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Cold Calling:
The Appointment-Setting Formula
© 2012 Wendy Weiss
Presented by
Wendy Weiss The Queen of Cold Calling™
www.queenofcoldcalling.com
Ask your questions via Twitter
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We Will Talk About:
♦ Generating first appointments
♦ Is it really a numbers game?
♦ Does rejection come with the territory?
♦ Why “warm leads” do not exist
♦ 6 Secrets to More Appointments
♦ The Appointment-Setting Formula
© 2012 Wendy Weiss
The Queen of Cold Calling™
© 2012 Wendy Weiss
Definitions
Cold call:
Any time that you are speaking with a prospect
that you do not know… or do not know well
Warm call:
No such thing
© 2012 Wendy Weiss
Secret #1: Belief
Belief Actions Results
© 2012 Wendy Weiss
Secret #2: Target
Who is most likely to buy?
© 2012 Wendy Weiss
Secret #3: Your Message
♦What does the Sales Representative
want?
♦What does the Prospect want?
© 2012 Wendy Weiss
Secret #4: Process
Process makes you more efficient
Process makes you free
© 2012 Wendy Weiss
Secret #5: Organization
Execute the Right Action at the Right Time
No Missed Opportunities
No one falls through the cracks
No money left on the table
© 2012 Wendy Weiss
Secret #6: Action
♦ Set up an appointment with yourself
♦ Get a calling buddy
♦ Reward yourself for taking action
© 2012 Wendy Weiss
The Appointment-Setting Formula
Belief + Targeting + Message + Process +
Organization + Action =
SUCCESS!
© 2012 Wendy Weiss
♦ 53 Word-for-Word Scripts to Get the Appointment, Sail Through Objections,
and Get the Sale...
♦ Scripts for What to Say in Every Situation so You Get What You Ask for...
♦ 144 Questions to Qualify Prospects, Gather Critical Information, Gain
Agreement, Justify Price, and Close the Sale…
♦ Claim $227 Worth of Additional Business-Building Audios & Guides -
FREE...
♦ And Much More...
Special Offer The Sales Winner’s Handbook:
Essential Scripts & Strategies to Skyrocket Sales Performance
(Insider Business by Phone Secrets)
http://bit.ly/saleswinners
© 2012 Wendy Weiss
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