HOW SOCIAL MEDIA WORLD REACTED TO THE BIGGEST TECHNOLOGY

ACQUISITION EVER?

By Simplify360

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GENDER OF PEOPLE TALKING

FEMALE MALE 31.4% 68.6%

AGE OF PEOPLE TALKING

13-20 YEARS 40+ 23% 31%

21-30 YEARS 31-40 YEARS 18% 27%

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BE IT THE POPULARITY OF WHATSAPP AND FACEBOOK OR THE DEAL SIZE, DISCUSSIONS ON WHATSAPP ACQUISITION HAS BECOME ONE OF THE KEY TOPICS OF DISCUSSION ON SOCIAL MEDIA

68.6%

31.4%

7,88,909 Mentions On ‘WhatsApp Acquisition’

Over The Past 2 days*

Tweets as on 21st Feb 2014 3.00 pm IST

3 Image credits: Economictimes.com

DO PEOPLE PERCEIVE THAT FACEBOOK SPENT HEFTY AMOUNT IN WHATSAPP?

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PEOPLE’S PERCEPTION ON WHATSAPP ACQUISITION

Sample Analysis of conversations which mentioned worth buying or expensive

Worth Buying

Percentage of people who said WhatsApp acquisition is worth buying for the price

Others/ time will say

Percentage of people who had neutral opinion on WhatsApp acquisition

Expensive

Percentage of people who said WhatsApp acquisition is Expensive

21.4% 17.1%

61.5%

What does people think of WhatsApp Acquisition?

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TECH IS FUTURE

MORE ACCESS TO YOUTH

BIG FOR MOBILE MARKETING

GREAT MILESTONE

WHATSAPP ACQUISTION IS WORTH BUYING

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WORTH MORE THAN A COUNTRY

WHATSAPP ACQUISTION IS EXPENSIVE

TOO EXPENSIVE

WORTH BUYING SOME OTHER GOOD COMPANY

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