7 SOCIAL Media Tips in 7 Minutes
#1START with your GOALS and work
BACKWARD
#2 KNOW your AUDIENCE
#3CREATE a realistic
WORKFLOW
#4Set a COMFORTABLE
TABLE
> Invite and greet people> Make them comfortable> Talk about what they care about> Share info--don’t get too personal> Help them come back soon
#5Give your STAFF
direction
Code of Ethics
Disclosure
Training
What is Proprietary
The Law
Company Time
Account Ownership
Escalation
Consequences
EMPLOYEE SOCIAL MEDIA GUIDELINES
#6MEASURE what you can
FOLLOW UP ON
# 7Make a COMMITTMENT
7 SOCIAL Media Tips in 7 Minutes
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