“Establish an Alliance through the Digital Network”
Topic
Creating One Unified Virtual Independent PR Agency via Digital Networking
Why
Global PR Agency VS. Local PR Agency
Each regional office holds avg. 30 staffs Average 30 – 50 staffs
PR Industry Facing Stagnation on its Size
Back-ground
Easy to expand overseas with global network
Difficulty in localizing due to complicated headquarter-based process
Thorough understanding of local industry and active communication
Limitation on advancing to overseas market
Global PR Agency VS. Local PR Agency
Back-ground
EU
APEC
NAFTA
NEWASIA
BLOCK
Recently Accelerating Asia Economic Block
Back-ground
Asiablock
As Acceleration of Asia Block is Increasing, Formation of Network for Independent PR Agency
Will Reinforce All the Limits
Forming United Virtual Company Between Independent Agencies
Asiablock
Securing human resources from each region
Pursuing $1,000,000 worth project
Diverse specialists and cooperation, Executing big projects
Enhancing PR service volume/quality through Global network and local experts' collaboration
Elevation of PR industry through the formation of Asia PR block
Achievable Goals with the Alliance
Thealliance
Achievable Goals with the Alliance
BEFORE AFTER
$ 1,000,000(Size of client budget)
Thealliance
How can Independent Agency form a Virtual Company?
Thealliance
VirtualCompany
Problem of Old Offline Network
VirtualCompany
Answer is Corporate SNS ‘alldependent’
VirtualCompany
SNS for Business
ㅋ
CHAT COMMUNITY C2C SNS B2B SNS
VirtualCompany
What is alldependent?
all-dependent
What is alldependent?
all-dependent
Major Functions of alldependent
all-dependent
SHARE
MESSAGE
GROUP
SEARCH
Items to Share via alldependent
Each agency's service details PR case studies and solutions Proposals
Client information Global collaboration project Exchange of HR
all-dependent
Expanding PR services with direct communication and sharing global client info and PR case studies
Immediate Networking with low capital and simple process Boundless communication
all-dependent
Online Communication Channel+
Data Base Archive
For Unified PR Agencies' Communication and Information Sharing
HumanResource Information Search Communication
Company
Group
What is alldependent?
all-dependent
all-dependent
GROUPCreating Groups In Order for AEs All Over the World to Communicate
all-dependent
Human Resources Conversation
SEARCH
all-dependent
SHARE
ClientInformation
DataReference
all-dependent
MESSAGE
all-dependent
alldependent Project Collaboration Example
Global Companies
all-dependent
1
N(Agency)
Profit
alldependent is not made only for Medicom,
But for all independent agencies
all-dependent
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