ADVERTISING FORMATSPUBLICATIONS
Deadlines: delivering the order, delivering the material to be developed, delivering the ready material, changes in the material and resignation from placing the order,are specified in the schedules of Digital Publications available on the following website:: http://wyborcza.pl/reklamaGW/0,0.html..
FULLSCREEN ADVERTISEMENTS
STATYCZNYIt is a static creation placed on the whole page of the issue in a specific sec-tion in the magazine. The material should contain a button with an URL tothe webpage hidden within it. Graphic elements should be prepared in sucha way to work properly and be readable in the below-mentioned resolutions:
SMARTPHONES (VERTICAL ONLY) TABLETS (VERTICAL ONLY)640 x 1136 px 1536 x 2048 px
We require that you provide us with two files (for a smartphone and a tablet). Files should be prepared in a PNG or a JPG format, RGB range,150 dpi resolution. Depending on the device’s resolution and screen’s pro-portions, white stripes can appear (from the top, from the bottom or fromthe left, right-hand side of the advertisement).
WITH VIDEOThis advertisement is placed on the whole page of the issue in a specific sec-tion in the magazine. It consists of two elements: a static creation with theURL and video files. The creation should bear the designed Play button (tap-ping this button will open the video material). The button in question can belocated in any section of the creation. However, according to the best prac-tice, it should be placed on the shot from the video file (Internet standard).Graphic elements should be prepared in such a way to work properly and bereadable on the above-mentioned devices.The optimum video file format: max. 30 sec,.mp4 file extensionThe video material can be located inside the advertisement or streamedthrough the Internet (server, You Tube).
IINNTTEERRAACCTTIIVVEEThis advertisement is placed on the whole page of the issue in a specific section in the magazine. Apart from the complex interaction, buttons,sound and video materials, photo gallery, 360-degree animation, Internetlinks can be placed here as well. The prepared material should not weighmore than 5 MB. Graphic elements should be prepared in such a way towork properly and be readable on the above-mentioned devices.The advertisement should be tested in the following browsers: Chrome,Safari and Firefox.
2018
The last update23.01.2018
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