Aims of the class (ciljevi časa) • Unit 4: Troubleshooting (četvrta lekcija: rešavanje problema), First
Insights into Business (Longman), str. 36
• DVD Projection. Participating in a meeting. (DVD Projekcija:
učestvovanje i rešavanje problema na sastanku)
• Grammar: Clauses of purpose, other conjunctions (gramatika:
namerne klauze, ostali veznici)
• Vocabulary - word building, First Insights into Business (Longman),
str. 19 i 41
troubleshooting
a management consultant
SWOT analysis
Key vocabulary, Unit 4: Troubleshooting (listening: track 27)
solving problems
to achieve goals/objectives effectively
to re-plan a strategy
S= STRENGTHS
W=WEAKNESSES
O=OPPORTUNITIES
T=THREATS
Fill in the gaps with the words given in the box below. There are TWO EXTRA WORDS you do not need to use.
• Sometimes _______________ realise that they are not achieving their ___________ or objectives effectively. In this case they have to re-plan their ____________. It can be useful to get an outsider, e.g. a ___________________ to analyse the company's performance.
• A _________ analysis can be useful.
• _________________ or solving problems, is a necessary part of running a company.
companies
goals strategy
management consultant
SWOT
Troubleshooting
goals; troubleshooting; to run a company; companies; efficient; management consultant; strategy; SWOT
S W
T
Strengths
jake strane
Opportunities
prilike
Threats
pretnje O
Weaknesses
slabosti
S WOT ANALY S IS
Which are internal factors (inside the company)? Which are external factors (ouside the company)?
Which are helpful to achieving the objective? Which are harmful to achieving the objective?
Internal: • STRENGTHS • WEAKNESSES External: • OPPORTUNITIES • THREATS
Helpful: • STRENGTHS • OPPORTUNITIES Harmful: • WEAKNESSES • THREATS
SWOT ANALYSIS • Work in groups. Look at the SWOT diagram and decide
where each factor belongs.
Prevod nekih reči iz SWOT dijagrama:
• USP (Unique Selling Point)= jedinstvena tačka prodaje; a characteristic of a product that differentiates it from all other products
• competitor = konkurent/ takmičar
• overheads = režije /troškovi (costs)
• obstacles = prepreke • raw material = sirovine • labour disputes = prepirke među
radnicima
USP (Unique Selling Point) of this T-shirt: it displays a text message
SWOT ANALYSIS – check your answers
DVD Projection. Participating in a meeting.
• After viewing: write down as many phrases as you remember
that that were used during the meeting to show
agreement/disagreement, opinion, to make suggestions...
• I’d like to start by asking (name)…
• I’ve prepared some handouts…
• In my opinion…I think…
• What do you mean by that?
• I can’t agree with you there…
• Can I bring you in here (name)...Any comments?
• I’ll talk you through our offers…
• Go ahead, it would be good to look at the details… It could be very
useful information… Let’s move on, shall we?
• Thanks (name)…
• I personally feel that this is vital information…
• What do you think about…? I like that idea…
• I suggest/Can I make another suggestion…?
DVD Projection. Participating in a meeting -
some (unknown) words: • handout
• – umnožen radni materijal • cost saving measures • – mere smanjenja troškova • redundancies • – viškovi • workforce • – radna snaga • cost-cutting • – smanjenje troškova • downturn • – smanjenje obima posla • market • – tržište • I’ll talk you through • = discuss in details
Grammar: Clauses of purpose (namerne klauze)
• knjiga First Insights into Business (Longman), str. 42
• Choose the best conjunctions. Odaberite odgovarajuće veznike.
1. I put the light on ______ I could see where I was going.
a) so that b) as if c) while
2. We moved the piano ______ there would be room for the Christmas tree.
a) as long as b) while c) so that
3. Sarah went to the computer lab ______ print out her research report.
a) to b) so that c) in order that
4. Inspiratory muscle training involves exercises that make breathing in more difficult, ______ strengthen breathing muscles (yoga, tai chi).
a) while b) so that c) in order to
1. to infinitive… 2. in order + infinitive with
to… 3. so that…/ in order that (+ subject + verb)
Basic Coordinating Conjunctions osnovni veznici za koordinaciju, knjiga Engleski poslovni jezik, zad. 59, str. 91
join two similarly constructed words
Basic Subordinating Conjunctions veznici za subordinaciju, Engleski poslovni jezik, zad. 60, str. 92 join a subordinate clause to a main clause.
Basic Subordinating Conjunctions – veznici za subordinaciju
Veznici (Some other conjunctions)
knjiga Engleski poslovni jezik, zad. 59. i 60.
• 59. zadatak, 1. so 2. but 3. or 4. so 5. but 6. but 7. so 8. or 9. and 10. so
• 60. zadatak,
1. a)
2. b)
3. a)
4. b)
5. a)
6. b)
7. b)
8. a)
Vocabulary - word building • Write the verb forms
from the nouns given in the table.
• Tabele su na str. 19 i 41 u knjizi First Insights into Business, Longman
NOUNS VERBS
PRODUCTION, PRODUCT
PROVIDERS, PROVISION
DEVELOPMENT
MARKETING, MARKET
ADVERTISEMENT
BUYER
(an) INCREASE
PARTICIPATION
(a) VISIT
RECOMMENDATION
TO PRODUCE
TO PROVIDE
TO DEVELOP
TO MARKET
TO ADVERTISE
TO BUY
TO INCREASE
TO PARTICIPATE
TO VISIT
TO RECOMMEND
THANK YOU FOR YOUR ATTENTION!
See you next class!
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