Craig SkinnerCommercial Sales Director, New Zealand
SMB Keynote: Learning from Fast Growing Businesses
Thank You
Finance
Small Businesses Have a Bigger Seat at the Table
Transportation MediaHealth Retail
Technology is Shifting Customer Expectations
Mobile Cloud Data-driven
Your Customer
“Know precisely what I want”
“Engage with me at exactly the right time”
“Personalize everything”
The New Customer Experience
Customers Demanding a New Experience
Your Customer
Customer Experience is The New Battlefield
36%2011
Companies expecting to compete mostly on the basis of customer experience.
89%2016
Putting customer experience at the heart of your business, how do you do it?
Win More Customers
Keep Customers Happier
Be Ready to Grow
Create Your Amazing Customer ExperienceWith a complete CRM solution
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Stuart CowdellCommercial Manager
Win More Customers
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Win More Customers
Keep Customers Happier
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Ginger KiddMarketing Manager, Small Business, ANZ
Marketing
Sales
Marketing
Today, Buyers Forge Their Own Paths
Sales
…But Are Those Paths Ending in Purchase?Almost half of B2B marketers and sales reps are struggling to stay relevant
of marketers are struggling to personalize customer
interactions
of sales reps feel they do not have the right information before making a sales call
Source: Forrester Research, Lattice Engines/CSO Insights
48% 42%
You Must Speak the Language of the CustomerKnowing your buyer is key to agile marketing and selling
Smart Timely 1 to 1
Pardot Marketing Automation by SalesforceDrive sales with intelligent, adaptive marketing
Target the best leads with your most relevant offers
Create the easiest path to purchase for each buyer
Align sales & marketing together to close deals faster
+
Pardot
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Create Your Amazing Customer ExperienceWith a complete CRM solution
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“I love spending my time on data entry”
- Said no sales rep, ever
Information Overload
36Times an Hour
UnavailableNever in the right place at the right time
So little insightWho, what, when, where, why?
So much signalDilutes what you truly
need to focus on.
28Hours Per Week
28Hours per week reading and answering emails
Siloed and Fragmented
36Times an Hour
UnavailableNever in the right place at the right time
So little insightWho, what, when, where, why?
So much signalDilutes what you truly
need to focus on.
79%Of Opportunity Data Never
Makes it in the CRM
No Actionability and Impact
UnavailableNever in the right place at the right time
So little insightWho, what, when, where, why?
So much signalDilutes what you truly
need to focus on. 30,0Emails Per
28Hours Per Week89%Of Managers Believe Reps Can’t Keep Up
CRM of the Future is Intelligent
From To
Logging
Reactive
Relationship Management
Automating
Proactive
Relationship Intelligence
Meet the New SalesforceComplete CRM that’s ready to grow with you
A whole new way to sell
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NEW
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Instant email productivity
forSales Cloud
Download Today
A whole new way to sell
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NEW
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Remind meif I don’t hear back by Thursday, May 28, 2015 at 6:08 PM PDT
Send lateron Thursday, May 28, 2015 at 2:08 PM PDT
Track when email is viewedEnabled
Your first step with CRM
forSmall Business
A whole new way to sell
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Stephanie BarnettSmall Business Solutions Engineer
Thousands of classes. One pass.
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Work Out, Worldwide
ClassPass at the start
96%
4%
87%
13%
92%
200Studio Partnerships
5Markets
15Team Members
“With a $60M Revenue Run Rate, ClassPass May Be The Next Uber”
With $2 Million In New Seed Funding, Classivity Rebrands As ClassPass To Add Variety to Your Workout.
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Sample 46 Fitness Studios Around Miami with ClassPass
ClassPass Comes to Denver, Workout Enthusiasts Can Try Boutique Fitness Studios
Subscription Fitness Club ClassPass Launches in Nashville
ClassPass now available in Philadelphia
Stay Fit: ClassPass Debuts In Vancouver & Toronto
ClassPass Has Landed in London!
With $40 Million In Recent Funding, ClassPass Hires Revenue and Marketing Execs
ClassPass Today
4%
96%
13%
87%
8%
7,000Studio Partnerships
34Markets
170Team Members
ClassPass is a Customer Company
Real-time Instant visibility for managers
Vancouver
TorontoSan Francisco
LondonNew York
Baltimore
1 to 1 A personal relationship
with every studio
Smart Prioritization across 7,000
partner studios
Kathy KnoxDirector of Studio Partnerships • ClassPass
Visibility into Pipeline Leverage Team’s Network Close Key Studio
&
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Jane DonohoeSenior Solutions Engineer
Customers Who Leave Don’t Tell You WhyRetention is critical at every stage–from startup, through growth, and into maturity
Source: Ruby Newell-Legner “Understanding Customers”
4%of dissatisfied
customers make complaints
91%of customers simply nevercome back
Today We Measure the Health of EverythingContextual data provides the insights to change behavior and take action
Car Health Home Health Your Health
How are you measuring the health of your customers?
Smart Customer Service, Out-of-the-Box
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www.luxe.com
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Gareth BerryCEO
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