with new clients. To effectively implement this service, all we
need on the part of our clients is a description of their app, app screenshots, and either an
ad-hoc version of the client's app or a video demo of it for visual reference.
This service effectively:
Allows client apps to be found as easily as possible on the App Store.
Parlays initial app publicity/inclusion on TOP lists into long lived app download/ sales
stream.
Ensures that an app's search keywords effectively target correct search inquiries and
consumer demographics.
Maximizes app downloads by maximizing app searchability.
15. Web App Store SEO $550
Our Web App Store SEO package was specially developed to ensure our clients
applications are in harmony with Googles search indexing algorithm, leading to much
greater visibility on this search engines results pages. Our team of writers will develop
the perfect name for your applications App Store page, as well as its App Store
Description to work in sync with Google.
Google and Apple are currently in negotiations to provide iTunes shoppers with an easier
means to search for applications on the web. A more in-depth, Google aware spin on
some of our most successful services, Web App Store SEO guarantees that when your
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audience comes looking for your application itll be at the front of the line the world over
for them to find.
This service features:
Google optimized application name and description.
Web aware keyword aggregation.
In-depth SEO analysis to make applications Google aware.
16. Online Banner Campaign $2,750
Getting exposure for applications on a large scale and as quickly as possible is very
important. In todays web space utilizing a well executed and well targeted online banner
campaign is still one of the most sure-fire methods of achieving this type of product
exposure.
Our dedicated online advertising teams will analyze your application, pin- point the media
outlets that will be best suited to carry your advertisements, and design attractive yet cost
effective digital banners to provide you with a completely unique banner campaign. This is
a promotional program thats custom tailored to your applications specific needs, and
designed to give it the best chances of getting noticed by the mainstream.
This service features:
Expert Application & App Market Analysis
Banner Ad Design
Publication on targeted high-profile online media outlets
Advertisement tracking reports
17. App Submission to Review Websites (50) $427
Public reviews increase buzz around newly released apps. We will submit your
application to be reviewed on a professional level. Each published review is accompanied
by multiple app screenshots, prior ratings, as well as links to an apps video demo (if
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applicable).
As the number of an app's independently reviews grows it's visibility in the marketplace
will grow along side, ultimately reaching a greater pool of perspective consumers as a
result. All that is needed on the part of our clients for us is to submit to independent
review sites via our direct internal contacts a general app overview, app icon symbol,
promotional codes, and about 3-5 screenshots. So that they may observe progress after
submission, our clients are provided with timely tracking reports regarding the status of
their app reviews of our many partner websites.
This service effectively:
Increases the online visibility of our client's apps.
Increases an app's media exposure.
Creates independent product endorsement.
Encourages word-of-mouth marketing.
Generates increases in sales due to increased visibility
18. Promotional Pricing Campaign $549
Effective promotional pricing strategies attract consumers and quickly generate increased
downloads and sales, increasing an app's rank within the App Store and pushing closer to
the top in a matter of days. After analyzing an app's normal price together with the
average downloads an app incurs per day we are able to suggest the most effective
promotional price drops for promotions as well as the optimal duration for promotional
periods. This ensures that we are able to raise the maximum amount of awareness and
downloads without incurring unnecessary sales income losses. If we believe an apps
normal price to be too low to generate optimal returns via this campaign we will utilize
these techniques in reverse to suggest an effective limited-time price increase. Once we
return an app back to its original low price the effect will be the same as a promotional
discount and will be picked up by various 'deal' websites as a result. The generation and
distribution of press releases to announce various promotional price drops are includedas part of this service as well.
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This service includes:
Effective promotion through all "deal" resources.
Time pricing changes to create maximum buzz and publicity for apps.
Creation and distribution of press releases to announce promotional price discounts.
19. Promotion via Custom Twitter Account $1,000
In the sphere of current social networking platforms, Twitter is ubiquitous with fast and
broad, yet extremely user specific information sharing. Our professional in-house design
teams create custom Twitter accounts that are coherent with and unique to the design of
the apps they are geared towards promoting. From our extensive prior experience we
have developed tested and proven techniques to establish effective communication
channels between app creators and an app's potential users via our initial account
structuring as well as up-to-the-minute stream of targeted tweets.
This service effectively:
Reaches an app's target audience on Twitter.
Utilizes the advantages of one of the best social networks on the planet to effectively
promote client apps.
Allows both current and prospective customers a simple yet effective channel by which
to follow an app's development.
Offers a platform from which to launch various promotional offers to stimulate increases
in an app's sales/ download performance.
Broadens an app's distribution network.
20. Promotion via Facebook Fan Page $1,220
Our professional in-house design teams create effectively executed custom Facebook
Fan Pages in order to give client apps the largest possible presence within this platform.The Fan Pages we design are complete with full app descriptions, direct links to the app's
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purchasing page on the App Store, as well as all the necessary screenshots and/or video
demos to create an effective visual representation of the app as well. In addition to these
features, our clients' app Fan Pages include actively moderated discussions, app reviews
and wall posts offering updated information on the app. information about your app. A
properly executed Facebook Fan Page will aide apps in gaining momentum both in terms
of credibility as well as popularity.
This service effectively:
Provides apps with exposure on the largest Social Network on the planet.
Provides apps with a voice on the same social networking platform where the vast
majority of its prospective users actively hold an account.
Creates an avenue from which an app can be effectively promoted to a captive
audience numbering in the hundreds of millions.
Allows clients to aggregate important user feedback and improve their app.
21. QA Testing & Consulting (20 Hrs.) $1,800
Adequately testing your application via analytics as well as with live subjects ensures that
youll catch most - if not all - product defects, inadequacies, design flaws, and bugs prior
to launch.
Full-Cycle Quality Assurance Testing
Product Testing via Focus Groups
Personalized Analytical Consultation
22. Market Research $2,500
Researching the competitive landscape and unique marketplace dynamics likely to
influence your applications performance is integral to effectively positioning your products
within the mobile arena. Our Market Analysts provide you with quantitative and qualitativedata needed to intelligently account for these realities and utilize them to your advantage.
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Analysis of Competitor(s) & Competitive Landscape
Overall Marketplace & Market Dynamics Analysis
Creation of a report on Competing Products & Companies
Includes analytical results via graphs and statistical tables
Consultation on Market Entry & Product Positioning Strategies
23. Competition/Competitor Analysis $1,000
Researching the competitive landscape and identifying - and more importantly
understanding - who your most formidable competitors are and why is crucial knowledge
to have in order to effectively position your products within the mobile arena. Our Market
Analysts provide you with quantitative and qualitative data geared to help you intelligently
account for, and subsequently overcome competitors negative influences within your
shared market space.
List of all prospective competitors prioritized by threat.
Analysis and explanation of all Competitors prospective advantages & disadvantages
in the marketplace.
Full PDF summary of competitive landscape.
24. App Icon Design (2D & 3D) $2,200
Much like effective Brand Logos, effective App Icons ought to create a lasting impression
on the consumer and a powerful association with your product. Our professional graphic
design teams will develop an aesthetically powerful 3D rendered App Icon for your
Application that is geared to do just that.
25. Promo Screenshots Design $2,200
A well thought out promotional screenshot has the power to convince prospective
consumers to download your app. Our design team will create vibrant, engaging, and
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informative promotional screenshots specifically geared to be visually appealing, pique
consumer interest, and highlight your applications strengths effectively.
26. Mainstream Promotion via Youtube $305
Youtube.com has been a vocal outlet for mobile application developers since the dawn of
the mobile marketplace. Yet, Youtube.com channels or videos can only become powerful
marketing tools if they have a large number of active subscribers or viewers.
Our mainstream promotion via YouTube will aggregate a large base of fans for ourclient`s pre-existing Youtube.com channels or videos in order to help them to represent
viable platforms through which their application can be publicized and promoted. Our
team will utilize all of our resources to raise awareness about our client`s Youtube.com
app presence and entice prospective customers to view their videos and subscribe to
their channels by the thousands. This service has a potential to accrue 35k+ views.
27. Facebook Boost $2,500
Our team of Social Media Marketing Experts will publicize your applications Facebook
page to maximize its social reach via in-page ads that get your page all-important page
Likes. This is an eloquently simple solution that effectively engages legions of
prospective consumers and gets your app noticed. This campaign is geared to drive new
product sales and grow your fanbase. We will update you on your growth with weekly and
monthly reports and all youll have to do is watch awareness of your product build!
This service includes:
Facebook Fan Page building and/ or re-design, complete with a step-by-step page
review process to incorporate client feedback and optimize page before launch.
Creation and launch of a promotional campaign geared to:
o Build app awareness via targeted ad campaigns.
o Drive sales via special promotional offers & giveaways structured to linkprospective consumers with your products App Store page.
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Aggregation of independent App Store application reviews for your product by engaged
independent app shoppers. Aggregation of guaranteed 1,000 Likes.
Weekly reporting from ComboApp on the status of your campaign including impact
statistics and results.
28. Forum Release Announcements $240
Effective promotion before an app's release is integral to its success. By targeting our
marketing efforts onto relevant iPhone related web forums we are able to post within
existing threads or create new threads announcing the upcoming release of our client's
app, extolling the app's various features, recreational value, or usefulness to a large
captive audience that is already primed to take interest in such news.
Taking this measure in any app's marketing campaign is very important because given
the 300,000+ unique apps currently available on the App Store it's crucial to have as
many channels through which to connect our client's apps with its users as possible.
Furthermore, we have found that a certain level of public expose is ensured by marketing
apps via popular iOS web forums as many of these social domains have dedicated thread
categories that are set aside exclusively to announce upcoming app releases.
This service effectively:
Announces an app's upcoming release to a large captive audience.
Creates anticipation and awareness of an app's release.
Attracts the attention of 3rd party media, increasing an app's visibility.
Generates increased traffic to an app's website.
29. Twitter Post $49.99
Customers have to know an app exists before they can consider downloading it. OurTwitter Post service represents an extremely quick and economic for our clients to
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instantaneously reach out our 7,000 dedicated Twitter followers and introduce their newly
released or upcoming applications to them. This captive audience already holds an
intrinsic interest in continuously learning about and acquiring new and exciting mobile
applications. Place your app in their hands at little cost and almost no effort and
immediately boost your product's awareness today.
30. Advanced In-Market App Tracking and Analysis per
month $3,900
Knowledge is power. This adage holds just as true within the mobile marketplace as
within any other industry. By tracking and analyzing the changing positions of our client`s
apps we are able to equip them with the invaluable knowledge of knowing how their
products are performing within the market place. Perhaps more importantly though, our
meticulous analysis allow us to give our clients insight into WHY their application is either
flourishing or failing to accrue its desired results.
Our advanced in-market app tracking and analysis gives app developers an
unprecedented level of insight regarding their app`s performance that together with
professional consultation and competition analysis gives application creators the
maximum amount of information possible to correctly guide their product through the
marketplace to success. In executing this service, we supply our clients with daily email
reports which include:
In-depth market position/ trend monitoring internationally across different countries`App Stores broken down by lists including tracking an application`s movement through
the following categories on various countries` App Stores:
o Apple's TOP lists
o New & Noteworthy
o What`s Hot
o Staff Favorites
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Analytical graphics to provide a clear visual interpretation of an application`s
performance within the mobile marketplace after its release Manual and personal monitoring of app`s position at all regional App Stores including
aggregation of app review histories categorized by country.
Monitoring blogs, web based news outlets, etc., where client application is mentioned
and providing rankings of link importance and potential traffic "guesstimates".
31. Facebook Publicity Campaign $1,800
Advertising via Facebook is quickly becoming a necessity for any product attempting to
introduce themselves to a broader audience, and applications are no exception to this
rule. Our marketing teams will create targeted advertisements to highlight your app to
related audiences, and were experts in utilizing this powerful publicity solution to its
maximum potential.
The following services are included in the Facebook Publicity Campaign:
Creation and publication of promotional advertisements.
Ad targeting along consumer interests, location, language, age, education, gender,
family status, and other parameters.
Pre-definition of campaign duration.
Full campaign launch.
Daily ad(s) bidding to minimize expenses maximum click link-though generation.
Weekly campaign performance and execution of subsequent adjustments/ shifts as
needed to ensure optimal results.
Pre-emptive daily / life-cycle budgeting information for campaigns.